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GOOGLE GLASS. EDJ “GLASS”. Remember (Name/ Date/Period) You will use your EDJ to answer questions and plan. If you have to move to a new page in your EDJ Title it Glass and put your name date and period. RECALL. -What is Google Glass? -Who might would use Google Glass?
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EDJ “GLASS” • Remember (Name/ Date/Period) • You will use your EDJ to answer questions and plan. • If you have to move to a new page in your EDJ Title it Glass and put your name date and period.
RECALL -What is Google Glass? -Who might would use Google Glass? …Wait….. What is impact? What is a society? Do you think that Google Glass is a need or a want? Can it be both?
Let’s look at the system A System is: A set of related parts - Together, they form a whole, designed to accomplish some purpose.
Hardware Video: • http://phandroid.com/2013/05/09/google-glass-hardware-review/ • You can write down information( IT WILL BE HELPFUL IF YOU DO!)
Q&A • What are some of the materials used to create the Google Glass? • When did Google release Google Glass? • Have they started to sell directly to consumers?
Society/Impact/Need/Want/Advertisement /Market Let’s Define these terms in the EDJ “Glass” • Society • Impact • Need • Want • Advertisement • Market Create 4 sentences using each of the terms that you have defined to the left.
NEW EDJ • Title: The Need and Want Ad • Pencil and Paper= Day 1 • What is the Problem? You are asked to design an advertisements for Google Glass. You have to design a Want Ad and a Need Ad. • Remember to BRAINSTORM (Refer to PPT on my website.) I need to see a list in both of your notebooks!!!!! • What is the difference between the two types of Ads? (see slide 11)
Starting the Project Extra Help • How to start: You are to brainstorm with a partner why you think Google Glass could be marketed as need and want. Why do you think it is important to show both ways? Who is the target audience for your Ad? Is it for someone in the US? Is it for a certain age group? What is the message you are trying to send? See me when you have finished creating a Need Ad and Want AD in the EDJ titled “The Need and Want Ad”
Need Ad Vs. Want Ad • Need • More facts/ info about product • How the product is REALLY helpful • Positive effects • Tell you to buy it and shows you why • Don’t lie • No negative elements • Make it clear that you have to have this product • Explain how safe it is . • Proof • Want • How cool and fun it would be to have • How the product is helpful • Persuades you to buy it, but it does not have to be that direct • Does not have to be realistic • - Don’t show the bad things about it