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Slide 1 of 18. Why create your Signature Blueprint. You stand out! People value a system more than per hour Shows a path to their desired outcome You have a point of reference to “sell/talk” to. Slide 2 of 18. Why Blueprints Work. You stand out!
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Slide 1 of 18 Why create your Signature Blueprint You stand out! People value a system more than per hour Shows a path to their desired outcome You have a point of reference to “sell/talk” to.
Slide 2 of 18 Why Blueprints Work You stand out! People value a system more than per hour Shows a path to their desired outcome You have a point of reference to “sell/talk” to.
Slide 3 of 18 Why create your Signature Blueprint We absorb images Verbal is linear Inspire not inform Value Pit$top$ You can OWN it.
Slide 4 of 18 Your Blueprint Conversion • Memorable Outcome Based Title • Easy to follow • Visually appealing • Create Value “Pit-stops” • Inspire vs Inform (Not Educate)
Unique Champion Slide 6 of 18 Position Package Core Strengths Unique Solution Change the Game Build Collateral Unique Solution System Vs Service Purpose Process Payoff Book Video Unique Language Outcome Based Speak Remind Recognise Reward Authority Accelerator Blueprint Retain Protect Referrals Promote Existing Clients Speaking Destination Not Journey Farming V’s Hunting Online Marketing Solve Don’t Sell Capacity Close Videos Best Seller • Emotion • Time • Money P. R. Persuade
Slide 7 of 18 PURPOSE PRODUCE GUIDED PUBLISHING SYSTEM PAYOFF PUBLISH PROMOTE
Outcome Slide 8 of 18 PURPOSE PRODUCE Leverage Framework Topic Impact Avatar Secret Sauce Templates Stand Out Tactics Pre Marketing Strategies IMPACT Stand Out Positioning & Credibility New Business Funnels PAYOFF Increase Your Pricing PUBLISH Positioning & Credibility Categories Keywords Launch Plan Cover Pricing Strategy Events & Sponsors Best Seller Strategies Amazon Boost Free PR Print & Digital Social media PROMOTE
Slide 9 of 18 Blueprint
Self Systems 1.The Decision Slide 11 of 18 4.Productivity 1.Action Plans 2.Technician Vs Business Owner 4.Freedom / No Guilt/ Choice 5.The Result 2. NPR / CSF 3.Certainty Scoreboard 3. Liked or Respected 1. Know Your Numbers 5.Certainty 2. Rate Yourself Practice Success Blueprint 4..P and L 3. DDE Sustainability Support Team 2. One Month Call List 1.Marketing Plan 3.Cancellation Call List 2.Recruitment/ Team Training 1.Clarity = Cash Scalable/Sell 6.Decreased Marketing Spend 4.Better Results 3.KPI’s 2. Sell 3.Monetize Systems 5. Increased Retention 1. Replicate 6.Accountability/ Productivity 4.Leverage 4. Checklists / Certainty 5. 90 Day Goals 5. Retire 6. Freedom / Choice
Slide 12 of 18 Small Business Owners Prepare People Dreams and Goals Generation X & Y Cash flow and Budget Ideal Lifestyle Needs and Wants Entering Aged Care Coming Into retirement Baby Boomers Already Retired On track to achieve your desired outcomes Continual contact with a specialist Save Time and Money Knowledge of Finance increases Wealth Accelerator Blueprint Payoff Programs Wealth Accelerator Program Business Succession Program Low contact partner Lifestyle Protection Program Post Retiree Program High Contact Partner Email and Phone only Super Program Pre Retirees Program Hands off Set and Forget Once Off Program Partner
Slide 13 of 18 What NOT to do
Slide 18 of 18 Hub 1 Hub 4 XYZ Hub 2 Hub 5 ABC Name Hub 3 ABC .
Slide 20 of 18 CONVERT YOUR PROSPECT NAME YOUR BLUEPRINT