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ISBN and digital publications. Brian Green International ISBN Agency. ISBN and different formats. Under “Rules of assignment”, the 2005 revision of the ISBN standard (ISO 2108) says:
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ISBN and digital publications Brian Green International ISBN Agency
ISBN and different formats • Under “Rules of assignment”, the 2005 revision of the ISBN standard (ISO 2108) says: • Different product forms (e.g. hardcover, paperback, Braille, audio-book, video, online electronic publication) shall be assigned separate ISBNs • Each different format of an electronic publication (e.g. ‘.lit’, ‘.pdf’, ‘.html’, ‘.pdb’) that is published and made separately available shall be given a separate ISBN.
Why identify different formats? • e-commerce systems require ISBNs • Bibliographic databases require ISBNs • Detailed sales/usage reporting requires ISBNS • At the time of the ISBN revision, identification by file format seemed adequate. We thought that the e-book supply chain would be similar to print books. Not so!
The changing ebook supply chain • For printed books, publishers assign ISBNs to each format and that ISBN remains constant throughout the supply chain • For ebooks, many publishers only produce a single generic file format (e.g. “.epub”), and intermediaries add technical rights protection (DRM) and may make different versions with different user functionality • Other players in the supply chain need to be able to identify these different versions (e.g. for discovery, EDI, usage reporting) • But not all publishers provide ISBNs for them
Traditional book supply chain ISBN “X” Publisher / distributor ISBN “X” ISBN “X” Library jobbers Wholesalers ISBN “X” ISBN “X” Libraries Booksellers Readers
E-book supply chain (current mess) Epub file ISBN “A” Publisher Epubfile+DRM (diff. proprietary) Other formats Epubfile+DRM (proprietary) Other formats E-book aggregator / manager E-book aggregator /manager ISBN “A” for all formats Proprietary identifier Library jobbers Wholesalers ISBN “A” + metadata Own ISBN-like identifiers Libraries Booksellers Readers
E-book supply chain (by the rules) Epub file ISBN “A” Publisher Epubfile+DRM (diff. proprietary) Other formats Epubfile+DRM (proprietary) Other formats E-book aggregator / manager E-book aggregator /manager ISBN “D”, “E“ ISBN “B”, “C” Library jobbers Wholesalers Libraries Booksellers Readers
Why don’t some publishers want to assign ISBNs to each version? • Some of their arguments: • “We can’t manage the metadata bloat involved” • “Our sales channels (e.g. Amazon) do not require standard identifiers for ebooks as customers will find them through their preferred vendor” • “ISBNs are too expensive for us to assign to each format” • “We only “publish” one generic format (e.g. .epub) and assign an ISBN to that” • “We are not responsible for formats provided by third part intermediaries”
New ISBN rule introduced in 2008 • Since some publishers do not provide separate ISBNs for each version and some customers, especially libraries, need unique identification of products from different platforms with different functionality… • If a publisher does not identify each format with a separate ISBN, re-sellers may do so on their behalf • Not ideal but a necessary compromise until publishers assign their own ISBNs • Requires central bibliographic agency to collect and list ISBNs and related metadata
What do you believe is the biggest barrier to assigning ISBNs to digital products? Results gathered during a live BISG participant poll.
Why and when do we need standard identifiers? • Standard identifiers are essential when there is a need to communicate across a supply chain, e.g. for purposes of e-commerce, aggregating information, reporting sales or usage. • This was precisely the reason for introducing the ISBN standard (ISO 2108) in 1970 and the reason that it has been so successful in enabling trade developments • Do we want to risk losing all that with digital products?
Requirements now being researched by International ISBN Agency • At what level of granularity are standard identifiers required? • Generic file (e.g. epub)? • Format (e.g. pdf)? • Platform (e.g. ebrary)? • By whom? • For what functions? • Who should assign them? • What are the barriers? • Please let us know if you have a view, now or to • info@isbn-international.org