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Agenda

Agenda. Introductions 316 Networks Review Gateway Church – needs Messaging Studio. About Us. Online Media Delivery space since 1999

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Agenda

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  1. Agenda • Introductions • 316 Networks Review • Gateway Church – needs • Messaging Studio

  2. About Us • Online Media Delivery space since 1999 • Leading a faith-based revolution toward the use of digital media to help ministries expand their reach, use and grow finances responsibly, and impact the world • We lead the way with over 1000 ministries using our solutions and delivering over 4500 live events every month • StreamingFaith.com is the leading faith-based portal delivering ministry content with over 1 million site visits per month

  3. Solutions • Live Streaming • Self Managed • Fully Managed • Simulated Live Streaming • On Demand Streaming • Podcasting • iPhone / iPad delivery (live and on demand) • Chat • Onsite Webcasting • Dave Ramsey • Willow Creek • HD Streaming • HTTP Streaming • Adaptive Bit Rate / DVR Functionality • Point to Point Delivery • World Changers • New Life Conway • Simulcasts • Dave Ramsey • Beth Moore • Onsite Webcasting Services • Audience Segmentation / Targeted Communications

  4. Products • Media Suite • Online Media Platform • Worldcast • onsite encoder / remote management of events • Akamai Media Delivery • Edge Control Account • HD Streaming • Web Acceleration Solutions • Messaging Studio • Audience Segmentation • Dynamic Campaign Creation • Targeted Communication

  5. Clients • Willow Creek Church / Association • Lakewood Church / Joel Osteen • TD Jakes • BGEA • Daystar • InTouch • Northpoint • Fellowship Church • Joyce Meyer Ministries • International House of Prayer – IHOP • World Changers

  6. GROWTH the bottom line for every ministry

  7. GROWTH the bottom line for every ministry • Defined in different ways, depending on your ministry model • Local Church • Partnership-driven Ministry • Internet-driven Ministry • Associations

  8. GROWTH for the Local Church • Physical membership growth • Spiritual growth • Financial growth • Mission growth

  9. GROWTH for Partnership-driven Ministries • Increased partner membership • Increased name acquisition • Additional member financial support • Develop long-term sustainability

  10. GROWTH for Internet-driven Ministries • Increased online audience • Effective engagement with the online audience • Increased engagement among online members • Financial support from online members

  11. GROWTH For Associational Ministries • Increased effectiveness in communication among partner churches • Increased financial support from partner churches • Increased awareness of associational vision & initiatives • Increased effectiveness for training & equipping related partners

  12. GROWTH Every ministry wants to grow, but growth is defined differently. So what are YOUR ministry priorities & goals? How do you measure success?

  13. SOCIAL NETWORKING • Use social media for the purpose it was designed • Have a plan for social media sharing • Post with the intention of driving traffic to your website

  14. WEB/NAME ACQUISTION • Your website is not just for information; it is the beginning of your engagement with your site viewers • The use of video is key to connecting, re-engagement, and viral communication • Name acquisition is a key function of your site • Your ability to engage with your audience and effectively build relationships with them is key to ministry growth

  15. AUDIENCE SEGMENTATION • DATA is key • The more you know, the more effectively you’ll be able to communicate • Information management is essential

  16. TARGETED MESSAGING • Develops e-communication that is relevant to a specific audience segment • Proven to increase response rates by at least 300% • Directs your audience to microsites to measure response • Incorporates triggered dialogues to communication based on specific responses

  17. PARTNERSHIP MINISTRY: Existing Partner Communication

  18. PARTNERSHIP MINISTRY: Prospective Partner Communication

  19. FEEDBACK • Through triggered dialogue and viral strategies, your desire should be that your audience communicates with you and their friends through social media • Use user-generated content widgets to make sharing easy

  20. Why we do what we do…

  21. Q&A

  22. Contact me: • Alan Haefs • 605-484-2080 • cmason@316networks.com • Twitter: @alanhaefs • 316 Networks is on Facebook & Twitter • www.facebook.com/316networks • Twitter: @316networks

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