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E-COMMERCE. TOPICS TO BE DISCUSSED. Electronic Commerce Types of E-Commerce E-Commerce from the Buyer’s Perspective E-Commerce from the Seller’s Perspective Benefits and Challenges of E-Commerce E-Commerce Applications E-Commerce Security Issues. Electronic Commerce.
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TOPICS TO BE DISCUSSED • Electronic Commerce • Types of E-Commerce • E-Commerce from the Buyer’s Perspective • E-Commerce from the Seller’s Perspective • Benefits and Challenges of E-Commerce • E-Commerce Applications • E-Commerce Security Issues
Electronic Commerce • Electronic commerce (e-commerce) • Systems that support electronically executed business transactions • The fundamental purpose of e-commerce is to execute transactions
Electronic Commerce BACK
Types of E-Commerce • Business-to-consumer e-commerce (B2C) • Connects individual consumers with sellers , cutting out the middleman • E.g. Amazon.com • Business-to-business e-commerce (B2B) • Supports business transactions on across private networks, the Internet, and the Web • Consumer-to-consumer e-commerce (C2C) • Connects individual sellers with people shopping for used items • E.g. ebay.com
Types of E-Commerce BACK
E-Commerce from the Buyer’s Perspective • Process of buying or acquiring goods or services • Realizing a need • Researching a product • Selecting a vendor • Providing payment • Accepting delivery • Using product support
E-Commerce from the Seller’s Perspective • Sellers business practices • Market research to identify customer needs • Manufacturing products or supplying services that meet customer needs • Marketing and advertising to make customers aware of available products and services
E-Commerce from the Seller’s Perspective • Sellers business practices • Providing a method for acquiring payments • Making arrangements for delivery of the product • Providing after-sales support • Supply chain management • From the seller’s perspective, the process of producing and selling goods • Involves three areas of focus: demand planning, supply planning, and demand fulfillment
Benefits and Challenges of E-Commerce • Buyers enjoy the convenience of shopping from their desktop • B2C e-commerce • Levels the playing field between large and small businesses • Challenges • Established businesses must alter systems and business practices • Security, privacy, reliability: E-commerce can survive only if all involved can trust the system • Social concerns BACK
E-Commerce Applications • E-Commerce • Playing an increasingly important role in our personal and professional lives • Allows us to discover new and interesting products • Allows us to find better deals • Used to monitor bank accounts and transfer electronic funds BACK
E-Commerce Security Issues • There are significant privacy and security concerns • Public network • No buyer or seller identity verification • Hacker attacks
E-Commerce Security Issues • Digital certificate • A type of electronic business card • Attached to Internet transaction data • Verifies the sender of the data • Provided by certification authorities • Encryption • Uses high-level mathematical functions and computer algorithms to transform data so that it is unintelligible to all but the intended recipient
E-Commerce Security Issues • Securing data in transit • Secure Sockets Layer (SSL) • Digital certificates combined allows for encrypted communications to occur between Web browser and Web server • Transport Layer Security (TLS) • A URL associated with this begins with https • Allow for encrypted communication to occur between browsers and servers • Secures usernames, passwords, credit card information
THANKS… BACK