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Talk Like TED. Talk Like TED. Technology. Education. Design. 0:15. great ideas presented in an engaging way. great ideas presented in an engaging way. 1 million watch TED Talks online each day. TED videos have been viewed more than one billion times. Carmine Gallo.
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Talk Like TED Technology Education Design
great ideas presented in an engaging way 1 million watch TED Talks online each day
Carmine Gallo ... analyzed 500 TED talks 150 hours of presentations
Carmine Gallo ... analyzed 500 TED talks 150 hours of presentations interviewed: neuroscientists psychologists communication experts
talks that work best people appreciate your humanity...
talks that work best people appreciate your humanity... emotions dreams imagination
they perceive your character as ... genuine authentic
genuine authentic someone who can be trusted
after an 18 minute TED Talk attendees gave Bryan Stevenson $1 million for his organization
after an 18 minute TED Talk they trusted his integrity $55,000 a minute
Bryan Stevenson 7:15
Emphasis of Stevenson’s speech logic credibility emotions
to be inspiring you need passion and ... a good idea
ideas ... are the currency of the 21st century
ideas ... need an inspiring presentation
your presentation must be... emotional I felt touched
your presentation must be... emotional I felt touched novel I learned something new
your presentation must be... emotional I felt touched novel I learned something new memorable I will never forget it
emotional the brain is wired to recall emotionally vivid events Take emotional charge of your audience
emotional storytelling synchs you with your audience
emotional storytelling synchs you with your audience creates a deeper, more meaningful connection
emotional storytelling synchs you with your audience creates a deeper, more meaningful connection shares your feelings
emotional 3 types of stories
emotional 3 types of stories personal stories
emotional 3 types of stories personal stories stories about other people
emotional 3 types of stories personal stories stories about other people stories about products or brands
novel novelty ... is the most effective way to capture someone’s attention
novel novelty ... is the most effective way to capture someone’s attention the brain cannot ignore novelty ... “wow”moments
novelty Kevin Allocca unexpected 7:00
novel novelty ... learning something new activates the same reward areas of the brain as do drugs and gambling ... triggers dopamine
novel building novel concepts into your presentation requires creativity ... a new way of looking at the world
novel great presentations take you to ideas you have never considered
memorable create a vivid experience
memorable create a vivid experience something unforgettable
Aimee Mullins 10:00
this TED Talk by underwear model Cameron Russell has received over 3 million hits on YouTube
Cameron Russell 9:30
her looks made her a model her passion made her a successful speaker
Passion is contagious
if you don’t have this passion ask someone else to make the presentation
if you don’t have this passion ask someone else to make the presentation find a new product ... ... or even a new job