Perspectives on the New NCMA

1. Perspectives on the New NCMA Gary Zura, CPCM National President April 2004

2. Evolving a “Leadership Board” Based Governance Structure • Committee Responsibilities • Standing, Ad-hoc, & Operational • Policy Media— • Enterprise policy, Guidance and Practice • Role of the Director • “Of”, not “for” the constituency • Strategic, not operational focus • Advocate, not manager • Leadership / succession planning • Process for leadership development • Role of the Chapter President

3. Proposed Committee StructureSTANDING COMMITTEESLed by Directors, composed of members from BOD and others • Executive—officers of the Corporation ………advise the BOD on policy; act on behalf of the BOD on urgent matters between formal meetings; set compensation / personnel matters. • Finance—Treasurer + BOD members …….oversee the financial policy and operations of the corporation • Asset Management Committee—Director led …….oversee the Asset Management policy and advise the BOD • Audit—Director led(not an Officer) …….select the Auditor and oversee audits of the Corporation

4. Proposed Committee StructureSTANDING COMMITTEES(con’t)Led by Directors, composed of members from BOD and others • Governance—Director led + members outside the BOD …….maintain the by-laws and advise the BOD on structure and effectiveness of Association’s governance process • Nominations and Elections—Director led + BOD members …identify candidates, oversee election process, recommend committee assignments, leadership development, succession planning • Awards & Honors for Professionalism—Director led + outside members ..…identify candidates, oversee process for professional recognition on behalf of the BOD • Committee on Professional Standards—Director led + outside members ..…develop, oversee, and communicate standards of the profession

5. Proposed Committee StructureAD-HOC COMMITTEESLed by Directors, composed of members from BOD and othersMeet transient needs of the Association • Membership ….analyze membership performance, characterize market segments, advocate adequate resources and priority • Committee on Chapter Advocacy ….analyze operation and effectiveness of structure to ensure the needs of the Association are being served and its objectives accomplished • Committee on Professional Ethics …..oversee the Code of Ethics of the Association, promote ethical standards

6. Proposed Committee StructureOPERATIONAL COMMITTEESLed by the Staff Directors / Executive Director, members from the general membership and BOD • Conference Committee ….setting direction for national conferences and governance events • Public Policy Committee …advising and informing membership on current issues • University Outreach / Relations …establishing and managing relationships with the academic community • Volunteer Recognition Committee ..…identify candidates, oversee process for volunteer recognition

7. Enterprise Policy Media • “AOG” Restructure • Segregate “Policy” from operational practice and guidance • Create clear simple guidance to advance the objectives of the Association • Create “owners” of policy who oversee policy on behalf of the Board • Distinguish between policies of the Corporation and operations of the Chapters and staff • Maintain currency, change to meet objectives

8. Role of the Director • Oversight and direction setting behaviors--Evolve from “task” management • Fulfill Committee assignments, serve the Association • Represent all members of the association--act in best interests of the enterprise • Communications with constituents ….. volunteers and members • Fully engaged at all sessions of the Board • Stay informed-- ask the “why” questions • Advocate the Profession and the Association • Speak in behalf of--perform representational duties.

9. Leadership Development / Succession Planning • Establish responsibilities for identifying and nurturing Association volunteer leaders • Directors, Committee Chairs, Chapter Presidents • Create opportunities for participation, contribution and training • Leadership Summit and mid-year training • Presidents’ Forum • Board and Operational Committee leadership and participation • Integrate a strategy into the chapter model

10. Role of the Chapter President • Electoral responsibility • Know the candidates, vote early and often! • Lead the Chapter • Represent the Association in a local setting • Deliver value commensurate with Association objectives, serve the constituency • Represent the NCMA “Brand”—consistent message, demonstrate Association unity • Be a proactive part of the “talent search” for Association leadership

11. Summary • Evolution , not revolution • New paradigms open new opportunities • A stronger Association for the next 45 years!