Top Digital Marketing Institute in Chandigarh

1. Top Digital Marketing Institute in Chandigarh. Digital Marketing Digital marketing, also called online marketing, refers to all marketing efforts that occur on the internet. Businesses leverage digital channels such as search engines, social media, email, and other websites to connect with current and prospective customers. This also includes communication through text or multimedia messages. Why is digital marketing important? Digital marketing helps you reach a larger audience than you could through traditional methods and target the prospects who are most likely to buy your product or service. Additionally, it's often more cost-effective than traditional advertising and enables you to measure success on a daily basis and pivot as you see fit. There are a few major Importance of digital marketing: Better Reach • Nowadays, many people across the world are spending their time online. They are browsing the internet and looking for your products. In order to benefit from this massive audience base, maximising your online presence is key. This is where digital marketing comes into the picture. Digital marketing is all about reaching the right people at the right time. Hence, to begin with, one must have an engaging online store with easy navigation to improve audience reach. Can compete with large corporations: Analysing the competitor is a key activity in digital marketing. The activity is essential to keep up with the competition especially amongst fast-growing brands such as Myntra, Amazon, Big basket, Walmart. •

2. Businesses also try to push the envelope with multichannel marketing which comprises of PPC, SEO, social media, and many more mediums. The approach helps both small and large businesses to achieve their respective goals, leveling the field. Increase in Brand Awareness for small businesses Digital marketing is a boon to businesses. Large companies use digital marketing so that they could stand steady in a competitive environment. In contrast, small businesses use online marketing to make headway into a booming market and create brand awareness amongst large companies. • Increase in Sales One of the key aspects, when it comes to the importance of digital marketing, is that one can measure their CRO (Conversion rate Optimisation) in real-time. The data can help understand the overall percentage of searches that get converted into leads by buying products. PPC, Social media marketing, SEO services, affiliate marketing are some of the active channels to communicate and get high conversions. • Maintaining The Brand Reputation Developing a strong brand reputation in the online world has become very important as the brand’s reputation cements its ability to sustain in the market. Thereby, further reiterating the importance of digital marketing in this aspect too. •

3. Scope of Digital Marketing Digital Marketing has become an integral part of all businesses and even startups. Rapidly growing cities such as Chandigarh are portraying a strong demand for digital marketing services such as SEO and Social Media Marketing. Brands are looking to transition from traditional marketing to digital methods and this has immensely increased the scope of digital marketing. With the rapid shift of marketing budget away from traditional marketing methods to digital platforms, more and more individuals are eyeing the various Excellence Technology has to offer. Like you would with any other profession, we recommend you take your first step to your digital marketing career by learning its principles. With 462 million internet users in India, India’s digital marketing advertising spend has been growing at a whopping rate of 33%. Experts have estimated the total advertising expenditure in the digital marketing industry will reach 400 crores by 2020 in India alone. Seeing where digital marketing is heading and its estimated growth, there is no doubt that there are tremendous opportunities for digital professionals in the market. Employers are looking for digital marketing professionals who can strategy and implement digital marketing tactics across different online channels. Certified Top Digital Marketing Institute in Chandigarh. Excellence Technology, Chandigarh is Top Digital Marketing institute in Chandigarh .We offer 6 month diploma in Digital Marketing. We provide Digital Marketing Course in Chandigarh as Excellence Technology is one of best Digital Marketing Institutes in Chandigarh. Days of Traditional Marketing are gone now. No door marketing is exist in now days. As we all know that everyone have smart phone, they are also on internet and they use internet. Either they want to buy or search something. So everyone who are selling their products or service they need to be on internet to grab the real market. They need to promote digitally or you can say on internet for the promotion of products we have some good platforms like google, Facebook, Instagram, twitter, you tube and many more. They need their rich appearance on above mentioned social media platform if they want to sell their product or services digitally. Digital marketing is a basic necessity of every business to reach globally, we need to do Digital Marketing. So, here Excellence Technology provides you Digital Marketing Course in Chandigarh. We also provide other courses like SEO, SEM course in Chandigarh, PHP training in Chandigarh, Graphics designing course in Chandigarh, and many more. Daily and Weekend classes are also available for Digital Marketing at sector-72, Chandigarh.

4. About Top Digital Marketing Institute in Chandigarh: Digital marketing also known as online marketing It refers to advertising delivered through digital channels to promote brands and connect potential customers using the internet and other forms of digital communication such as: Search engines, Websites, Social media. Digital Marketing helps you to engage with audience than you could through traditional methods, and target the prospects who are most likely to buy your product. Additionally, it's often more cost-effective than traditional marketing, and enables you to measure success on a daily basis. About Top Digital Marketing Institute in Chandigarh: Digital marketing also known as online marketing It refers to advertising delivered through digital channels to promote brands and connect potential customers using the internet and other forms of digital communication such as: Search engines, Websites, Social media. Digital Marketing helps you to engage with audience than you could through traditional methods, and target the prospects who are most likely to buy your product. Additionally, it's often more cost-effective than traditional marketing, and enables you to measure success on a daily basis. There Are Major Benefits Of Digital Marketing: 1.It's more cost-effective than traditional marketing methods. 2. Digital marketing evens the playing field within industry and allows you to compete with bigger brands. 3. Digital marketing is measurable. 4. Digital marketing can improve your conversion and the quality of your leads. 5. You can engage audiences with digital marketing. What Will You Learn? With Excellence Technology advanced Digital Marketing Certification Course, you will learn about the latest industry-oriented Digital Marketing concepts and tools in just 6 months. The syllabus has been carefully crafted to give students the maximum output in minimum time.

5. 1.Search Engine Optimization (SEO) : It is a process where we optimize our website to get better result and better ranking in SERP (Search Engine Result Page). There are a number of ways to views SEO in order to generate qualified traffic to your website. These include: (I) On Page SEO (II) Off Page SEO (III) Technical SEO (IV) Local SEO 2.Search Engine Marketing (SEM) : It is a process where we promote our product/content through advertisement in which we will follow PPC model ( Pay Per Click) from which we will advertise our content of the website. 3.Social Media Optimization (SMO) : It is a process where we optimize our social media account by following the parameter of that particular social media platform. 4.Social Media Marketing (SMM) : It is a process where we promote our content through advertisement. example- google ads, Instagram ads etc. 5.Affiliate Marketing: It is a process where we can make our self affiliate for a specific platform by which we can earn some amount through that particular platform. 6.PPC (Pay Per Click) : PPC is an advertising model where the advertiser has to pay some amount of many to the publisher. 7.E-mail Marketing : It is a process where we promote our business through E-mail marketing. Digital Marketing Course in Chandigarh with Placements: 1. Learn 100% practical work. 2. Work on live projects and gain experience. 3. 100% job assured after completion of our 6 months course of Digital Marketing. 4. Learn how you can earn extra income from social media and other online resources. 5. 1.5 lakhs jobs are expected by 2019.