1 / 53

Good Shepherd Turkey Ranch, Inc.

Good Shepherd Turkey Ranch, Inc. Breeding, Raising and Marketing Standard Bred Poultry. Frank R. Reese, Jr. Lindsborg, Kansas. Mission Statement. To preserve standard breeds of poultry To break even so we can continue to raise standard breeds of poultry. Mission (from website).

ezra
Download Presentation

Good Shepherd Turkey Ranch, Inc.

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Good Shepherd Turkey Ranch, Inc. Breeding, Raising and Marketing Standard Bred Poultry Frank R. Reese, Jr. Lindsborg, Kansas

  2. Mission Statement To preserve standard breeds of poultry To break even so we can continue to raise standard breeds of poultry

  3. Mission (from website) Good Shepherd Turkey Ranch Inc. strives to produce historically authentic, standard breeds of poultry grown free-range, vegetarian-fed without antibiotics, for your quality dining. Good Shepherd Turkey Ranch is owned by Frank R Reese Jr., a 4th generation native Kansas farmer.  The main focus of the ranch is to bring back the farm poultry of the past for your dining pleasure.

  4. Target Markets • Wholesale • Retail • Direct to consumer • Value-added

  5. Barred Plymouth Rock Chickens

  6. Dark Cornish Chickens

  7. Bronze & Bourbon Red Turkeys

  8. Black & Bourbon Red Turkeys

  9. Good Shepherd

  10. Good Shepherd

  11. Good Shepherd

  12. Good Shepherd

  13. Hatchery

  14. Hatchery

  15. Hatchery

  16. Hatchery

  17. Hatchery

  18. Battery Brooder

  19. Brooder Feeder

  20. Floor Brooder

  21. The Brooder

  22. Sunporches

  23. Grow-out Flocks

  24. Grow-out Flocks

  25. Breeder Selection

  26. Transport to Processing

  27. Grow-out Farmers

  28. Processing

  29. Promotion & Labeling

  30. Promotion & Labeling

  31. Labeling

  32. Marketing

  33. Marketing ?

  34. The GSTR Board • 4 Member Board • Monthly Meetings • Administration • Decision-making • Financial oversight • Production oversight • Annual Meeting of stakeholders

  35. Why Standard Breeds? • Conservation & Preservation • Genetics fit the pasture production system • Superior flavor • Unique market niche • not competing directly with the industry

  36. Sales Figures by Species & Breed

  37. Sales Figures by Species & Breed

  38. January Begin collecting chicken eggs Board meeting Annual Meeting w/ all stakeholders Marketing Annual Schedule

  39. Annual Schedule • February • 2/1 First chicken eggs set. Set every 2 weeks • First chickens hatch, distribution & brooding • Board meeting • Marketing

  40. Annual Schedule • March • 3/1: First turkey eggs set. Weekly setting • Chicken eggs set. Set every 2 weeks • Chickens hatch, distribution and brooding • Chicken breeder selection • First duck hatch, brooding • Ship eggs • Board meeting • Marketing

  41. Annual Schedule • April • Turkey eggs set weekly • First turkeys hatch, distribution & brooding • Chicken eggs set every 2 weeks • Chickens hatch, distribution and brooding • Duck & geese hatch, brooding • Ship Eggs • Board meeting • Chicken breeder selection • Marketing

  42. Annual Schedule • May • 5/15: Final Turkey Hatching for Thanksgiving market • Chicken eggs set every 2 weeks • Chickens hatch, distribution and brooding • Turkey Poult Distribution & Brooding • Duck & geese hatch, brooding • Ship eggs • Board meeting • Marketing

  43. Annual Schedule • June • (6/15: Final Turkey Hatching if doing Christmas market) • Chicken eggs set every 2 weeks • Chickens hatch, distribution and brooding • Ship eggs (last for summer) • Board meeting • Marketing

  44. Annual Schedule • July • First chicken processing & delivery • Chicken eggs set every 2 weeks • Chickens hatch, distribution and brooding • Establish turkey processing and distribution dates • Board meeting • Chicken breeder selection • Marketing

  45. Annual Schedule • August • Chicken eggs set every 2 weeks • Chickens hatch, distribution and brooding • chicken processing & delivery • Board meeting • Marketing

  46. Annual Schedule • September • 9/15: Ship eggs • Chickens hatch • Board meeting • Marketing

  47. Annual Schedule • October • Ship eggs • 10/15 last chicken hatch, distribution and brooding • Board meeting • Chicken breeder selection • Marketing

  48. Annual Schedule • November • Turkey Breeder Selection • Turkey market birds transported to processor • Dressed turkeys shipped to appropriate markets • Farms empty to give farmers a break and for bio-security • Board meeting • Marketing

  49. Annual Schedule • December • Turkey market birds transported to processor • Dressed turkeys shipped to appropriate markets • Chicken breeder selection • Board meeting • Marketing

More Related