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Casual & Social Gaming

Casual & Social Gaming. Cité de la BD / Le 20/3/2013. OUAT... since 1999. For 14 years now, we produce casual games based on famous licences 45+ games to date on 10 platforms as a game producer. OUAT Today. Casual Games creator, with Social components.

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Casual & Social Gaming

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  1. Casual & Social Gaming Cité de la BD / Le 20/3/2013

  2. OUAT... since 1999 For 14 years now, we producecasual games based on famous licences 45+ games to date on 10 platforms as a game producer

  3. OUAT Today • Casual Games creator, with Social components • Freemium and Advertising Business Models • On Facebook, Mobile & Tablets

  4. ourassets An experienced team A set of efficient tools A successful track record

  5. 1. an experienced team 2 Managers (CEO & Senior VP Creation & Content) + 1 CFO

  6. 2. a set of efficient tools: O.S.S. OUAT Social System

  7. 3. a successfultrack record 1/2 Launched sept. 2010 2,2 M MAU/250K DAU (jan2013) 250K MAU/50K DAU (Jan2013) 5,5M registered users (Jan 2013) Launched Dec. 2011 Still 270K MAU / 60K DAU (Jan2013, 1 year after launch)

  8. 3. a successfultrack record 2/2 Launched in Dec 2012, Facebook France only Already 850K registered users (iOS & Androïd just launched) Launched in March 2013, Facebook International (iOScomingsoon)

  9. Depuis 4 ans, 4 évolutions • 2009 : Dématérialisation / Download (try before you buy) • 2010 : Dématérialisation/lecture dans le navigateur (GAS +abonnement) • 2011 : jeux FB PC • 2012 : jeux sociaux mobile/tablettes

  10. Conséquences • Nouvelles technologies/outils • Nouveaux savoir-faire notamment marketing • Nouveaux business model : du produit (achat de boite) au service +BM custom • Industrie HIT Driven=1/1000

  11. Financement • Levée de fonds • OSEO, RIAM, Region mais besoins permanents • Formation • Co-édition

  12. Frédérique DOUMIC (CEO)/ fdoumic@ouat-e.com Merci! www.ouat-e.com

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