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User Centred Design 1980-2000 and Beyond

User Centred Design 1980-2000 and Beyond. Designing for ease of use – Usability Designing for attractiveness – User Experiences Designing for contextual awareness – Ambient Intelligence. Some retrospective and prospective views By Hans Marmolin. The Change of the Goals of UCD. Ambient.

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User Centred Design 1980-2000 and Beyond

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  1. User Centred Design 1980-2000 and Beyond • Designing for ease of use – Usability • Designing for attractiveness – User Experiences • Designing for contextual awareness – Ambient Intelligence Some retrospective and prospective views By Hans Marmolin

  2. The Change of the Goals of UCD Ambient User Experience Usability 2020 1980 1990 2000

  3. What is User Centred Design (UCD) ? UCD is an approach to the design UCD is a set of methods for design UCD is a design process

  4. Designing for ease of use Goal: Designing for ease of use Scope: Office applications and similar areas Design problems: Driven by Technology Research results: Handbook knowledge From Design by Experts to Design by Novices

  5. Designing for ease of use The application of the UCD design process in practice Communication and collaboration problems Specification problems Integration problems Development of User Centred Design tools for novice designers Examples of R&D problems

  6. Designing for attractiveness Goal: Designing for attractiveness Scope: Consumer electronic and web applications Design problems: Driven by Market Research results : Un-integrated knowledge From Intuitive Design to Formal Design

  7. Designing for attractiveness What is attractiveness ? Pragmatic dimension – the practical useUser Interfaces that are easy to use and effective Hedonic dimension – the subjective experienceUser Interfaces that are entertaining and aesthetical Social dimension the symbolic/communicative valueUser Interfaces that communicates the brand, extends personalityand connects people Examples of R&D problems

  8. On designing attractive interfaces Demonstrations • How to measure attractiveness ? • The design principles of attractive interfaces • The integration of and balance between pragmatic, hedonic, social dimensions • ----- • Halfpipe a desktop for mobile phones

  9. Designing for attractiveness The UCD Design process in practise Multidisciplinary collaboration “Usability” designer Graphic art designer Communication/Marketing experts Collaboration/communication with stakeholders Integration in the product development process More Examples of Research problems

  10. Designing for contextual awareness From Design of intelligent to Design of Invisible UI • Goal: Designing for context awareness • Scope: Embedded or very complex IT systems • Design problems: Driven by context of use • Research results : ?

  11. Designing for context awareness Design principles for intelligent UI adaptive UI intentional UI UI with situational awareness Advisory/suggesting UI Design principles for dynamic UI changing UI shared UI personalized UI Design principles for invisible UI …. Examples of R&D problems for UCD

  12. Lessons learned • About the approachThe approach to be wider including not only end users but all stakeholders • About the methodsThe methods developed has also to consider also the practical use of the methods in product development • About the processThe process has to be adaptable to the • Size of the design task and development project • Way of working • System development process

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