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Transactions Costs. Inside the ‘black box’ Certain products require teamwork – either to be produced at all or to be produced efficiently Markets are not free – the market is a powerful co-ordinating device but there are a range of transactions costs associated with it. Transactions Costs.
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Transactions Costs • Inside the ‘black box’ • Certain products require teamwork – either to be produced at all or to be produced efficiently • Markets are not free – the market is a powerful co-ordinating device but there are a range of transactions costs associated with it
Transactions Costs • Coase (1937) – transactions incur contracting costs • Trading on spot markets • Long-term contracts • Internalizing the transaction within the firm • Choice should be made dependent on which of these minimises transactions costs
Characteristics of Transactions Costs • Frequency • Infrequent transactions – spot markets • Frequent transactions – long-term contract with single supplier or internalization? • Timeliness/reliability • JIT or inventory? • Timeliness – long-term contract • Timeliness & Reliability - internalization
Characteristics of Transactions Costs • Complexity • Occurs when the transaction involves a significant degree of private information e.g. difficulty in measuring quantity and/or quality • Supplying party has incentive to engage in post-contract opportunism • If transactions are complex, frequent but with a relatively short period of time before quality is revealed – long-term contracting • If period of time is long integration may be preferred
Characteristics of Transactions Costs • Asset Specificity • Buyer-specific investments and sunk costs • Positive sunk costs mean that the supplier may only be prepared to make the investment if a long-term contract is offered • Ex-post opportunism may occur • External supply may therefore be a problem and the input will not be outsourced but produced internally
Categories of Asset Specificity • Site or locational specificity – process has to be located close to other assets – coal mine and electricity generating station (Joskow) • Type specificity – plant & machinery that can only be used in a particular firm • Human asset specificity – individuals may have knowledge/skills which are not easily transferable
Asset Specificity – An Example • Fisher Body supplied car bodies to General Motors (market transaction) • GM wanted Fisher to invest in a new dedicated plant adjacent to one of GM’s assembly plants • Planned reductions in: • Transport costs • Cost • Inventory
Asset Specificity – An Example • Fisher refused – they were afraid of ex-post opportunism in the form of pressure to reduce prices • GM eventually acquired Fisher • This strategy to reduce transactions costs was: • Internalization • Vertical Integration • In-sourcing
Coasian Transactions Costs • Search and information acquisition costs • In markets buyers need to search for best prices, quality, availability. Sellers have to decide which prices to set – market research, monitoring competitors – and may need to invest in advertising. • In organizations information is gathered at lower levels and passed up the hierarchy, then decisions are made and passed back down.
Coasian Transactions Costs • Bargaining and negotiating costs – can be long and costly e.g. wage negotiations • Contracting costs – both for new contracts and the termination of existing ones • Policing and enforcement costs – the need for costly monitoring
Agency-based Transactions Costs • Hidden information – pre-contract opportunism can cause mutually beneficial transactions to fail • Hidden action – post-contract opportunism can cause inefficient outcomes when the actions of one (or more) of the parties is not observable
Transactions Cost Minimisation • Taking the technology of production as given the organization should be structured to minimise transactions costs • Market transactions may be attractive but firms exist to reduce transactions costs by: • Reducing the number of transactions • Reducing the overall cost per transaction
Cost Minimisation by Reducing the Number of Contracts • All Coasian transactions costs increase with the number of parties involved • The firm as a ‘nexus of contracts’ • Bilateral and Multiparty contracts • 6 workers & 3 products • Firm negotiates 6+3=9 contracts • Market would require 6x3=18 contracts
Cost Minimisation via Implicit or Incomplete Contracting • Internalization reduces the costs in drawing up, monitoring and enforcing explicit contracts which are required for market transactions • Spot contracts • Sequential Spot Contacts • State-Contingent Contracts & Bounded Rationality
Cost Minimisation via Implicit or Incomplete Contracting • Most contracts within firms are incomplete – this makes them easier to write but more difficult to enforce – the employment contract • Implicit contracts are unwritten – extremely difficult to enforce - promotion
Caveats on Transactions Costs Theory • Economies of scale – the volume of input required by a firm may be too small for the firm to produce it internally – utilities • Competitiveness of External Market • Competitive=Out-sourcing • Non-Competitive=In-sourcing • Interdependencies between Transactions & Technologies – JIT technology & efficiency of contracting