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When you need to make a decision about the agency that will carry your company's digital marketing strategy, it is important that you take into account experience, quality, price, and delivery times. We know that it is a decision that will determine the course of your sales in the coming months. Therefore, we give you some tips to choose the best digital marketing agency for your company.
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electrIQ Marketing Best Tips To Choose The Digital Marketing Agency For Your Company September 05, 2019 When you need to make a decision about the agency that will carry your company's digital marketing strategy, it is important that you take into account experience, quality, price, and delivery times. We know that it is a decision that will determine the course of your sales in the coming months. Therefore, we give you some tips to choose the best digital marketing agency for your company. 1. Choose quality over a low price Many times the budget is limited, and the price is an essential variable at the time of the election. However, looking for "trinkets" will end up being expensive, as your grandmother would say. Imagine you are looking for a digital marketing agency to create your website. You ?nd someone who says, "I do it for $ 500 in 3 days." SUSPICION. Why so cheap? Surely there is something strange, or they will give you a "canned" product and equal to others. What you want is a site adapted to what you need and the image of your company. A quality website takes time, requires a professional team that knows about design, communication, usability (user experience) and manages to show the essence of your company effectively. Research the agencies you are interested in working with. For example: • Enter your website. Does it transmit professionalism? Are you aesthetically attractive and also clearly mention your services? Does the cell phone look good? • Also, enter your social media profiles and check the quality of work and its publications. • Does the initial presentation have enough data? The quotes must indicate what is included and what is not. A very unclear quote reflects the quality of the work they have. This will ensure that what they do for you has very good quality and, at the end of the day, translates into a good image for your company.
2. Look for them to be profitable When you invest in digital marketing, what you are looking for is to increase your sales or increase your brand exposure. Therefore, an agency that is oriented to give you profitability will be a success for you. How to identify if an agency is oriented to profitability or not? Very easy, look for keywords in your speech: • Did your meeting mention something about ROI? • Did they mention how they will determine the success of your campaigns? • Did they tell you if they were going to monitor the campaigns? Monitoring is important because it allows you to make adjustments to constantly improve. • Did they tell you how they will get the ROI from your campaigns? • Did they ask you for sales or contact information? We know that it is unreal to expect immediate results. But what is the results plan? What can you expect from campaigns? Beyond digital marketing indicators, it is important that they know how to measure business indicators so that you can understand how the investment you are doing works and if it is paying off. 3. Understand what is your focus Many digital marketing agencies are dedicated to only one thing. However, when one agency dominates only one area, it will be weak in the rest, or you will have to hire another agency if you need to expand your digital activities. 4. Are you inspired by confidence? Take advantage of every interaction with them to ask yourself these questions: • Do your clients and their work show you transparently? • Did you build trust when you met them? • If you are going to invest in advertising, do they tell you clearly how much money is in the middle, and what is their commission? • Do they explain everything clearly to you, or do they use many technicalities that you don't understand? Remember that if they use many technicalities and words that are unintelligible to you, they probably don't really know and just want to confuse you with terms to give an illusion of knowledge and shield you. If they can explain everything clearly, that means they know. If you are going to hire a digital marketing agency that you will work with for a long time, you have to feel comfortable and, above all, trust them. Think that you are not only trusting them with money, but also the image of your company and future sales.
5. Consider your experience and background The experience and background will help you understand what type of agency you are choosing. You must consider if they are compatible with your company. For example, you can review the LinkedIn pro?les of the team you would be working with. Do they have experience and training related to Digital Marketing? In addition to Digital Marketing, do you know of another area? Are you up to date with new trends in digital marketing? 6. Will you be just one more customer for them? In our experience, many SMEs are concerned that, when hiring an agency, they are just one more customer, one number and that the attention is not personalized. If the agency you plan to hire is very large, who will carry out the activities? Check that he is not an intern or someone without experience. Sometimes the customer's face is an experienced account manager, but who does the strategy and execution is someone without experience. Check that this is not your case. With these tips, you can choose the best digital marketing agency for you. Remember also that your intuition does not fail you. You have to feel comfortable and look for a team that fits you. In short, it is a long-term relationship that can bring you many benefits. Marketing agency SEO consultant Shopify agency Shopify consultant Local SEO Enter your comment... Popular posts from this blog Need For An Expert Shopify Consultant Opinion For Your Business September 25, 2019 If you want to create the online store of your particular product or service on Shopify, it’s essential to take some strong steps to bring this plan to life. Though launching an online store may seem to be easy, but the competition is insane because you have to fight with well-known brands. So, this requires an individual who can guide a brand to … READ MORE How To Do SEO For A Shopify Store September 20, 2019 Shopify is an SEO-friendly e-commerce platform. Many e-commerce sites have grown big thanks to the ranking capabilities of the Shopify platform. Nevertheless, a number of optimization measures within the framework of search engine optimization are possible and necessary for Shopify in order to achieve a better ranking in the search… READ MORE Ce site utilise des cookies provenant de Google pour fournir ses services et analyser le trafic. Votre adresse IP et votre user-agent, ainsi que des statistiques relatives aux performances et à la sécurité, sont transmis à Google
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