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RMX 1000 ™ V2.1 Conferencing for Small to Mid-Size Businesses

RMX 1000 ™ V2.1 Conferencing for Small to Mid-Size Businesses. Sales Presentation July 2009. Agenda. Polycom RMX Series Overview Untapped SMB Market Polycom RMX 1000 Version 2.1 Key benefits Features and functions Overcoming Objections Programs, Promotions , and Sales T ools.

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RMX 1000 ™ V2.1 Conferencing for Small to Mid-Size Businesses

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  1. RMX 1000™ V2.1Conferencing for Small to Mid-Size Businesses Sales Presentation July 2009

  2. Agenda • Polycom RMX Series Overview • Untapped SMB Market • Polycom RMX 1000 Version 2.1 • Key benefits • Features and functions • Overcoming Objections • Programs, Promotions, and Sales Tools

  3. RMX 1000 Overview

  4. Polycom RMX Series Conference Platforms Polycom RMX series delivers seamless connectivity between groups, enabling natural interactions, increased productivity, and work-life balance RMX 1000 Polycom RMX 2000®

  5. Q209 Conference Platform Resources Polycom DMA™ 7000 RMX 2000™ V4.0 Scale Polycom RMX 1000™ Resources

  6. Easy to use, quick to install Up to 20 video and 20 audio resources Video from CIF to HD 720p 30fps video (to H.264) Unrivaled audio quality - Siren™22 / 22kHz StereoSurround™ High quality content sharing - H.239 at H.264 Polycom® RMX 1000™ Conference Platform Part of the VC2 Vision:Any audience, any time, any place solution

  7. Excellent QoS with Lost Packet Recovery™ Optional on-board scheduling AES Encryption 2 LAN ports 3U, rack-mount chassis; fixed form factor Polycom® RMX 1000™ Conference Platform Part of the VC2 Vision:Any audience, any time, any place solution

  8. Polycom RMX 1000™ – high performance platform, optimized for IP networks & standard definition Plug-and-play multipoint conferencing Great quality SD/4CIF video with optional HDCP High-value features (Siren™ 22, LPR, on-board scheduler) IP only (H.323 and SIP) Limited capacity, fixed form factor Polycom RMX 2000® – flexible, scalable, and future-proof Multi-network conferencing (IP, PSTN, ISDN) Scalable HD conferencing with modular platform Standards-based ATCAmodular platform Enables next gen distributed architectures, redundancy and scalability with Polycom DMA 7000™ Positioning at a Glance – RMX 1000 and 2000

  9. Polycom Telepresence and Video Solutions Telepresence & Video Conferencing ManagementApplications Partner Integration Conference Infrastructure Recording & Streaming Security & Remote Access

  10. Polycom RMX 1000™ Version 2.1—SMB release Easy and intuitive conference interfaces and management features Enhanced in-conference experiences Expanded market potential with SIP support and solution bundles targeted at SMB General availability: July 20, 2009

  11. Market Opportunities Untapped Potential—Selling to the SMB

  12. "SMBs are interested in productivity gains. . . . network communications products will be on more SMB shopping lists than ever before.” Raymond Boggs, VP of SMB Research, IDCVP of SMB Research IDC Market PotentialSmall and Mid-Size Business Large BusinessPrimary focus • 1000+Large Business • Remote Branch Offices At more than 30% of WW IT spend SMBs present real opportunities • Mid-size Business • (100-999 employees) • Small Business • (50-99 employees) • (5-49) • SOHO (<5)

  13. SMB Target Audience • Small and mid-size businesses with more than one site, sales offices, and teleworkers • Companies that want to work smarter, look bigger, manage costs • Boutique hotels • Professional services (consultants, marketing firms, law offices) • Regional banks • High-tech start-ups • Small manufacturing companies • Real estate offices • Insurance firms

  14. What will visual communication bring us? What will it cost? How will it reduce costs? Do our competitors offer this? How hard is this to manage? WiIl our people use it? What’s Really on Their Mind?

  15. Solutions come in all sizes! Visual communication is easy to install and use Leverage existing applicationswith integration features Bring teams together without traveling! Work faster and smarter, with greater flexibility Manage costs and project aprofessional image Don’t Worry – The Answers Are There!

  16. Polycom Ecosystem for SMBs QDX 6000 HDX 6000 CMA 4000 Partner Integration RMX 1000 Recording & Streaming Video Border Proxy

  17. RMX 1000 Version 2.1 Features and Benefits The SMB release

  18. RMX 1000 2.1 User and Administrator Benefits Targeted to the needs of SMBs User Benefits IT Administrator Benefits • Easier control of meetings with revamped PCM and dynamic conference invites • Video and audio advances enhance experience • Extend conferences to SIP clients • Support H.323 and SIP! • Enhanced control and customization features • - Directory integration- Move participant (drag-and-drop)- Participant Preview- Customization- SNMP V3 and Online Help

  19. Mid-size Pre-Fab Kitchen Manufacturer Sandtop Systems Headquarters: Irvine, CA 350 employees worldwide Operations officeGuadalajara, MexicoR&D, manufacturing and operations BRANCH RoomTelepresence HEADQUARTERS Converged Management Application 4000 RMX 1000 RMX 1000 PersonalTelepresence OCSPhone VoIP Conference Phone RoomTelepresence PersonalTelepresence OCSPhone VoIP Conference Phone Five sales offices PersonalTelepresence OCSPhone VoIP Conference Phone MicrosoftOffice Communicator Teleworkers and disperse workforce

  20. RMX 1000 V2.1 User Benefits • Four people on Jane’s PM team in Irvine • Holds daily video conferences with operations and sales sites • Real-time communications:- CMA Desktop- Polycom HDX 4000- MS Communicator- On-site conference rooms- RMX 1000 virtual meeting room • How will Jane benefit from Polycom RMX 1000™ V2.1? Jane CookProduct Management Director Sandtop Systems

  21. End User Benefits—Easier than Ever Interfaces • Personal Conference Manager • Friendly on-screen interface allows Jane to manage conference features • Dynamic Conference Invite • Jane needs to initiate a meeting on the fly • With V2.1 she can add from the directory or enter a string of known addresses • Example: Jane’s VMR: 9251001- Colleague 1 E.164: 355- Colleague 2 E.164: 366- Dial string: 9251001*355*366

  22. End User Benefits – Video and Audio Advances • Video Clarity™ • Jane’s colleagues at secondary Sandtop locations have limited BWand non-HD endpoints • John’s product pitch from Florida looks better than ever with Video Clarity enabled • Echo and Keyboard suppression • No one’s discussionis ever inhibited by a disconcerting echo • Never again will Jane competewith a tapping keyboard • Standards support – G.719 CIF SD

  23. End User Benefits—Extend Conference Reach • SIP support enables conferencing to non-traditional video and audio endpoints • With conference rooms at a premium, Jane needs alternatives to bring her team together • Desktop video is key to extending Jane’s effectiveness

  24. RMX 1000 V2.1 Administrator Benefits • Bob reports to CIO • In charge of Sandtop’s 25 room systems, desktop users • Mostly on demand conferences;supports a few scheduled meetings • Pushing for expanded user adoption of video and tighter integration with IT network • How will Bob benefit from Polycom RMX 1000™ V2.1? Bob SmithDirector, Media Services Sandtop Systems

  25. Administrator Benefits—Directory Integration • Easier address book management with support for: • GAB (Global Address Book) and • LDAP (Lightweight Directory Access Protocol) • Single participants and groups • Time savings, presence, and continuity of information! • Bob can’t manually enter each endpoint or manage separate MCU and directory lists • He loves seeing when a device isavailable or not

  26. Administrator Benefits—Conference Oversight and Insight • Move Particpant (drag-and-drop) • Bob can move a participant from one conference to another • Participant Preview • If he needs to drill down on a particular endpoint Bob simply enables Participant Preview JaneCookMOCDesktop JaneCookMOCDesktop

  27. Administrator Benefits—Customization • Customize skins (conference backgrounds) and RMX Manager logo and welcome message • To increase familiarity with conferencing Bob customizes end user and admin interfaces from a menu in RMX Manager

  28. Additional RMX 1000 V2.1 Features • Stereo IVR • SSL Support (TLS) • Content support for legacy endpoints (non-H.239) • Reservation View—Outlook-like scheduling interface

  29. Overcoming Objections Embracing a Business Class Visual Communication Solution for the Small to Mid-Size Business

  30. Overcoming Objections • Audio conferencing works just fine • Video ensures clarity of communication across distance, accents and cultures • Video ensures all participants are engaged in the conference (unlike audio) • Video adds vibrancy, depth and is a more efficient way to make faster better decisions • Video is too expensive and too complicated! • Desktop to conference rooms—one is right for your organization • Easy-to-use solution ensures a fast ROI (usually less than a year)

  31. Overcoming Objections • Video takes too much bandwidth • Polycom video is optimized for life-like experiences using minimal bandwidth • Skype might be free, but it’s not without cost. . . • Low video quality —Not a reliable business-class solution • Administration is a hassle—Must maintain credit minutes for users • Doesn’t integrate with other conference products or UC solutions • Security—Compliance and operations risks conduct critical business matters over the Internet

  32. Real-World SMB CasesCheck Polycom.com Success Stories for New SMB Stories in Q309 "You don't have a meal with your colleagues videoconferencing. . . But I can save tens of thousands of dollars.” Ben Weinberger, CIO, Lathrop and Gage

  33. Programs and Promotions Solutions Designed Especially for the SMB

  34. RMX 1000 and CMA 4000Simplicity, Scalability and Security of Polycom solutions at a great price! Example Add CMA for management, gatekeeping, scheduling, and desktop video 20% offCMA 4000 100 device solution! Buy RMX with 12, 16, 20 licenses for multiparty calls

  35. RMX 1000 and QDX 6000 or HDX 6000 Example Add multipoint video and audio conferencing with RMX 1000 RMX 1000 bridge for $16,750(12 resource model) 4 or more QDX 6000s OR HDX 6004s

  36. RMX 1000 V2.1 Information • Collateral • Data sheet • Sales presentation • Quick Reference Guide • FAQ • Trump card—Why Buy • Multimedia • RMX 1000 V2.1 Training update on Polycom University • New video featuring RMX 1000, RMX 2000, and DMA • Web site • Collateral and Messaging updates on Planet, PRC, Polycom.com • Multimedia tools (multipoint) on web sites • Inclusion on SMB solutions section • Pricing Aides • RMX 1000, CMA 4000 Program Material • HDX/QDX and RMX 1000 Program Material • Trade-up material

  37. Summary Polycom RMX 1000 Version 2.1 enables SMBs be more competitive through collaboration Easier-than-ever conferencing for users and administrator Enhanced in-conference experience with important video and audio improvements Expanded potential with SIP support New programs designed to help small to medium businesses embrace visual communication

  38. Thank you Video Solutions Group

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