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3.01D

3.01D. Ethical Considerations in Product Packaging. Ethical Considerations in Product Packaging. Business Ethics in Product/Service Management. Ethical Considerations in Product Packaging. Why do you think companies package and label their products?. Answer: Create a good impression

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3.01D

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  1. 3.01D Ethical Considerations in Product Packaging

  2. Ethical Considerations in Product Packaging • Business Ethics in Product/Service Management

  3. Ethical Considerations in Product Packaging • Why do you think companies package and label their products? Answer: Create a good impression Help sell product Communicate benefits • Concerns for Product Packaging? Product Safety- Glass now plastic Tamper-resistant packages Airtight containers for foods Wasteful packaging Switching for spray cans and pumps

  4. Ethical Considerations in Product Packaging • Product labeling must inform customers about a product’s contents and give directions for use. 1. Must have name of manufactures 2. Quantity of contents 3. Nutritional info 4. Health claims are the same on all products; light, fat free, etc. 5. Warnings on products like alcohol and cigarettes 6. How to care for clothes

  5. Ethical Considerations in Product Packaging • In order for a product to say recycled it must show proof that it is retrieved a certain amount of scraps. • For a food to be organic it must meet certain standards

  6. Ethical Considerations in Product Packaging • What happens when a company fails to inform customers about product risks? Company can get sued Harm to customer • What is Planned Obsolescence? • Making products that are known to not last long, or change, so that people will need to replace them • Example: Cell phones are always coming out with newer functions and it makes consumers want to purchase the new and improved cell phone

  7. Ethical Considerations in Product Packaging • Sources: • Marketing Essentials

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