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Personas: Moving Beyond Role-Based Requirements Engineering

Personas: Moving Beyond Role-Based Requirements Engineering. Granville Miller and Laurie William http://agile.csc.ncsu.edu/SEMaterials/Personas.pdf Microsoft Corp and North Carolina State University(2006 ) Presented by: Faheem Mushreef. Objectives: .

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Personas: Moving Beyond Role-Based Requirements Engineering

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  1. Personas: Moving Beyond Role-Based Requirements Engineering Granville Miller and Laurie William http://agile.csc.ncsu.edu/SEMaterials/Personas.pdf Microsoft Corp and North Carolina State University(2006) Presented by: FaheemMushreef

  2. Objectives: • Determining the significance of Personas • Understanding Role-Based Engineering • Analyzing the effects of Personas at Microsoft and its outcome

  3. Introduction: • Persona is an archetype of a fictional user representing a specific group of typical users • Personas have a hypothetical name, occupation and other specific personal data. • They present themselves as a ‘proxy’ within the development team

  4. Defining values for Personas • Each requirement in the development team is assigned a value for each persona: • -1: This suggests that the persona is confused, annoyed or harmed by the environment • 0:The persona does not care about the requirement • 1:The feature provides some value to persona • 2:The persona loves the feature.

  5. Using scenarios with personas • Scenarios are narrations that put a persona in action where customers may use a product.

  6. Personas at Microsoft • Development teams at microsoft have been using Personas since mid 1990s. • There were 3 personas representing the developer role • When missing steps were discovered during development, personas helped Program Managers(PM) find the needed functionality. • MSF(Agile+Formal) use both scenario as well as persona in development process.

  7. Appreciative Comment: This paper: • Gave a new approach to Requirement engineering from scenario-based techniques • Gave the details of IT giant like Microsoft having implemented it in mid 90s • More recently IBM has also started using Personas

  8. Critical Comment: This paper should have had: • Given more appropriate distinction between Use-cases and Persona since both of them sound SAME!!

  9. Thought provokoing question Although the authors explain about Personas, • In a world of real-time Cloud computing and mobile technology, do we really need something like Personas hung on our office Walls ? ?

  10. Questions ?

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