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Before We Start: Need to Stay Afloat?

Before We Start: Need to Stay Afloat?. Fend off the competition Generate New Customers Slash expenses. About: “Video” on the Web. The purpose of “video” on the web Entertainment vs Business Rich Media for business purposes The 3 most common mistakes and how to avoid them

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Before We Start: Need to Stay Afloat?

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Presentation Transcript

  1. Before We Start: Need to Stay Afloat? • Fend off the competition • Generate New Customers • Slash expenses

  2. About: “Video” on the Web • The purpose of “video” on the web • Entertainment vs Business • Rich Media for business purposes • The 3 most common mistakes and how to avoid them • Not considering the audience • Not being worthwhile and engaging • Not getting the right help • Money • Budget • Getting Sponsors

  3. Rich Media

  4. Money • Production Costs • Do it yourself • Get help • SaaS Fees • Content management • Hosting and the cloud • Get sponsors

  5. Content Management

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