http://slog.edu

1. http://slog.edu

2. GO what are you working on? photosynthesis pi photosynthesis pigments photosynthesis pigments separation photosynthesis pigments lab photosynthesis pigment chromatography photosynthesis pigments list photosynthesis pigments plants photosynthesis accessory pigments

3. alix_1981 mady-is-kool grady resources grady:i thought this was dumb. i don’t understand why we have to do these things when we know what the result is supposed to be. • paper-w-colors-photo.jpg • Wikipedia-photosynthesis wilco-tweety: I uploaded a photo of the paper with the different colors on it. wilco-tweety: yada lorem yada ipsum here too. I like the wind when it whistles through the weeping willows. wilco-tweety: I uploaded a photo of the paper with the different colors on it. yada lorem yada ipsum here too. wilco-tweety: I uploaded a photo of the paper with the different colors on it. yada lorem yada ipsum here too. biology: plants: photosynthesis: separating photosynthetic pigments by paper chromatography (lab) there are 129 students working on this here right now when we tried this in my group it didn’t work out. In what order are the pigments supposed to be?

4. alix_1981 mady-is-kool grady resources grady:i thought this was dumb. i don’t understand why we have to do these things when we know what the result is supposed to be. • paper-w-colors-photo.jpg • Wikipedia-photosynthesis wilco-tweety: I uploaded a photo of the paper with the different colors on it. wilco-tweety: yada lorem yada ipsum here too. I like the wind when it whistles through the weeping willows. wilco-tweety: I uploaded a photo of the paper with the different colors on it. yada lorem yada ipsum here too. wilco-tweety: I uploaded a photo of the paper with the different colors on it. yada lorem yada ipsum here too. biology: plants: photosynthesis: separating photosynthetic pigments by paper chromatography (lab) there are 129 students working on this here right now when we tried this in my group it didn’t work out. In what order are the pigments supposed to be?

5. biology: plants: photosynthesis: separating photosynthetic pigments by paper chromatography (lab) there are 129 students working on this here right now when we tried this in my group it didn’t work out. In what order are the pigments supposed to be? grady mady-is-kool alix_1981 Ms. Vance’s biology class grady: i thought this was dumb. i don’t understand why we have to do these things when we know what the result is supposed to be. • group workspace • next assignment / syllabus • questions for Ms. Vance? • my classmates wilco-tweety: I uploaded a photo of the paper with the different colors on it. Resources wilco-tweety: yada lorem yada ipsum here too. I like the wind when it whistles through the weeping willows. • taiz and zeigler chapter • Wikipedia-photosynthesis • other uploaded stuff • an app for this lab • off-topic.jpg wilco-tweety: I uploaded a photo of the paper with the different colors on it. yada lorem yada ipsum here too. wilco-tweety: I uploaded a photo of the paper with the different colors on it. yada lorem yada ipsum here too.

6. The need • Kids live in the Wild West online • They seek human connection and they seek information • Educators and resource providers have no ability to influence their information choices • They require help and direction to understand and evaluate that information

7. It’s 13 o’clock … This assignment is due tomorrow What are you working on? Who can you connect with to get to the finish line?

8. The solution Slog.edu is an education-centric social networking platform, which brings kids together around what they are working on and provides opportunities for educators and resource providers to play a role in their online lives.

9. Our team • 250 of years of combined professional expertise • Leading commercial trade publisher and online service provider • Leading-edge custom course content aggregator • Multimedia content guru • Instructional and social networking expert • Team of student field advisors • Federated Teachers of America (FTA) leader and experienced educator

10. Benchmarks • 1-6 months Product build • 6-18 months Student acquisition (1M) • 1.5-3 years App/widget & teacher acquisition • 3 years 250,000 app/widgets • 8 years 60% of American high school students (8M) will be involved in academic or educational activity on the site, involving their school or school system; over 1M educators • 8+ years Global expansion: 200M students

11. Marketing: Phase 1 • First round capital: $3M $500K to produce the product $1.5M in marketing and media spend $1M stakeholder investment • Public beta • Success = 1M active student users (phase one) • Monetization: itunes-style content service widgets and apps; data dashboards

12. Marketing: Phase 2 • With a base of 1M student users • Open applications: apps and educators • Seed strategically in school districts • Provide tools for custom dashboard creation (widget based) at the local level • DIY technology hub

13. Student resources • Reputation/reward system • Viral incentives, giveaways • Activity updates • Friends/fans for you and your projects • Invite others • Site is pre-populated with pre-selected, vetted content resources

14. Education/content provider resources • 1M students collaborating • Context: sharing assigned work • We have set the tone for quality inquiry • Join us … • We can help you create better content tools • Early revenue opportunity = app sales

15. Who wins: Students • Free access to fun resources geared to what • they need to do anyway • Solves these pain points: • homework > isolation > differently abled > • unpopularity > 13 o’clock > Do It Socially

16. Who wins: Educators • Access to students learners in context • Water cooler network for resource sharing • Connected network • Endlessly customizable and updating teaching and content apps • Learning and usage data • Feedback

17. Who wins: School districts • Performance and usage dashboards • Increased productivity (no snow days!) • Reach the home-schooled and home-bound • Basic platform free • Access to aggregated data

18. Who wins: Content providers • Sell widgets (revenue opportunity) • Purchase access to invaluable data for informing demand-verified content and services • Build early brand loyalty

19. The vision 500M high-school students, globally (16%) One billion learning hours online A global platform for academic collaboration And, you’re there too … Shaping the learning process for millions of students