Web Design Charlotte NC

1. WHY IT'S BETTER TO HIRE A SINGLE DESIGN COMPANY FOR ALL YOUR BRANDING GRAPHICS NEEDS ELEV8M.COM/CHARLOTTE-NC

2. WEB DESIGN Branding graphics are an integral part of building brand awareness. But in order for them to be e?ective, they need to be professionally designed and communicate your message e?ectively.  Some companies make the mistake of hiring multiple freelance graphic designers to take care of their branding graphics needs. But it’s far more bene?cial to hire a single company. Here’s why: ELEV8M.COM/CHARLOTTE-NC Page 1

3. WEB DESIGN UNIFORMITY & STRONGER BRAND IDENTITY One of the primary bene?ts of hiring a single design company is that it will allow for uniformity in your branding graphics. From your logo to your letterheads and business cards, your graphics should be uniform. This allows for better brand recognition and ensures that consumers are able to easily identify your product or service. ELEV8M.COM/CHARLOTTE-NC Page 2

4. WEB DESIGN If you hire one company to design your logo and another to design your business card, there will likely be noticeable di?erences that will harm your e?orts to build brand awareness. ELEV8M.COM/CHARLOTTE-NC Page 3

5. WEB DESIGN A small and subtle di?erence in your branding graphics can have major implications in the long run. Consumers may become confused, and your brand will not be as easily identi?able if your branding graphics are not uniform. Working with one designer will ensure that there is congruency in all of your branding materials. ELEV8M.COM/CHARLOTTE-NC Page 4

6. WEB DESIGN Uniformity in your branding graphics will ensure that your company’s message, values and purpose are clearly conveyed. Branding graphics are the heart of your brand’s identity. In order to build a stronger, more recognizable brand, all of your graphics need to be uniform. Think about McDonald’s, one of the most recognizable brands in the world. Their branding is simple: the letter M. Had McDonald’s worked with multiple companies or freelancers to create their branding graphics, their brand may not be as recognizable today. ELEV8M.COM/CHARLOTTE-NC Page 5

7. WEB DESIGN BETTER UNDERSTANDING OF YOUR COMPANY When you work with one company, they get to know your business. This means that they understand what your goals are, who you’re targeting, and your company culture. ELEV8M.COM/CHARLOTTE-NC Page 6

8. WEB DESIGN When a designer understands your business, they’re better able to create graphics that convey your message and goals in your logo and any other illustrations they create. Ultimately, you wind up with graphics that really speak to your audience. Additionally, agencies will understand your product or service and your target audience, which will make it easier to create branding graphics that will help generate more leads. When you work with multiple agencies or designers, they never really have the time to get to know your company. This makes it more di?cult to convey the company’s message in a uniform, concise way. CONVENIENCE Naturally, working with a single design company is more convenient than having to deal with multiple companies or freelancers. A one-stop-shop company will be able to take care of all your graphic needs, so you never have to chase down freelancers, juggle multiple deadlines, or deal with multiple revisions. Rather than having to meet with multiple designers, you’ll deal with a single company throughout the entire process. You won’t have to explain your company’s goals or missions multiple times either. ELEV8M.COM/CHARLOTTE-NC Page 7

9. WEB DESIGN In the business world, time is money. Working with one company will save you time and resources that would be better invested in core company tasks. ELEV8M.COM/CHARLOTTE-NC Page 8

10. WEB DESIGN CONTINUITY All designers have their own unique style. Even if you had your logo created by one designer and asked another designer to work o? of that logo, the new designer would have their own style that would con?ict with the original logo. ELEV8M.COM/CHARLOTTE-NC Page 9

11. WEB DESIGN When working with a single designer, you can be sure that any additional graphics that are created are done so in the same style and manner that the previous graphics were created with. Continuity is extremely important when building your brand. If your branding graphics are all over the place and there is no continuity, consumers will never be able to identify your brand. While they may be interested in your product, they’ll have a hard time remembering your brand’s identity. Ultimately, the most important thing is to ensure that your brand is consistent across all elements of advertising and marketing, whether it’s print or online. A single design company can help you achieve this. ELEV8M.COM/CHARLOTTE-NC Page 10

12. WEB DESIGN Many businesses overlook the importance of building their brand. They may hire multiple freelancers in an attempt to save money, or they may work with a friend who claims to have design experience. But in doing so, they risk creating inconsistencies in their branding, which can lead to consumer confusion and sometimes even create a negative reputation for the company. For the convenience and continuity bene?ts, it’s far better to hire one agency for all your branding graphics needs. Additionally, the agency will take the time to get to know your business, your consumers, and your company culture to create graphics that clearly convey your company’s identity. ELEV8M.COM/CHARLOTTE-NC Page 11

13. Elev8 Media in Charlotte, NC provides web design and digital marketing services for the entire charlotte area. Besides delivering an amazing website for your business, we do work to make sure you are seen in your area online. Web Design Charlotte - Elev8 Media Address: 1408 East Blvd UNIT 820, Charlotte, NC 28203, United States Phone: +17048704205 elev8m.com