CIW Social Media Specialist 1D0-623 Exam Questions

1. 1D0-623 Free Questions 1D0-623 Free Questions CIW Social Media Specialist CIW Social Media Specialist https://www.passquestion.com/ https://www.passquestion.com/1D0-623 1D0-623.html .html

2. Question 1 Question 1 A game development company wants to create a new action adventure game. They already A game development company wants to create a new action adventure game. They already have an established online presence that includes many players of their existing games . have an established online presence that includes many players of their existing games . They ask the players for ideas and scenarios for the new game. What stage of social They ask the players for ideas and scenarios for the new game. What stage of social community building is this? community building is this? A.Creation A.Creation B.Growth B.Growth C.Leverage C.Leverage D.cultivation D.cultivation Answer : B Answer : B

3. Question 2 Question 2 Jonathan works on the marketing team of a regional sporting goods retailer. He has been Jonathan works on the marketing team of a regional sporting goods retailer. He has been asked to give a short presentation at a company-wide meeting about the results of the asked to give a short presentation at a company-wide meeting about the results of the marketing team's social media campaigns over the year. What type of social media report marketing team's social media campaigns over the year. What type of social media report would be the most appropriate to use as the basis for this presentation? would be the most appropriate to use as the basis for this presentation? A.Executive A.Executive B.Platform B.Platform C.Campaign C.Campaign D.Community D.Community Answer : C Answer : C

4. Question 3 Question 3 A marketing company is developing a promotional service that it will offer to various clients. The A marketing company is developing a promotional service that it will offer to various clients. The service includes daily posts on popular social media platforms including information about selected service includes daily posts on popular social media platforms including information about selected products, a map of the client's current location and the dale/time the product is available. What kind products, a map of the client's current location and the dale/time the product is available. What kind of business client would best benefit from this social media strategy's? of business client would best benefit from this social media strategy's? A.A franchise restaurant company with 30 locations. A.A franchise restaurant company with 30 locations. B.A gourmet food truck selling upscale sandwiches. B.A gourmet food truck selling upscale sandwiches. C.An art gallery selling antique paintings. C.An art gallery selling antique paintings. D.A mobile pet grooming service. D.A mobile pet grooming service. Answer : C Answer : C

5. Question 4 Question 4 During which stages of the social media strategy planning cycle should you perform social media During which stages of the social media strategy planning cycle should you perform social media optimization (SMO)? optimization (SMO)? A.Define strategies, implement; monitor and adjust; listen and analyze A.Define strategies, implement; monitor and adjust; listen and analyze B.Listen and analyze, identify the target audience, set goals, define strategies, implement, monitor and B.Listen and analyze, identify the target audience, set goals, define strategies, implement, monitor and adjust adjust C.Implement, monitor and adjust, listen and analyze. C.Implement, monitor and adjust, listen and analyze. D.Implement, monitor and adjust. D.Implement, monitor and adjust. Answer : B Answer : B

6. Question 5 Question 5 A company can use statics from social media to predict behavior. What kind of big data strategy is A company can use statics from social media to predict behavior. What kind of big data strategy is this? this? A.Social analysis A.Social analysis B.Performance management B.Performance management C.Decision science C.Decision science D.Data exploration D.Data exploration Answer : D Answer : D

7. Question 6 Question 6 A company can use statics from social media to predict behavior. What kind of big data strategy is A company can use statics from social media to predict behavior. What kind of big data strategy is this? this? A.Social analysis A.Social analysis B.Performance management B.Performance management C.Decision science C.Decision science D.Data exploration D.Data exploration Answer : D Answer : D

8. Question 7 Question 7 An electronics manufacturer recently released an updated product that corrects An electronics manufacturer recently released an updated product that corrects the defects of a previous version. Many customers are liking. the defects of a previous version. Many customers are liking. A.Impression. A.Impression. B.Reach B.Reach C.Exposure C.Exposure D.Engagement D.Engagement Answer : D Answer : D

9. Question 8 Question 8 Kameron is assigned to minimize the vulnerabilities in his company's social media communications Kameron is assigned to minimize the vulnerabilities in his company's social media communications and online chatting features His company is launching a new product Information about the new and online chatting features His company is launching a new product Information about the new product has been leaked to the public, ahead of schedule To mitigate the situation. Kameron first product has been leaked to the public, ahead of schedule To mitigate the situation. Kameron first focused on redefining who has access to new product information What would be the next area to focused on redefining who has access to new product information What would be the next area to improve? improve? A. Update computers to eliminate system vulnerabilities and to prevent theft of intellectual property. A. Update computers to eliminate system vulnerabilities and to prevent theft of intellectual property. B. Provide training for all employees in the company regarding legal and regulatory compliance B. Provide training for all employees in the company regarding legal and regulatory compliance C. Eliminate ambiguous policies and inconsistent procedures for the roles with access to the new C. Eliminate ambiguous policies and inconsistent procedures for the roles with access to the new product information product information D. Implement regular reviews of outbound communications D. Implement regular reviews of outbound communications Answer: C Answer: C

10. Question 9 Question 9 A well known CEO of a large company regularly makes keynote speeches at industry conferences. A well known CEO of a large company regularly makes keynote speeches at industry conferences. How can these presentation be made more social? How can these presentation be made more social? A. Contract with a reality television producer to create a short run series for cable broadcast. A. Contract with a reality television producer to create a short run series for cable broadcast. B. Share them as live streaming events and invite the audience to ask questions, which the CEO will B. Share them as live streaming events and invite the audience to ask questions, which the CEO will answer immediately. answer immediately. C. the format of the speeches to a question and answer panel with four to five participant C. the format of the speeches to a question and answer panel with four to five participant D. Record the speech and post it on the company's Web site with a text transcript. D. Record the speech and post it on the company's Web site with a text transcript. Answer: B Answer: B

11. Question 10 Question 10 A small book publishing company wants to promote their titles through social media Which strategy A small book publishing company wants to promote their titles through social media Which strategy would best support them? would best support them? A. Post videos of interviews with published authors bundled with "buy now" social commerce A. Post videos of interviews with published authors bundled with "buy now" social commerce options. options. B. Offer low cost writing workshops scheduled as shareable events. B. Offer low cost writing workshops scheduled as shareable events. C. Auction signed copies of the books on retail shopping sites. C. Auction signed copies of the books on retail shopping sites. D. Cultivate a relationship with an online book club to share announcements and offer free books D. Cultivate a relationship with an online book club to share announcements and offer free books Answer: D Answer: D