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i 16 Patent # 7,627,110 It’s not an App for wireless phones

i 16 Patent # 7,627,110 It’s not an App for wireless phones It’s an Intelligent Keypad for any phone device Makes the Keypad multi-functional, 2-way and easier to use, 69 years after its invention 2 billion keypads in U.S., 6-8 billion worldwide. Turn Speakers On

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i 16 Patent # 7,627,110 It’s not an App for wireless phones

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  1. i16 Patent #7,627,110 • It’s not an App for wireless phones • It’s an Intelligent Keypad for any phone device • Makes the Keypad multi-functional, 2-way and easier to use, 69 years after its invention • 2 billion keypads in U.S., 6-8 billion worldwide Turn Speakers On Press any key to start – thank you Centralia Systems Inc. 3905 Inverness Ln Plano, TX 75075 John Mow - Inventor 972-967-5181 jbmow@verizon.net

  2. CentraliaSystemsInc. Unleashing the intelligence of the telephone Every Phone... Every Softphone…Every Keypad… Every IVR… Every Call Center… Every Answering Machine i16 TheIntelligentKeypad On land, in the air and in the cloud…

  3. 25% of Keypad not used • The Telephone Keypad (invented in 1941) only emits dual tones • - one of the most widespread sounds of contemporary planet earth • There are actually 16 tones in the specification • 0-9, *, #, A,B,C,D • But, all Telephones only use 12 of them – 9 for the alphabet • However, all Telephone Systems accept all 16 tones • Using all 16 creates a ~80% increase in alphabet signaling functionality 68 Years Without Any Changes

  4. Finally, from Dumb to Smart • There are 2+ billion “dumb keypads” in America • So let’s create an IntelligentKeypad • It provides 2-way data communications for the user • It’ll upgrade all telephone device & system interactions • Patent Issued December 1, 2009 Revamp the dumb keypad

  5. 3 2 1 6 5 4 9 8 7 0 3DEF 2ABC 1 6MNO 5JKL 4GHI and still used today 9WXYZ 8TUV 7PQRS # 0 * What it is… The Telephone Keypad – Unchanged since 1960’s • First the 10-Button Keypad 1960’s • Then the 12-Button Keypad 1970’s Technology left the Keypad behind!

  6. 1 2ABC 3DEF Mail 4GHI 5JKL 6MNO Fax 7PQRS 8TUV 9WXYZ SMS * 0 # Login The Mandate An Interactive Keypad • ABCD tones aren’t used in PSTN dialing (maybe someday…) • Primary enhancements of the IntelligentKeypad • Relabel the keys • Advertising capabilities • Speedy multi-function menus • Instant Messaging responses A B C D A new standard

  7. The whole world is going “soft” and “smart” • ∴Think on these points • Change the world with an intelligent keypad • Change how voice response systems respond with text messaging • Extend the existing infrastructure life of networks • Create an opportunity for new intellectual property. • This patent has been awarded. No waiting, no legal issues. • Differentiate yourself from the crowd of other phone devices, then license it to them. • Change the telephony world - unlimited functionality…

  8. System The Gravitational Pull in the U.S. • Over 170M landline and 275M wireless subscribers • Over 125M high speed Internet lines • 500M-600M telephone numbers in use • Average household has 3-4 phones • Portable household phones increasing • Wireless replacing home phones • Household & corporate VOIP increasing Figures lie and liars figure…not in this case!

  9. Transformingthe Telephone o Voice Mail gh Texting o a i e 1 3 2 Mail pq n df gh bc Angie Cell 4 6 5 Fax t np lm jk xz 7 9 8 Login Office xz rs wx uv # 0 * Back Dynamically Re-Label the Keys Most Used Letters on Single Keys Text Commands Changeable Menu Keys Multi-Function Keys

  10. o a i e 1 3 2 A n df gh bc 4 6 5 B t np lm jk 7 9 8 C rs wx uv xz # 0 D * • Dynamic relabeling of the keypad • The 6 most frequently used texting letters on single keys – a,e,i,o,n,t • 2 letters on each of the 10 remaining keys • ~80% increase in alphabet keys • 25-30% increase in speed for non-geek texting…(older age groups)

  11. Transformingthe Telephone o a e i 1 3 2 Login n df gh bc 4 6 5 Back o a e i 1 3 2 Address Book t pq lm jk 7 9 8 PIN n df gh bc 4 6 5 Missed Calls yz rs wx uv # 0 Agent * t pq lm jk 7 9 8 yz rs wx uv # 0 * 4th Column Buttons LCD or Softkeys on Hard Phones 4th Column Keys on Softphones Any Label / Symbol

  12. o o a e i Pizza Hut $4.99 1 3 2 $2.25/Gallon gh n df gh bc 4 6 5 T-Bones $5.99 $1.99/12 t pq pq lm jk 7 9 Cleaners Pickup 8 10% Off Clothes yz yz rs wx uv Generic Drugs # 0 * 2 Months Free Advertising on POTS & Softphones Unlimited Advertising Possibilities Opt-in Advertising Free phone upgrades Quicker penetration User can press key to dial

  13. o Tax Time - Talk directly with a friendly H&R Block agent now np Free Tourist T-Shirt Today Only gh White Sale Now thru Sunday xz a e i 1 3 2 n df bc 4 6 5 t lm jk 7 9 8 rs wx uv # 0 * Advertising on Softphones Opportunity Displays Softphones Have Unlimited Display Potential Open Creativity for new applications

  14. Boring! System Enhance the Primary Usages Easy to Read Commands when Calling a Computer • Visual menu options • Fewer voice instructions • Quicker sessions • Fewer agent requests • Superior service after 40 years of monotonousdialog Call Centers IVR Voice Mail

  15. o a e i 1-800-555-9999 + A 1 3 2 Bank Bank IVR n df gh bc 4 Menu Labels 4 6 5 B “B1234567” t Agent Agent np lm jk 7 9 8 C yz Back Login rs wx uv 4 New Labels . . . . . . . . . # 0 * D Loans Checking Stop Payment Savings Dialing an IVR System Speed Dial

  16. e a i 2 3 Existing Account 1 Existing Account 1 1 n df Transfer Funds 2 Transfer Funds 2 bc 4 5 6 o t 3 Card Services 3 lm jk 9 7 8 gh Auto Loan App 4 Auto Loan App 4 rs wx * 0 # uv np Personal Loan App 5 Personal Loan App 5 6 Stop Payment 6 yZ Para Espanol 7 Para Espanol 7 Customer Services 8 Customer Services 8 Calling Your Bank The 8 options appear on the menu Your upward finger movement shifts the options to 5-8 The IVR recognizes the Intelligent Keypad and responds You select “Customer Services” The Intelligent Keypad sends the selection to the IVR. You saved time and your session wasn’t monotonous and frustrating…

  17. Read & Select Existing Account 1 Transfer Funds 2 Card Services 3 Auto Loan App 4 Personal Loan App 5 Stop Payment6 Para Espanol 7 Customer Services 8 0 10 20 30 40 50 Seconds Time Line Chart IntelligentKeypad Audio Banking Instructions: Welcome to the 1st World Bank of Texas. Blah, Blah, Blah… Please listen carefully as some of our menu items have changed. To reach Existing Account information Press 1 To transfer funds, Press 2 To reach card services Press 3 To apply for an auto loan Press 4 To apply for a personal loan Press 5 To stop payments on a check Press 6 Para Español Mark siete For customer services Press 8 To repeat this menu Press * Which method would you prefer? 5-7 Seconds 50 Seconds

  18. TheIntelligentKeypad will affect Every telephone device in the world The speed of interactive intelligence Every IVR / Call Center system in the world Creation of undreamed of new advertising features Differentiation from the crowd that sells the same thing you used to

  19. Brand Strategy Product Strategy Market Strategy Sales Strategy Support Strategy Strategy All In Perfect Alignment… All in with “Your Business Strategy”

  20. TransformtheWorld I16 Economic Benefits: Adverti$ing Licen$ing Billion$ & Billion$ of New $ervice Revenue$ Strategic Benefits : Set telephone standards Differentiate your products Boost Customer Loyalty Market needs and wants this from you!

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