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This PPT will Provide the best tips to improve the average ad position of Google ads. For More Information Visit Link:- https://www.poweradspy.io/blog/bidding-adieu-to-the-average-position-metric/
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What is Average ad Position ? According to Google “A statistic that describes how your ad typically ranks against other ads. This rank determines in which order ads appear on the page.”
How relevant your ad is to the user’s search query – is determined by assessing several factors, such as: • Click-through rate • Relevance of keywords to their associated ad groups • Landing page relevance and optimization • Relevance of the ad text • Overall historical AdWords performance • The higher your Quality Score, the better ad position you are likely to achieve.
Some of the best ways to improve your ad rank that don't require raising bids:- • Quality Score and the Ad Rank Formula. • Use Search Terms as Keywords. • Work on your Ad Relevance. • Use the Keyword Tool. • Work on Improving your Website. • Include Main Keywords in the Meta Tags of your Website.
For More Information Visit Link:- https://www.poweradspy.io/blog/bidding-adieu-to-the-average-position-metric/