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Discover why Georgia is an ideal study destination for international students. Explore its location, diverse population, employment opportunities, and more.
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International Students: Reasons Why You Should Consider Studying in GA By Chenelle Goyen Assistant Director of Admissions at UGA International Admissions and Residency
My Story • Why I considered studying in the South and more specifically in GA About Chenelle Goyen Location: The South East, and Georgia Where do you start recruiting international students Results
Location, Location, Location: • International Student Overview in USA About Chenelle Goyen Location: The South East, and Georgia Where do you start recruiting international students Results
Location, Location, Location: • International Student Overview in USA About Chenelle Goyen Location: The South East, and Georgia Where do you start recruiting international students Results
About Chenelle Goyen Location: The South East, and Georgia Where do you start recruiting international students Results
About Chenelle Goyen Location: The South East, and Georgia Where do you start recruiting international students Results
About Chenelle Goyen Location: The South East, and Georgia Where do you start recruiting international students Results
Location, Location, Location • Why is this important? • What is the international student used to • (Urban China or rural farm town in South Africa) • What are they looking for in location or geography (snow, tornados, beach, mountains, Alaska or Florida?) • Why should internationals look at GA? • The 2014 estimated population for GA was 10,097,343 • In terms of race and ethnicity, the state was 59.7% White (55.9% Non-Hispanic WhiteAlone), 30.5% Black or African American, 0.3% American Indian and Alaska Native, 3.2% Asian, 0.1% Native Hawaiian and Other Pacific Islander, 4.0% from Some Other Race, and 2.1% from Two or More Races. Hispanics and Latinos of any race made up 8.8% of the population. • Georgia is bordered on the south by Florida, on the east by the Atlantic Ocean and South Carolina, on the west by Alabama, and on the north by Tennessee and North Carolina. (We have a coastline/ beach!) • The northern part of the state is in the Blue Ridge Mountains, part of the Appalachian Mountains system • The highest point in Georgia is at 4,784 feet (1,458 m) above sea level; the lowest point is the Atlantic Ocean. Georgia is the largest state east of the Mississippi River in land area About Chenelle Goyen Location: The South East, and Georgia Where do you start recruiting international students Results
Location, Location, Location • Why is Atlanta important to sell to international students? • Atlanta is a growing cultural and economic center and home to 5,522,942 people and the ninth largest metropolitan area in the United States • Atlanta is the primary transportation hub of the Southeastern United States, via highway, railroad, and air, with Hartsfield–Jackson Atlanta International Airport being the world's busiest airport since 1998 • Atlanta is considered an "alpha-" or "world city",ranking 45th among world cities and 8thin the nation with a gross domestic product of $270 billion. • Atlanta's economy is considered diverse with dominant sectors including logistics, professional and business services, media operations, and information technology • International students will ask about: • Great weather in the state of Georgia (humid subtropical climate) • Are there tornado’s, hurricanes and earthquakes, snow? About Chenelle Goyen Location: The South East, and Georgia Where do you start recruiting international students Results
Location, Location, Location • International students will ask: • Is the cost of living is low? • Are there employment opportunities after receiving my degree? • There are 15 Fortune 500 companies and 26 Fortune 1000 companies with headquarters in Georgia, including such names as Home Depot, UPS, Coca-Cola, Delta Air Lines, Aflac, Southern Company, and SunTrust Banks. Hartsfield-Jackson Atlanta International Airport • Georgia has over 1,700 internationally headquartered facilities representing 43 countries, employing more than 112,000 Georgians with an estimated capital investment of $23 billion • Over 75% of the Fortune 1000 companies have a presence in the Atlanta area, and the region hosts offices of about 1,250 multinational corporations. • As of 2006 Atlanta Metropolitan Area ranks as the 10th largest cybercity (high-tech center) in the US, with 126,700 high-tech jobs. • Two out of four USG research universities are ranked among the top 25 research universities in the nation. About Chenelle Goyen Location: The South East, and Georgia Where do you start recruiting international students Results
Where do you start? • Take a look at your current website • Developed an international student applicant newsletter and Brochure, and PowerPoints • Get cross campus buy in • Implemented the International Enrollment Management Plan • Research the quality and quantity of international student on campus currently • Researched specific international recruitment territories • International student yield research • Re-evaluated the TOEFL and IELTS test and requirements • Low hanging fruit – boarding schools in GA • International Student Ambassador program • 4 ISA’s started Spring 2015 • Travel to international countries in consortium • Use Alumni and Athletic Department as recruitment tools • Travel to domestic conferences About Chenelle Goyen Location: The South East, and Georgia Where do you start recruiting international students Results
UGA’s IEM Plan • 2014 • Domestic Conferences attended in 2014 • OACAC Conference Education USA Forum in Washington DC • Summer Institute College Fair at Georgetown in Washington DC • High Schools that visited UGA with International students in 2014 • International Student Recruitment Abroad for 2014 • Scandinavia 2014 • Turkey 2014 • London UK - 2014 • At the Fulbright fair Chenelle had a total of 4 alumni assist at her table for the two day fair. • The fair had over 4000 attendees • Traveling in consortium with GA Tech, and Columbus State. About Chenelle Goyen Location: The South East, and Georgia Where do you start recruiting international students Results
UGA’s IEM Plan • 2014 • International Student Recruitment Abroad for 2014 • Brussels Belgium - 2014 • Brussels College Night • Presented at College Saint Hubert • Use Alumni at fairs • 2015 • Domestic Conferences to be attended in 2015 • OACAC Conference in Summer 2015 in Oregon will attended by Chenelle Goyen • Education USA Forum in Washington DC – Chenelle Goyen will attend this conference • International Student Recruitment Abroad for 2015 • College Day Scandinavia 2015 • London UK – September 2015 • Brussels Belgium – September 2015 About Chenelle Goyen Location: The South East, and Georgia Where do you start recruiting international students Results
Results of IEM plan About Chenelle Goyen Location: The South East, and Georgia Where do you start recruiting international students Results
Questions? Chenelle Goyen email: admintl@uga.edu