1 / 25

Agenda

Agenda. Broad Strokes CRM Web 2.0 Open Source Nitty Gritty CMS Blogging, vlogging , podcasting RSS Social Networking Second Life Discussion. Social Networking. What it is:

emily
Download Presentation

Agenda

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Agenda • Broad Strokes • CRM • Web 2.0 • Open Source • Nitty Gritty • CMS • Blogging, vlogging, podcasting • RSS • Social Networking • Second Life • Discussion

  2. Social Networking • What it is: • User-populated Web sites (highly specialized, complex CMS) that allow people to connect to each other, and share personal or professional information online

  3. Social Networking • What it claims to be: • The new (and primary) way you’ll meet anyone important. Ever. And if you’re not part of an online community you’ll never be popular. • …which translates into: • Best-case scenario: a way to keep in touch with people you care about; a mechanism for identifying how you’re connected to others (for work or play). • Worst-case scenario: a Web site you create a profile on and then forget about, never visiting again, but sometimes receiving spam from their sponsors.

  4. Friendster – where it all started

  5. MySpace

  6. Facebook

  7. LinkedIn

  8. …and don’t forget Social Bookmarking! • del.icio.us • Digg

  9. Agenda • Broad Strokes • CRM • Web 2.0 • Open Source • Nitty Gritty • CMS • Blogging, vlogging, podcasting • RSS • Social Networking • Second Life • Discussion

  10. Second Life • What it is: • A “virtual world” online. 3D, spatially-oriented, user-built. • Free to download, real currency buys Linden Dollars, which can be used to buy “virtual land” and other business-based commodities • To interact, you create an “Avatar” who travels through the time-space of Second Life.

  11. Onsite technology

  12. Agenda • Broad Strokes • CRM • Web 2.0 • Open Source • Nitty Gritty • CMS • Blogging, vlogging, podcasting • RSS • Social Networking • Second Life • Discussion

  13. Discussion • Opportunities for the arts • Content rich field • Opinion-generating content • Strong dialogue = engaged participants • Increased potential to grow donor base • New ways to engage younger audiences • Increased “face time” through multiple channels • Increased brand penetration (toothpaste) • Draw-backs • Time / resources / staff investments • Scope creep

  14. RESOURCES • www.Idealware.org – articles, webinars • www.NTEN.org – articles, webinars, conference, online forums, • www.NPower.org – consulting • www.TechSoup.org – discounted software, articles, services CAMT resources: • www.artsnet.org/camt - products, services, articles, links • www.TechnologyInTheArts.org – conference, blog, podcast

More Related