1 / 32

Introducing…

Introducing…. About Aluminyze. Aluminyze is a company and a brand of aluminum prints Introduces professional features to the consumer market – quality, delivery speed, lower pricing, easy to do business with

finna
Download Presentation

Introducing…

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Introducing…

  2. About Aluminyze • Aluminyze is a company and a brand of aluminum prints • Introduces professional features to the consumer market – quality, delivery speed, lower pricing, easy to do business with • Founded in 2011, the company already has apx. 60,000 customers and has produced almost 400,000 prints • One of the largest US supplier of quality aluminum prints for consumers • Well funded, profitable and growing fast • Executive management team • Start-ups, video & film industry, pro photography, technology • Includes former VP marketing at GE, Sr. VP Motorola, VP Harcourt – over 400 successful product releases (Sony, Adobe, Canon, Epson, Apple, Disney) Aluminyze is one of the largest USA buyers of print quality aluminum

  3. With Aluminyzeyou can… “All I can say about the image quality is ‘WOW’” Aluminyze YOUR ROOM

  4. With Aluminyzeyou can… “If you are not ordering from this company you are really missing out” Aluminyze YOUR OFFICE

  5. With Aluminyzeyou can… “So life-like…I feel like I have immortalized my loves ones on aluminum.” Aluminyze YOUR DESK

  6. With Aluminyzeyou can… “The looks on people’s faces when they see my picture is awestruck.” Aluminyze YOUR HOME

  7. With Aluminyzeyou can… “I used a photo with my family and my email… so it is easier to get my phone returned.” Aluminyze YOUR PHONE johnwater@gmail.com

  8. With Aluminyzeyou can… “My fiancé and I can’t stop looking at the print we just received… Absolutely stunning!” Aluminyze YOUR LIFE

  9. Media Reactions… “If a picture speaks a thousand words… Aluminyze leaves you speechless!”

  10. Gadgeteer Review “If you’re looking for that extra-special treatment for a favorite photo as a gift, this is it.”

  11. Aluminum Prints - Unknown • Most people have never seen an aluminum print • Most don’t even know the benefits of aluminum • Amazingly vivid • Incredibly durable • More versatile • With/without frame, unique shapes • No advertising, promoting, educating or merchandising • Have you seen samples or any POP in retail? • The market has to be educated…

  12. Generic Aluminum Prints • Some have purchased generic aluminum prints • Chips and bubbles • Blacks have green tint • 400 degree infusion can change color • Poor color correction • Cost extra – no manual review like pro shops • Sharp edges & pointed corners • Clunky mounts • Delays in shipping • Disclaimers & nasty customer dis-service • Horrible on-line reviews • Customers expect pro results even at low prices Sharp Edges Black = Green Chips & Bubbles Nasty Support

  13. Some Retailers offer “Metal” prints • Poorly described – “metal” generic step-child products • Relegated to Kiosk ONLY – consumers have to SEARCH • No in-store samples to SEE, FEEL, “EXPERIENCE” • No Point of Purchase materials or signage • So consumers aren’t aware & don’t LEARN • No employee experience or discount program • ZERO recommendation rate • No gift cards, no print kits, no impulse buys • No consumer promotional campaigns • Yet it is incremental (not replacement) revenue • Nobody has invested to build the category… NO POPNO SamplesNO Promos

  14. Until Now…

  15. What makes Aluminyzedifferent? • Perfect Quality • Vivid & Accurate Color • Lightning Fast Processing • Easy to Order • Professional Merchandising The industry FIRST at providing amazing aluminum prints at professional grade, with consumer pricing, quickly and easily.

  16. 1) Perfect Quality • No defects – no excuses • Extreme quality control • No chips, bubbles or defects • You get the perfectAluminyzedphoto every time • Edge to edge prints • No surprises • Router cuts & safer corners • Clean, polished and artistic look

  17. 2) Vivid & Accurate Color • Aluminyze True Black • Only Aluminyze uses a unique process which produces true, dark black • So your photos look like you expect… spectacular • Professional Grade Color Correction • Included FREE • Personal, professional color correction station • Automatic red-eye reduction

  18. 3) Lightning Fast Processing • Quick processing without sacrificing qualify • Aluminum prints from pro sites can take up to 14 days • Same (or better) quality in 2-3 days • Do not settle for low quality (unusable) alternatives • Expedited processing available

  19. 4) Easy to Order • Website & Kiosk Fulfillment • Optimized for easy consumer experience • Special tips to ensure optimal quality with aluminum • Easily Accessible • Retail • Store websites • In-store Kiosk • Gift cards • Aluminum Print Kits • Knowledgeable Pre-Sales Support • Call, email or chat with a photo fanatic • Always happy to help

  20. The Aluminyze Difference

  21. Detailed Competitive Matrix Aluminyze started with the intent of bringing professional quality aluminum prints to the masses (quality, high-volume, affordable, quick) Others catered to the high-end professionals but not consumers. Had slow turnaround, high prices, and difficult ordering systems (requiring software downloads). A few consumer options sprung up, but cut so many corners they continue to damage the category which does not build the market. Aluminyze is optimized for mass consumer adoption

  22. 5) Professional Merchandising • In-Store Sample Prints • Wall or Counter-Top • Wall - 16x20, 24x30 • Counter-Top – 8x10 • Point of Purchase Displays • Pop-Up (self-standing) • Counter-top • Floor Display • Store Employee Discounts • Up to 77% off • Increase “Recommendation Rate”

  23. Merchandising Samples Full-Size Samples Name Tags Counter-Top POP Consumer Package Stand-Alone POP Pop-Up Sample

  24. AluminyzeProducts • On Retail Store Website • In-Store Kiosk • Gift Cards • Aluminum Print Kit • Sold in retail • Fulfilled online • Ship to store or home • Phone Cases

  25. In-Store Kiosk • In-Store Kiosk • Already in Lucidiom • Already Kiosk compatible • Can get in your Kiosk • Request & It’s done • Kiosk locations - POP

  26. AluminyzeGift Cards

  27. Aluminum Print Ordering Kit • Sold in retail • Pre-pay for each size • 8 x 10 $34.95 • 11 x 14 $59.95 • 16 x 20 $99.95 • Coupon for discount • $9.95 • Includes $20 coupon credit • Includes sample 5x7 print • Whatever purchased – store gets credit

  28. How Does It Work? Coupon inside box Unique Store Code

  29. AluminyzeCell Phone Cases • iPhone & Galaxy • Can also order different inserts • Similar pricing to existing cases • MUCH more unique and personal • Can include “return it” information • How it works? • Case ships with sample image • Easily replace with personal photo • Order similar to print ordering kit

  30. Pricing • See Sell Sheet for current pricing

  31. Next Steps… • Partner to make it happen • Mike will respond to any questions • Feedback on packaging and POP • Margin feedback • Would like to setup an in-store test • Blind and “Active” • Fully merchandised • Employee specials

  32. Would You Like to “Aluminyze” That?

More Related