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Why are we here?

Why are we here?. Super Tuesday Outbreak. NWS performed well EMs performed well Media performed well 57 people died Deadliest outbreak in more than 20 years What went wrong?. NE OK/SW MO Tornado Outbreak. NWS performed well EMs performed well Media performed well > 20 people died

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Why are we here?

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  1. Why are we here?

  2. Super Tuesday Outbreak • NWS performed well • EMs performed well • Media performed well • 57 people died • Deadliest outbreak in more than 20 years What went wrong?

  3. NE OK/SW MO Tornado Outbreak • NWS performed well • EMs performed well • Media performed well • > 20 people died What went wrong?

  4. Greensburg KS • Near Total Devastation • NWS performed well • EMs performed well • Media performed well • 961 homes/business destroyed 523 damaged • “Only” 11 fatalities What went right?

  5. Public Response to Warnings • Do we know why people respond or don’t to warnings? Who responds…who doesn’t? • Are our messages uniform? (are you sure?) • Are we providing our products (information) in a format people want? • Do we act as a team, or as a group of individuals, each with our own jurisdiction/responsibilities?

  6. The Integrated Warning Team • Who makes up the team? • EM community • Broadcast Media • NWS • What does it mean to be on a team? • Have you consciously thought of yourself as part of a team larger than your organization? It is not a question of how well each process works, the question is how well they all work together. -Lloyd Dobins

  7. Teams Need… • Common goals / shared purpose • Well thought out strategy • Committed team members • Diversity The result of a great team is SYNERGY Individually we are one drop. Together we are an ocean.

  8. Why are we here? • We’ve got make sure we view ourselves as part of the team • We’ve got to better understand what makes people tick with respect to preparing for and responding to severe weather • We’ve got to examine how our team operates and look for ways to improve it Never doubt that a small group of thoughtful, committed people can change the world. Indeed, it is the only thing that ever has.- Margaret Mead

  9. What’s our plan • Learn more about each component of the team • Tap leading experts to look at: • Society’s response to warning • Case studies • Come up with ways to improve the team • Get a process in place to make it happen

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