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Advancing Community Organizing: Evaluation Essentials

Explore the importance of evaluating community organizing efforts for long-term impact and organizational growth. Learn about core components, resources, and innovative tools for effective evaluation.

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Advancing Community Organizing: Evaluation Essentials

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  1. Community Organizing Evaluation: Crossing the Next Frontier American Evaluation Association 2008 Sue Hoechstetter

  2. Agenda • Why Community Organizing Evaluation? • Core Components • Resources for Evaluating Community organizing (RECO)

  3. Why Community Organizing Evaluation? General Advocacy Evaluation: Public Policy & Capacity Building Gains • Long-term • Flexibility re: Outside Controls • Influence

  4. Why Community Organizing Evaluation? Community Organizing Evaluation: Work & Act Collectively Greater Focus on Individuals and Groups: Leadership, Power, etc.

  5. Why Community Organizing Evaluation? • AFJ Advocacy Evaluation & Advocacy Capacity Assessment Tools Experience • Resources Scattered – Wasting organizers’, evaluators’, funders’ time • Resources for Evaluating Community Organizing (RECO) – online compendium

  6. New Web Resources A Living Library!!!

  7. RECO: Community Organizing 7 Core Components • *CollectivePower • *Constituent Leadership & Power • *Participation • *Wins • *Meaningful Impact • *Organizational Capacity • *Reflection & Innovation

  8. RECO: Development of Power • Collective Power • Short-term and Long-term Power • Shared Power Indicators • Getting meetings? • Mobilizing large numbers? • Getting support from powerful individuals? • Wins?

  9. RECO: Constituent Leadership & Power • Sense of Individual Empowerment • Progressive Leadership Levels • Planning • organizing • Negotiating • etc.

  10. RECO: Participation and Membership • Identifying Goals • Deciding Strategies • Attending Trainings • Determining Changes in Plans • Becoming Board Members

  11. RECO: Organizing “ Wins” • Most Commonly Evaluated • Public Policy, Corporate Decision, etc. • Incremental Gain can be a Win • Lose campaign but win stronger organization • Get closer to goal

  12. RECO: Meaningful Impact • Measurable Improvements in Lives • Can be Very Long-term • Determine Whom: Participants Only? Whole Community? • Follow-up Decided Early

  13. RECO: Organizational Capacity & Management • Analyze Problems, Develop Strategies • Staff, Board understand Organizing Role • Connect to Organizing World

  14. RECO: Ongoing Reflection & Innovation • “Learn As You Go” • Planned Reflection • Celebration

  15. RECO • Living Library • 7 Core Components Identified • Categories • Theoretical approaches • Tools and methodologies • Case examples

  16. RECO http://www.afj.org/for-nonprofits-foundations/reco

  17. RECO Building Powerful Community Organizations: A Personal Guide to Creating Groups that Can Solve Problems and Change the WorldMichael Jacoby Brown Arlington, Massachusetts: Long Haul Press, 2006http://www.longhaulpress.com/Available for Purchase Summary:  This resource includes a checklist for evaluating a community organizing action as well as describes one person's experience … Detailed Description: Core Organizing Components Emphasized:

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