KEVIN.MURPHY

1. KEVIN.MURPHY GREEN INITIATIVES

2. KEVIN.MURPHY KEVIN.MURPHY IS NOW A PARTNER WITH… Green Circle Salons

3. PUT OPENING SLIDE WITH OUR FEMALE VISUAL (STUFF IN HAIR) AND THE TAGLINE (PPL + PLANET BEAUTIFUL)

4. Green Circle SalonsFounded in 2009 to provide salon-specific green strategies. We are exclusively dedicated to the salon/spa industry. Mission: Make the beauty industry 100% sustainable by 2020Our goal is to help keep people AND our planet beautiful. We believe that when everyone is involved, everyone wins: our partners, the salons, their staff, their clients, and of course the planet. Awards & Recognition

5. Have you ever considered the impact of our industry on the environment?everyday in Canada & the US, we needlessly rinse hair dyes down the drain and throw recyclables into landfill… foils & color tubes 109,512lbs hair clippings 63,180lbs paper & plastics 206,392lbs hair color 42,122lbs TOTAL DAILY WASTE=421,206lbs TOTAL ANNUAL WASTE=69,735 tonnes

6. A Green Strategy: How it works for Salons/Spas

7. A Green Strategy: People + Planet + Profit Achieve 85-95% waste diversion overnight. Items collected in each region may vary depending on local partnerships

8. Material Collection For salons in our local pick-up zones, GCS personnel visits the salon on a fixed collection schedule (based on salon size or need) to collect all materials All other salons are offered on-demand collection service. GCS provides standard shipping boxes. Salons can put all materials in the same box, and simply call or email us when it's full. We schedule a pickup with our local transport partners within 24 hours (our labels are already pre-printed on the boxes to make the process as simple as possible for salons)

9. Material Collection

10. A Green Strategy: People + Planet + Profit Green Circle Create environmental and financial sustainability: salons fund the program through a simple eco-fee system added to the final ticket Salon’s Green Change Purse The “Green Change Purse” allows salons to reinvest in other eco-friendly initiatives for the salon **Eco-fee remittance is $1 for salon specific (hair, metals chemicals) or $1.25 if salon also needs paper + plastic collection

11. KEVIN.MURPHY • For Salons: • $99.95 Membership fee (1-time) • $149.95 OPTIONAL directory fee for advertising opportunity (1-time) • KEVIN.MURPHY Salon Rewards points can be used for initial set up fees – 100 points & 150 points • Green Circle Salons will be listed on the KEVIN.MURPHY Salon Locator • Collection service auto-finances itself through eco-fee: $1 is remitted to GCS, and any remaining amount can be used to help salon reinvest in other green initiatives (ex: lighting, heating, etc...)

12. A Green Strategy: People + Planet + Profit + Save money Happy staff & customers = Green Change Purse Use your green change purse on waste reduction opportunities. Create a healthier, more energy efficient salon

13. A Green Strategy: People + Planet + Profit + = My Green Salon App Green Salon Directory Attract green minded consumers

14. "Since opening Ponytails and Horseshoes in 2009, one of our biggest concerns was the amount of waste we were producing. Green Circle Salons partnered with us and helped us reduce our waste by 95%! Green Circle Salons has made it extremely easy to be more environmentally conscious and proactive. One of the many reasons I am so passionate about working for Kevin Murphy is Kevin’s passion for the environment, and that he is making active steps to educate and change the way things are done in this industry. Green Circle Salons perfectly aligns itself with this vision.I would recommend Green Circle Salons to any salon that is concerned about their impact.” "When we set out to open Cellar Door Salon&Studio, being as eco-conscious as possible was the main goal. When we heard of Green Circle Salons, we signed up on the spot. Green Circle Salons is a savior to the industry, we have been waiting for a long time for a change and to finally have the chance to properly dispose of our waste. Since signing up, we have saved hundreds of pounds of waste from going to landfills.  It's been over a year since we first signed up and we love doing everything we can to spread the word and support such a great company.  "What do you do when a company like Green Circle Salons approaches you, offering to help your salon and customers do their part to contribute to a sustainable beauty industry? You say, “Where do I sign? The program allows us to help lower our impact on the environment and take direct responsibility for how much of a footprint we leave behind.” Over 100 Kevin Murphy Salons are already members! —Rob Malone, Co-owner at Oiseau Salon —Amy Laing, Co-owner at Ponytails + Horseshoes. Ltd — Kerri & Alicia atCellar Door Salon & Studio

15. KEVIN.MURPHY • KEVIN.MURPHY Giving Back to Green Circle Salons: • For every 1 – 2 chair salon enrolled in the program, $25 will be donated back to GCS by KEVIN.MURPHY. • For every 3+ chair salon enrolled in the program, $50 will be donated back to GCS by KEVIN.MURPHY. • KEVIN.MURPHY donation goes back to GCS to be invested into The Arbor Day Foundation, Trees Ontario or Forest Recovery Canada to plant trees on behalf of KEVIN.MURPHY.

16. KEVIN.MURPHY • How to register a salon: • Visit www.greencirclesalons.com • http://ontario.greencirclesalons.ca/mn/ • Select “Join our Movement” • Complete the “Refer a salon” form • Don’t forget to add KEVIN.MURPHY and your name to the “how did you hear about us” section of the form • OR CONTACT • Email: info@greencirclesalons.comEmail: info@greencirclesalons.ca • Phone: 1 (877) 424-3327

17. THE CHOICES WE MAKE