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Secrets of Success. Adopt a professional attitude Be an active member of your professional organizations Make your scholarship a matter of personal pride Read on your own in the field Try to apply your classroom studies in your major concentration or specialty
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Secrets of Success • Adopt a professional attitude • Be an active member of your professional organizations • Make your scholarship a matter of personal pride • Read on your own in the field • Try to apply your classroom studies in your major concentration or specialty • Become active in scholarship and research • Build a professional library • Be active and attentive in classes • Improve your writing SLIDE 1.1
Exercises in Defining Our Field • “Research in speech-communication focuses on the ways in which messages link participants during interactions." (New Orleans Conference 1968) • “The field of communication focuses on how people use messages to generate meanings within and across various contexts, cultures, channels and media. The field promotes the effective and ethical practice of human communication” (Association for Communication Adminstration Summer Conference on Defining the Field of Communication 1995). SLIDE 1.2
Careers in Journalism and Mass Communication • Newspapers • Magazines • Radio broadcasting • Television production • Public relations • Advertising SLIDE 1.3
Speech and Hearing Science • Clinics • Hospitals • Public schools • Government agencies • Private foundations • Private practice SLIDE 1.4
General Communication • Education • Law • Ministry • Business • Training and development • Sales • Community relations • Management SLIDE 1.5