SQL Server 2012 for the new world of data

1. SQL Server 2012 for the new world of data Doug Leland General Manager SQL Server Marketing

2. 15 17 The world of data is changing out of 15% 40% 4.3 27% U.S. business sectors have more data stored per company than the U.S. libraryof congress Average number of connected devices per U.S. adult Number of BI apps that will add collaborationand social capabilities by 2013 Companies incorporate social media feedback into products Global Data growth versus 5% IT spending growth

3. Microsoft Data Platform Immersive Insights,Wherever You Are Any Data, Any Size, Anywhere Connecting WithThe World’s Data

4. A Major Step With SQL Server 2012 MISSION CRITICAL CONFIDENCE BREAKTHROUGH INSIGHT CLOUD ON YOUR TERMS

5. Online Operation Enhancements Contained Database Authentication AlwaysOn Reliable Secondaries Multi-site Clustering SQL Server Express LocalDB Windows Server Core Support Statistical Semantic Search PHP & Java Connectivity FileTable Unstructured Data Performance ColumnStore Index Extended Events Enhancements AlwaysOn Connection Director Multiple Secondaries PowerShell 2.0 Support Reporting Alerts Database Recovery Advisor SQL Server Data Tools PowerPivot Enhancements Resource Governor Enhancements T-SQL Debugger Enhancements Audit Filtering Power View Full Globe Spatial Flexible Failover Policy Unstructured Data Performance CDC Support for SSIS BI Semantic Model Audit Resilience Distributed Replay New SSIS Design Surface User-defined Audit SSMS to Windows Azure Platform Data Quality Services FTS Support for Czech and Greek 15k Partitions Master Data Management Excel Add-in Full-Text Search Performance HA for StreamInsight Availability Groups SSIS Troubleshooting Ad Hoc Reporting Default Scheme for Windows Groups Spatial 2D Support ODBC Driver for Linux SharePoint Active Directory Support SSIS Package Management SQL Audit for All Editions T-SQL Enhancements

6. CUSTOMER MOMENTUM

7. Mission Critical Confidence Required 9s & data protection Blazing-fast performance Organizational compliance Peace of mind 70K+ Partners, Premier Support & System Center Advisor for proactive troubleshooting AlwaysOn for global HA with active, multiple secondaries, 2x faster failover & ease of use xVelocity In-Memory Technologies delivers astonishing performance gains, 10-100x for DW & BI Windows Server Core edition support for increased security and greater uptime; more built-in auditing

8. Home Shopping Network SUPPORTS GREATER UPTIMESQL Server Alwayson $3 billion interactive, multi-channel retailer required “zero” downtime Reduced failover time from 40 seconds to under 3 seconds BENEFITS Foundation for major business initiatives for several years

9. Trend Micro cuts query times for a competitive advantage xVelocity in-memory technologies for dw Shaved 1/3 off query wait times Respond faster to virus threats BENEFITS Remains agile and ahead of the competition

10. Breakthrough Insight Rapid data exploration Managed self-service BI Credible, consistent data Big Data Analytics & Scalable DW Structured, unstructured, real-time data with integrated Hadoop and scalable DW offerings PowerPivotbuilt on Excel and Power View for stunning data visualizations & broad adoption End user agility through self-service BI balanced with enterprise security & governance via SharePoint Data Quality Services & BI Semantic Model for increased productivity and data accuracy, built-in

11. Microsoft & Big Data Volume Velocity Relational Data Big Data Enterprise Ready with Hadoop on Windows & Azure Connecting to the Worlds Data with Azure Marketplace Insights for Everyone with Microsoft BI Variety

12. DEMO: Insights to all users by activating new types of data

13. Havas Media strengthens its competitive advantagesql server reporting services and Power View Reduced manual processes up to 80% & improved customer service Gained better business insight; holistic view across operating divisions BENEFITS Expects to generate more revenue through expanded BI

14. Cloud On Your Terms Scale on demand Fast time to market Optimized productivity Extend any data, anywhere Extend to cloud with Windows Azure Marketplace and Data Sync; Support for unstructured data & interop with PHP & Java Easily move applications across on-premises and cloud with unlimited virtualization and license mobility Enable Hybrid IT to offer flexibility and choice across on-premises and cloud Common management & development tools: SQL Server Data Tools, T-SQL & SSMS

15. Why Microsoft for your Hybrid IT? Hybrid IT Traditional NON-VIRTUALIZED Private CLOUD Public CLOUD Common Resources Development Tools Identity Management Tools

16. BETONSOFT Embraces Hybrid IT to Scale for Planned GrowthSQL Server ALWAYSON and SQL Azure Enabled mission-critical availability, on-premises Peripheral & monitoring applications via Windows Azure Platform BENEFITS Cloud-based applications scale to meet unpredictable demand

17. platform for the future NEW WORLD OF DATA NEW WORLD OF DATA MISSION CRITICAL CONFIDENCE MISSION CRITICAL CONFIDENCE BREAKTHROUGH INSIGHT BREAKTHROUGH INSIGHT CLOUD ON YOUR TERMS CLOUD ON YOUR TERMS

18. Thank you Diamond z Platinum z Gold z Silver z