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Recruiting Adjunct Faculty in Business, Public Health, and Information Technology Using Social Media. By Dr. Aikyna Finch and Dr. Darrell Burrell. What is the Need?. A shortage of faculty due to retirement and coding requirements
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Recruiting Adjunct Faculty in Business, Public Health, and Information Technology Using Social Media By Dr. Aikyna Finch and Dr. Darrell Burrell
What is the Need? • A shortage of faculty due to retirement and coding requirements • Aboom in new college degree programs for working professionals • An increase in college enrollments
Why Use Social Media? • The use of LinkedIn, Facebook and Twitter are highest among the employees who are aged 26 to 45. • Social media allows the ability of two-way communication • The multi-device convenience
How Recruiters Search • The use of LinkedIn groups • E-mail Your Network • Direct recruiting
How Faculty Get Noticed • Innovative Presentation • Market what you can bring to an Institution • Use Keywords and Word Cloud to improve your presence in searches
Word Cloud Example Job Description Faculty CV
Conclusion • Have an 100% complete profile • Make the recruiter’s job easy • Be innovative and creative in your marketing