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Leveraging the economic potential of FCC’s technologies and processes

Leveraging the economic potential of FCC’s technologies and processes. through the identification of innovative application fields. L. Kretzschmar, M.Sc . FCC Week 2019, Economics of Science Workshop, Brussels , 25th June 2019.

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Leveraging the economic potential of FCC’s technologies and processes

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  1. Leveraging the economic potential of FCC’s technologies and processes through the identification of innovative application fields L. Kretzschmar, M.Sc. FCC Week 2019, Economics of Science Workshop, Brussels, 25th June 2019 EASITrain – European Advanced Superconductivity Innovation and Training. This Marie Sklodowska-Curie Action (MSCA) Innovative Training Networks (ITN) has receivedfundingfrom the EuropeanUnion’s H2020 Framework Programme under Grant Agreement no. 764879

  2. About me – Background – Method – Results – Next Steps – Key Learnings Linn Kretzschmar • Marie Skłodowska-Curie PhDFellow at • BSc in Economics & Business Administration • MSc in International Management & Marketing • So… what do I haveto do withthe FCC study? • Part ofthe Innovative trainingnetwork (H2020) • Responsiblefortheevaluationofmarket potential oftechnologiesinvolved in buildingthe FCC • Whyisthatimportant? Innovation Management Research & Interest Fields Intercultural Communication Technologies Leveraging the economic potential of FCC’s technologies and processes Linn Kretzschmar FCC Week 2019, Economics of Science Workshop, Brussels, 25th June 2019 2

  3. About me – Background – Method – Results – Next Steps – Key Learnings In the industrial cycle, supporting the industry implies also supporting research Various Industrial Application Fields Scientific Advancements • Higher Production Rates • the more needs a technology can satisfy: •  Demand •  Economies of Scale & Scope Reduced Manufacturing Costs Research Leveraging the economic potential of FCC’s technologies and processes Linn Kretzschmar FCC Week 2019, Economics of Science Workshop, Brussels, 25th June 2019 3

  4. About me – Background – Method – Results – Next Steps – Key Learnings How to trigger finding innovative application fields • Technology Competence Leveraging* • Systematic, proactive & crowdsouring-basedmethodtoidentifyandevaluate innovative applicationfields (AF) for (existing) technologies 2 3 4 1 • Approximate Analysis • WithregardstotheirBenefitRelevance & Strategic Fit • Detailed Analysis • Adaptation needs • Market, Competitor & SWOT Analysis • ) • Analysis fromuserperspective • Solved problems • Usebenefits • Limitations • Abstractionofusebenefits • Analysis ofeach AF • Howisvaluecreated? • Forwhom? • Howtogeneraterevenue? • Whichpartnershipsareneeded? • Search for • Customers thatmightprofitfromthetechnology / itsbenefits • Potential analogousproblems • ForEASITrain WP5: • TCL for sc. Magnets aswellasthemanufacturingvaluechainof sc. Magnets * Pioneeredby Keinz, P & Prügl, R. (2010) Leveraging the economic potential of FCC’s technologies and processes Linn Kretzschmar FCC Week 2019, Economics of Science Workshop, Brussels, 25th June 2019 4

  5. About me – Background – Method – Results – Next Steps – Key Learnings Application Potential Analysis of sc. Magnet Manufacturing Process Processes involved in manufacturing superconducting magnets Superconducting Rutherford Cable 1 Aircraft charging 2 Hybrid electric power-trains for cruise ships and aircraft 3 Generators for wind turbines 4 Server farms 5 Vessel charging 6 Medium- and high-voltage power lines 7 Separation of chips and coolants in machines 8 Linear engines Thermal Treatment 9 Scrap metal recycling 10 Thermal treatment of Al 11 Ceramic compounds 12 Pharmaceutical sterilisation 13 Space equipment Vacuum Impregnation 14 Low-activation level radioactive waste management 15 High-activation level radioactive waste management 16 Carbon fibre 17 Composite aircraft parts 18 Rocket surface 19 Space surface 20 Conservation of cultural and historical goods 21 Glass Further Details at Poster Session today (3:30pm, Lobby Klimt, Ground Floor) 3 New potential Application Fields Leveraging the economic potential of FCC’s technologies and processes Linn Kretzschmar FCC Week 2019, Economics of Science Workshop, Brussels, 25th June 2019 5

  6. About me – Background – Method – Results – Next Steps – Key Learnings 4 Detailed Market Analysis of the Scrap Metal Recycling Industry Overview Aluminum Supply Chain Preciseness Preciseness Preciseness Furnace Manufacturers Suppliers Customers & Users Sustainability /Future Relevance Sustainability/Future Relevance Sustainability/ Future Relevance Cost Cost Cost - Hilgefort GmbH - Bleuler Edelstahlwerke - BGH GmbH - Gero Carbolite - Andritz AG - Otto Junker - Outotec - TRIMET - Aurubis - Novelis - AMAGAG Service Heat Treatment Precious Metals Aluminum Industry – Technology Fit Argon as a Protective Gas Argon as a Protective Gas Argon as a Protective Gas - BIR (Bureau of International Recycling) - Montanuniversität Leoben - British Metals Recycling Association (BMRA) Heating Speed Heating Speed Heating Speed Industry Experts Heat Homogeneity Heat Homogeneity Heat Homogeneity Leveraging the economic potential of FCC’s technologies and processes Linn Kretzschmar FCC Week 2019, Economics of Science Workshop, Brussels, 25th June 2019 6

  7. About me – Background – Method – Results – Next Steps – Key Learnings Application Potential Analysis of Superconducting Magnets Hackathon (2017) Core benefits 1 1. High currentcapacity on smallscale 2. Generating strong electromagnetfields 3. Longtermenergystorage / instant releaseof high power 3 Fruit Sorting • NMR-based system enables producers to accurately determine: • Ripeness • Compressive strength • Absence of seeds • Cavities & Density differences • in a non-destructive way Leveraging the economic potential of FCC’s technologies and processes Linn Kretzschmar FCC Week 2019, Economics of Science Workshop, Brussels, 25th June 2019 7

  8. About me – Background – Method – Results – Next Steps – Key Learnings 4 Detailed Market Analysis of Fruit Sorting Industry Sorting & GradingCompanies Fruit Sorting Competitor Analysis Technology Adaptation Needs Speed Producers NMR Consumers Logistics Distributors Cost / Use Usability Cut Laser Status Quo NMRSpectroscopy Degreeofpreciseness (lowto high) NIR X-ray Fluo Range ofParameters Future Relevance Supply Chain & Potential Identification of a new application field Preciseness M Medium Potential Know-how M • ChickCulling (cruelmethodtogetridof male chicks) • Industry in needforearlydeterminationofsex (in the egg) • NMR maybeabletodeterminesizeofchromosomes • Currently in theprocessofbeingvalidated preferredstatus Low Potential L L M Sortingbycaliber Degreeofinvasiveness (high tolow) Leveraging the economic potential of superconducting technologies and processes Linn Kretzschmar FCC Week 2019, Economics of Science Workshop, Brussels, 25th June 2019 8

  9. About me – Background – Method – Results – Next Steps – Key Learnings What’s next?  • Identificationofapplicationfields • forsuperconductingmagnets & theirmanufacturingprocess • TCL Report • Detailed Market Analysis forspecificapplicationfields • Identificationofapplicationfields • forradiofrequencycavities & theirmanufacturingprocess • TCL Report • Detailed Market Analysis forspecificapplicationfields Oct. ´19 Sept. ´20 Hackathon (tbd) Leveraging the economic potential of FCC’s technologies and processes Linn Kretzschmar FCC Week 2019, Economics of Science Workshop, Brussels, 25th June 2019 9

  10. About me – Background – Method – Results – Next Steps – Key Learnings Things that I’ve learned and that you should remember from this presentation • Key Learnings • Consider not onlythe final product but knowledge, processes & technologiesinvolved in manufacturingtheproductwhenassessingmarket potential • Anticipatedeadends & unexpectedturns in findingsuitable & valuableapplicationfields  Iterative process • Work together. Thereisnothingmoreimportantthantheexchangeofknowledge & interdisciplinarycollaborationbetweenscientists & industry Leveraging the economic potential of FCC’s technologies and processes Linn Kretzschmar FCC Week 2019, Economics of Science Workshop, Brussels, 25th June 2019 10

  11. Thank you! Contact Linn Kretzschmar, MScWU - Wirtschaftsuniversität WienVienna University of Economics andBusiness[t] +43-1-31336-5586[e] linn.kretzschmar@wu.ac.at[www]http://www.wu.ac.at/entrep Leveraging the economic potential of FCC’s technologies and processes Linn Kretzschmar FCC Week 2019, Economics of Science Workshop, Brussels, 25th June 2019 11

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