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VIACOM

VIACOM. Colton, Thomas, Tyler, and Dan. What is Viacom?. Short for “video and audio communications” is a leading global entertainment content company. What is Viacom?. The original Viacom began as CBS films, inc. in 1952 In 1970 CBS films, inc. was “spun-off” (or split) and renamed Viacom.

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VIACOM

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  1. VIACOM Colton, Thomas, Tyler, and Dan

  2. What is Viacom? • Short for “video and audio communications” is aleading global entertainment content company

  3. What is Viacom? • The original Viacom began as CBS films, inc. in 1952 • In 1970 CBS films, inc. was “spun-off” (or split) and renamed Viacom

  4. History • 1971 • On June 4, 1971, Viacom completes the spin-off from Columbia Broadcasting System, Inc., (CBS) and establishes itself as a public company.

  5. History • 1983 • Viacom forms a joint venture with Warner Communications inc. • This meant that “Showtime” and “the movie channel” were merged creating “Showtime/The Movie Channel”.

  6. History • 1985 • Viacom obtains 66% of MTV Networks • 1986 • The rest of MTV Networks are purchased for $185,000

  7. History • 1994 • Viacom completes a $9.9 billion merger with Paramount Communications Inc.

  8. History • 2000 • Viacom completes a $39.8 billion merger with CBS Corporation

  9. History • 2001 • Acquisition of BET is completed for $3 billion

  10. History • 2005 • Viacom and CBS Corporation separate

  11. The Division!

  12. The New ViacomHigh Growth Businesses • MTV Networks • BET Networks • Paramount's movie studio • Paramount Pictures' home entertainment operations Tom Freston

  13. The new CBSSlow growth businesses • CBS • The CW (a merger of UPN and The WB), • CBS Radio • Simon & Schuster • CBS Outdoor (formerly Viacom Outdoor), • Showtime • CBS Television Studios • CBS Television Distribution • CBS Studios International Les Moonves

  14. Bye Bye • In 2006 Redstone fired Tom Freston and named Philippe Dauman the new head of Viacom.

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