Minnesota Alliance for Patient Safety

1. Minnesota Alliance for Patient Safety LEAPT Grant Update October, 2013

2. What is LEAPT? • In a nutshell – The expansion of MHA’s HEN grant from CMS • The CMS HEN grant program seeks to significantly improve the quality of care and reduce hospital-acquired conditions in hospitals nation wide. • CMS awarded $218 million to 26 organizations • MHA was one of the high performing HENs &was eligible for an expansion of the original grant = LEAPT • MHA invited many community partners, including MAPS, to apply as a subcontractor for this grant expansion (6 LEAPT grants awarded nationwide)

3. MAPS Priority Initiatives • New Initiatives • Safety at Transitions of Care • Measuring Patient Safety Progress • Improved Regulation to Support Safety • Continuing Initiatives • Expand Educational Programming • Culture Road Map • Develop aligned Organizational Strategy Selection Criterion: Uniquely positioned Safety Across the Continuum Opportunity for short & long term success Matches work to available resources

4. What is MAPS doing for LEAPT? • MAPS proposal based on our Transitions Work Group’s recommendations • Specifically: • Develop & test an evidence based and universally applicable tool for consumers to use at any transition of care to improve safety and prevent harm. • Transitions WG will be initial Advisory Group

5. Safe Transitions of Care • Exploratory Work Group Convened June 2012 • Work group decided not to try to duplicate work of RARE & others • Found several examples of internal efforts to improve transition processes • Lacking is the accompanying work concerning engaging and activating patients, residents, families & consumers during transitions of care. • Focused on patient/consumer/family engagement • Identified 4 evidence based actions that improve safety at transitions of care • Develop & test a set of targeted, consistent, universally applicable messages to use at every setting • Develop tools based on consumer research & feedback

6. What is MAPS doing for LEAPT? • Successful safety improvement centers on a plan that routinely includes the following elements:   • Medication reconciliation, • Communicating test results, • Understanding the warning signs that a medical condition is worsening, and • Completing next steps or follow-up appointments. • Ultimately, complications like readmissions reduced

7. What is MAPS doing for LEAPT? • Best practices identification ✔ • Key message development • Consumer education tactic development & refinement • Consumer market research validation • Develop education plan & produce materials (tools) • Public Awareness • Evaluation & measurement

8. What might this look like ? • Not graphically designed • Not word-smithed • Messages to be tested with patients

9. Potential fridge magnet and wallet card (not graphically designed or wordsmithed yet). Themes to be tested with patients. YOU: YOUR OWN BEST MEDICINEBeforeyour appointment: ___ BRING MEDICATION LIST. Bring a complete list of accurate to share.___ BRING TEST RESULTS. Bring all recent test results to share.During your appointment: ___ WRITE A WARNING SIGNS LIST. Ask about warning signs. Write them down___ WRITE NEXT STEPS LIST. Ask about recommended next steps. Write them down.After your appointment:___ ACT ON NEXT STEP LIST. Schedule appointments and tests. Fill prescriptions. ___ WATCH FOR WARNING SIGNS. Alert doctor if you have warning signs (see your list).

10. Potential fridge magnet and wallet card (not graphically designed or wordsmithed yet). Themes to be tested with patients. YOUR HEALTHCARE HOMEMORKBeforeyour appointment: ___ BRING MEDICATION LIST. Bring a complete list of accurate to share.___ BRING TEST RESULTS. Bring all recent test results to share.During your appointment: ___ WRITE A WARNING SIGNS LIST. Ask about warning signs. Write them down___ WRITE NEXT STEPS LIST. Ask about recommended next steps. Write them down.After your appointment:___ ACT ON NEXT STEP LIST. Schedule appointments and tests. Fill prescriptions. ___ WATCH FOR WARNING SIGNS. Alert doctor if you have warning signs (see your list).

11. Significant work • Almost 3 times MAPS current operating budget • Aggressive timelines • Phase 1, Dec. 2013 • Phase 2, Dec. 2014 • Huge opportunity for MAPS • Establish unique role as community leader Engaging Consumers for Safe Care Everywhere

12. MAPS Campaign Path Phase 1 – pre-Dec. 8, 2013 • Campaign Themes • Guided by strategic plan, develop 4 potential campaign themes, and sample tactics illustrative of each theme, to be tested with patients. • Strategic Planning • Develop a draft strategic communications plan • Goal, target audience, key messages, tone, key messengers, strategies, sample tactics to test. • Discovery • Learn about clinical experts’ recommendations. • Boil it down into simple, patient-friendly language. Phase 2 – post-Dec. 8, 2013 You are here. • Media Planning • Guided by refined plan, expert media planner recommends media mix to most efficiently and effectively achieve our goals within budget parameters. • Choose Theme • Use patient feedback and clinical expert input to choose a campaign theme and refine the strategic communications plan. • Patient Feedback • Online interviews of 100 patients • Attitudinal barriers and opportunities? • Which potential campaign themes and media work best? • Tactical Execution • With partners, get all materials and ads in front of the target audience as efficiently and effectively as possible. • Tactical Development • Develop materials needed to execute media plan (e.g. discharge packet, wallet cards, magnets, web video, website, radio ads, online ads, other?) • Evaluate Campaign • Evaluate strengths and weaknesses of campaign to inform future outreach.

13. Questions? www.mnpatientsafety.org