Infrastructure Recovery Services – e-mail recovery solution (EMRS)

1. Infrastructure Recovery Services – e-mail recovery solution (EMRS) Lou Romano IBM Global Services Global Service Offering Manager Business Continuity and Recovery Services

2. Discussion Topics • Value Proposition • Challenge of Current Environments • Market Validation • E-mail will fail • Traditional Recovery Solutions • Communication continuity • How it works • Benefits - The Easy Requirement • Wrap up

3. E-mail Recovery Solution (EMRS) EMRS provides 60-second e-mail continuity The EMRS Value Proposition No matter what happens to your physical facilities, data center(s), servers, software, network connectivity or even IT staff, IBM’s E-mail Recovery Solution (EMRS) ensures that e-mail will always be up and running. With EMRS, e-mail between company executives, staff and employees, customers, prospects, and suppliers, will always work.

4. The Challenge of Current Environments The Challenge… • E-mail has evolved to an enterprise wide, mission-critical application -- but most organization’s recovery solutions do not meet current business continuity requirements • Management presumes e-mail is highly available • Significant impact on business operations: • Revenue • Productivity • Reputation “Can’t recover if you can’t communicate” Current Solution… • Implement a high availability email recovery environment • Typically, these solutions are too costly and complex to implement and maintain • Traditional replication solutions require redundant infrastructure, complex recovery procedures and highly skilled staff. • Management, maintenance and testing of these solutions taxes valuable resources • Viruses and database corruption issues still pose a significant risk.

5. Meta Group Survey: E-mail v. Phone

6. Market Validation - the need to communicate • E-mail has become mission-critical • High availability e-mail is complex and costly to implement and maintain • Replication solutions require high overhead • Traditional high-end solutions still pose a significant risk • Current e-mail recovery PLANS typically do not meet business continuity objectives • A new and better approach… • Deployed in less than one day • Minimal human resource utilization • Activation on demand = Immediate RTO • Transparent fail-over to existing Corporate email addresses • Secure and reliable: hosted at an IBM location • Emergency notification for employees

7. E-mail Will Fail E-mail has become the #1 most critical enterprise application… ….but is not highly reliable today E-mail Will Fail E-mail Outages Have Real Costs • A 5,000 person health care provider lost $3 million during 8-hour outage when IT staff accidentally shut down data center power • Five financial services firms were fined a total of $8.25 million for failure to protect and preserve e-mail communications • A 2,000 person national law firm CIO estimates a recent e-mail outage cost the firm $100,000/hr in lost revenue and productivity • A national financial services lost $6 million from virus-related e-mail outage plus damage as retail financial planners lost access to calendar used to track customer appointments Fact: 74% of e-mail systems will fail in the next 12 months

8. EMRS – Traditional approach IBM EMRS provides the only solution for 60-second e-mail continuity • IBM provides an effective, innovative approach to e-mail continuity: • IBM provides world-class secure, trustable hosting & delivery • Priced like insurance: a fraction of the cost of complementary DR alternatives • Dependable Continuity • Transparent Activation • Automated Synchronization • Designed for Immunity • Quick Installation

9. High Availability of E-mail When e-mail fails, companies need strategies for recovery and continuity EMRS Provides E-mail Continuity in 60-seconds

10. How EMRS Works EMRS provides simple and effective e-mail continuity in 5 steps

11. EMRS features EMRS is a stand-by e-mail system that ensures continuous access to e-mail E-mail & BlackBerry Continuity Immediate fail-over messaging system provides e-mail & BlackBerry access despite any type of problem in your primary system Transparent Activation Activate in 60-seconds and communicate: completely transparent to outside users Automated Synchronization Automatically “syncs” corporate directories, user accounts, contacts, calendars, and distribution lists to secure IBM data centers Designed for Immunity Linux-based system provides immunity from viruses and database corruptions that may cause downtime in the primary system Quick Recovery Automatically moves all sent and received e-mail on EMRS to the primary system after recovery IBM E-mail Recovery Solution

12. How it works: before activation Easy to Install • Customers install proprietary Synchronization Manager which keeps the EMRS “in sync” with the primary messaging system • Installation = less than 15 min’s • “Smart replication” requires a tiny fraction of bandwidth compared to traditional solutions (5Mb per 1000 seats) • Replicates high-value mailbox contents such as Personal Contacts (selective archive replication in near future) • 128-bit encrypted data transfers Easy to Test • Test as often as you wish with a simple, pre-defined Testing Best Practice • Execute “complete” or “partial” tests

13. How it works: during activation EMRS performs multi-channel device notification • Notification messages, directions, and critical information sent to cell phones (SMS), pagers, RIM, alternate email addresses, etc. Employees access email from any web browser • Home, temporary offices, Kinko’s • Transparent failover to rest of world • Use original email addresses • 128-bit SSL encrypted • Users can be authenticated with SecureID or passwords

14. How it works: after deactivation After disaster, all messages sent and received on EMRS are migrated back to the production mail system • EMRS RecoveryManager automatically exports messages from EMRS to the primary messaging system • Fully automated: no .PST files or complex Microsoft utilities • Archives a log of all EMS message traffic to meet regulatory compliance requirements • 128-bit SSL encrypted

15. Business Case for E-mail Recovery • The financial advantages of avoiding costly e-mail downtime: • Reduced risk to e-mail-based revenue and customer transactions • Increased end-user productivity • Increased customer service and support levels • Reduced negative impact to brand reputation • Reduced RTO for the E-mail Recovery Solution • Nearly instantaneous activation (<two minutes) • No need to implement a costly high availability solution where the primary business reason is communication

16. The Financial Case for IBM’s E-mail Recovery Solution

17. E-mail recovery made easy.... • Continuous e-mail means communication • Fail-over is transparent to the outside world • Employees continue to receive email from customers, partners and fellow employees • Customers see no difference in email from the company - same look and feel... • Easy to implement • Automatically “syncs” with corporate directories • Can be deployed in less than one day • Easy to fit into your environment • Multiple system support: • MS Exchange • Lotus Notes • HR systems • XML files

18. Benefits, Con’t... • Easy to activate: Employee Notification and Reporting • Notifies employees of disaster through multiple channels: SMS (cell phone), Blackberry, pager, Personal email addresses (Hotmail, Yahoo!) • Provide reports on EMRS usage • Secure • Client access over 128-bit SSL • Not typically susceptible to Exchange or Domino specific viruses or poison pills • Secure ID available as an authentication option • Easy to make it a part of your continuity plan • Allows regular testing • Built-in monitoring of operational readiness • Automatic archiving of all messages sent during activation

19. Wrap up... • E-mail protection: Designed to help enterprises deal with a range of scenarios… • Technology: line cut, hardware or server outage, software glitch, migration • Natural: flood, fire, typhoon, earthquake • Man-made: virus, Spam, Dos attack, terrorist attack • …with a secure, easy-to-use e-mail protection continuity system… • Rapid fail-over: within minutes of declaration • Transparent to clients, partners, the outside world • Fully automated directory sync with primary email system • Seamless restoration of emails to the production email system post-disaster • Easily tested on a regular basis • Hosted with IBM • … Message - Easy to implement; Easy to manage; Easy to Deploy…

20. New Offering – Launch 2Q 2005…

21. ActiveMailbox for EMRS - Exchange ActiveMailbox provides direct access to your e-mail inbox during an outage IBM EMRS ActiveMailbox Access Historical E-mail Directly access historical Microsoft Exchange e-mail (including sent, received & internal mail) during an EMRS activation. Balance Cost v. Continuity Control whether each user has access to 90, 60, 30, or 7 days of historical e-mail or no history at all. Manage Security and Retention Every message is securely transported and stored with full encryption and deleted and permanently deleted at the end of your specified retention period. Quick Installation, No Upfront Costs EMRS and ActiveMailbox can be deployed in hours and don’t require investment in expensive hardware, software, storage, or deployment services. Dependable Continuity ActiveMailbox is part of EMRS, so it’s always ready to activate within 60-seconds during any type of outage.

22. Contacts • Louis A. Romano IBM Global Services Service Offering Manager, E-mail Recovery Solution Business Continuity and Recovery Services Tel: (203)- 486 6145 Internet: laromano@us.ibm.com

23. Infrastructure Recovery Services – e-mail recovery solution (EMRS) Lou Romano IBM Global Services Global Service Offering Manager Business Continuity and Recovery Services