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Women in the Media (Remember?)

Women in the Media (Remember?). http://www.ted.com/talks/megan_kamerick_women_should_represent_women_in_media.html. Media Importance. Women's social identities are, at least in part, created through media representations (Connell 2005) Hegemonic masculinity and hegemonic femininity

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Women in the Media (Remember?)

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  1. Women in the Media (Remember?)

  2. http://www.ted.com/talks/megan_kamerick_women_should_represent_women_in_media.htmlhttp://www.ted.com/talks/megan_kamerick_women_should_represent_women_in_media.html

  3. Media Importance • Women's social identities are, at least in part, created through media representations (Connell 2005) • Hegemonic masculinity and hegemonic femininity • Ferguson (1983) girls magazines prepare women for feminised roles

  4. Women at the top? • Men make up the majority of upper management in media • Gatekeeping (Gans 1974 and Dutton 1984) • Agenda setting • Dominant and ruling class ideology • Society and its values

  5. Representations in the Media Men Women Sexually passive Passive and physically weak and small Dependent Non-competitive or competitive through children Household responsibility Emotional People Orientated Must be pretty, slim and attractive at all times • Sexually dominant • Aggressive and physically strong • Independent • Competitive • Not involved in household roles • Rational • Task orientated • Unconcerned with physical appearance

  6. Stereotypes – Female • The WAG • Sex Object • Super mum • Angelic • Ball Breaker • Victim

  7. Stereotypes - Men • Jock • Strong silent type • Big shot • Action hero • Buffoon

  8. Consequences • Health issues • Cosmetic Surgery • Dissatisfaction • Fulfilling the prophesy

  9. Is it changing?

  10. http://www.youtube.com/watch?v=1OWqz5FMEY0

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