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President and CEO Jimmy Wong presents at Internet Securities – 2009 Fall Technology Showcase September 30, 2009. Pangreen is a suite of mobile phone apps serving as your personal concierge which WHY: saves you time, reduces your stress and fulfills your specific needs
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President and CEO Jimmy Wong presents at Internet Securities – 2009 Fall Technology ShowcaseSeptember 30, 2009
Pangreen is a suite of mobile phone apps serving as your personal concierge which WHY:saves you time, reduces your stress and fulfills your specific needs WHAT: with smart, green and location-based choices HOW: by learning your behavior and preferences by linking to your schedules and social networks WHERE: at the right place WHEN: at the right time Go|Shop|eat|play|work|live |smart and green! What is Pangreen?
1. Countless Hours & Energy Wasted on “Overhead” • 10 Hours Wasted Weekly on Search, Planning and Coordination of day-to-day Activities and Purchase Decisions. • Activity Details Fragmented and Scattered • 30-40 hours are wasted on Traffic Congestion Annually. 2. Living Green is hard to most people! U.S. Clean Tech Readiness Survey showed three main reasons: • Expensive (53 percent), • Difficult to understand (72 percent), • Inconvenient (76 percent) 3. Advertising: Non-personalized and Ineffective. Smart Phones as Advertising Platforms - Largely Untapped. Customer Pains
1. “Overhead” Hours Streamlined to a Few Seconds • Our Smart E-Concierge takes care of “overhead” for you. • Everything you need is just one or two clicks away! • Relax and enjoy! 2. Living Green is EASY with PANGREEN! Your Preference, Lifestyle and Context Smart, Simple and Cost-Effective options + Easy-to-Understand info! 3. Personalized Advertising Context-Sensitive to Real Needs Whole Products to Your Customers Real-time Purchase Decision Win-Win for both Consumers & Advertisers Pangreen’s Solutions
Users Context: Time, Location, Settings, Purpose, Mood and People Behavior Model Needs Smart Decision Engine One-Stop-Shop Whole Solution Concierge Activity Model Information & Knowledge Advertising Platform Clean Tech Products & Green Solutions Location-based Products & Services Pangreen “Whole Product” Eco-Systems
For Vendors and Advertisers, Pangreen is a Context-Sensitive “Whole Product “ Advertising Platform on Everyone’s Phone that WHAT: Directly SELLS your Products and Services in Real-time to WHO: Your Target Customers by HOW: Learning their Individual Behaviors Matching their Specific Needs WHERE: At the Right Location WHEN: At the Right Time Pangreen = Ad Platform + Partnerships
Secret Sauce Competitive Products
PangreenGoEverywhere 1.0Track your Carbon and Social Footprints
Group 1: Patent to be filed • Tracking: “Real-time tracking of Transportation Carbon Footprint, Energy and Socio-economic impacts using GPS, map and routing information, and other data and meta-data” • Behavior: “Human Habit, Activity, Travel and Social Behavior Intelligence Theory and Mobile Applications” • Choices and Decision Making: “Individual Decisions and Choices in relation to Information, Expectation, Motivation and Response Behavior Intelligence Theory and Mobile Applications” • Linkages: Mobile Applications based on Ubiquitous connectivity between Temporal, Spatial, Productivity, Multi-media and Social Networking Tools” Group 2: IP protection: first by trade secret, then by patent just before product rollout to prevent premature public disclosure to competitors. Advertising: Real-time context-sensitive personalized advertising in a uniquely attractive form leading into direct sales. Technology & IP Portfolio
Proprietary carbon impact calculation engine • Learns user behaviors (travel patterns) and makes projections for future carbon impact • Shows users an accurate cost-benefit analysis for their transportation choices • Tracks follow-through to provide positive reinforcement and useful planning data • Links to calendars, events and social networks, suggests green options for one-time events • Creates an advertising channel for directly relevant green products Technology-enabled Features
Multiple Revenue Streams: B2B – Reduce single car commuting! • Reduced infrastructure costs • Generate carbon credits • Company wide impact data B2C – Relevant information to go green! • Save the environment and money • High value advertising of green products and services Marketing and Advertising: • Direct sales to the largest 100 employers in each metro area • Subscribe individual users and small businesses through pangreen.com Rollout: • Q4 2009: Seattle, Portland, Vancouver • Q2 2010: 4 additional metro areas • Q4 2010: 8 additional metro areas Business Model (TBR)
Jimmy Wong, Founder, President and CEO • Over 14 years of innovation, commercialization, and business development experience in intelligent transport systems, demand and behavior modeling. • Founded Ideas!Lab – progressing ideas into prototypes and new ventures. • 2006 CH2M Hill Sustainability Award for pioneering effort in Kyoto Protocol Transportation GHG Modeling for Seattle • M.S., Transportation, M.I.T.; B.S.C.E, Washington Michael Jacejko, VP of Research • Research Lead at Celltech, a genome-based Biotech research firm. • Founded MaxPect, which developed and applied artificial intelligence and computational statistics to algorithmic trading, with an average annual trading volume of 100 million shares in NYSE and Nasdaq- listed securities. • M.S., Computer Science, Washington; B.S. in C.S. and Biology, Pennsylvania. Erik Freund, VP of Engineering • Founded Health Computer, a health care information system software aiming at reducing up to 90% of the paper consumed in the health care industry. • B.S. in Computer Science from University of Illinois, Urbana-Champaigne Management Team
Colin Chapman, Senior Advisor and Potential COO: Director for Ozone International LLC. • Over 18 years of executive and engineering positions in startups and Fortune 500 companies, including: • CEO of Ozone International LLC and remains on the Board of Directors. • President of FarmSaver.com. • Director of Engineering, Be There Now, a software startup converting photos of real estate into photorealistic 3D virtual tours. • M.S., Mechanical Engineering, M.I.T.; B.S. in Mechanical Engineering, Magna Cum Laude, Washington Dan Weld: Thomas J. Cable / WRF Professor of Computer Science and Engineering at the University of Washington. Areas of research include AI planning, which may figure as a significant part of Pangreen's internal system for planning a person's schedule and day. He also has significant previous startup experience, having cofounded two successful software startups. He is also a venture partner at Madrona Venture Group and expresses initial interests in potential investments in Pangreen. Sandy Pentland: Toshiba Professor of Media, Arts &Sciences at MIT; Pioneer in mobile information systems and computational social science. Pangreen's behavioral prediction technology would benefit from Sandy's expertise in reality mining. Lester R. Brown: Founded the Earth Policy Institute in 2001 and has written over 50 books sustainability, and is one of the most important figures in sustainable development. Lee McIntire: CEO of CH2M HILL, an international engineering consulting firm focusing on sustainability, concentrated in the areas of transportation, water, energy, and environment, and has more than $3 billion in revenue and 15,000 employees. Joni Earl, served CEO of Sound Transit, since 2001, and has seen the agency through an important expansion into a light rail system that will enable greater Seattle residents to travel in a much more sustainable manner. As such, she would be an excellent connection and advisor for Pangreen's transportation-related business. Greg Nickels, Mayor, City of Seattle, 2001 - 2010; Board Member, Sound Transit. Mayor Nichols has been a strong proponent of sustainability while in office with efforts such as the green tax on plastic bags, and his connection with transit makes him an ideal candidate in light of Pangreen's green transit focus. Potential Key Hires, Board Members