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Ways to Improve Patient Flow in Your Hospital

Analyze and plan the right marketing strategy to enhance the patient flow of your hospital. Find the various ways of healthcare marketing.<br><br>Get more information @ https://www.frontenders.in/

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Ways to Improve Patient Flow in Your Hospital

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  1. Marketing Strategy For your healthcare business

  2. Are you • Interested in starting up a new clinical practice? • Interested in increasing the number of patients visiting your practice? • One of the clinicians where there are number of other practices? • Clueless amongst the huge competition?

  3. Adopt and adapt

  4. Right Marketing Mix Online and Offline strategies at appropriate proportions based on: • Age of the business • Location of the business • Brand equity of the Medical practitioners involved in the business • Costing of the services • Type of target segment for the business Note: Pre- allocated marketing budget should not decide the mix of strategies, but the above factors should determine the budget allocation for marketing

  5. Common Online and Offline Strategies • Online • Robust digital marketing team • Search engine and Social media optimization • Relevant content in the posts and website • Regular posts to project the brand as an active and functioning one • Purposeful social media engagement • Offline • Regular camps • Advertisements in print or live media • Promote brand visibility by keeping visuals of the brand/ business (posters/ banners/ boards/ panels) at places where the target segment congregate in huge numbers • Service discounts/ Packages • Patient advocates

  6. Staff training • Two objectives are involved in staff training Improved Employee satisfaction improves Patient satisfaction

  7. Satisfaction • Employee Satisfaction • Regular employee reviews and Awarding bonuses when performance is above satisfactory • Patient Satisfaction • Knowledgeable and highly qualified professional tending to the patients- regular continue medical education/ workshops

  8. Optimized operational procedures • Standard operational procedures • Brings regular streamlined processes • Reduces the risk of errors of staffs • Clear communication of protocols- tried and tested • Clear communication of roles and responsibilities and improves accountability • Consistent performance and service delivery • Manage quality • Improve business productivity • Cost cutting • Patient satisfaction- as there is no room for errors or confusion/ chaos

  9. CONTACT US FOLLOW US ON enquiry@frontenders.in www.frontenders.in https://www.facebook.com/FrontEndersHealthcare +91 (44) 2489 0001 +91 (44) 4014 3333 https://www.linkedin.com/company/frontenders

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