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Information Architecture What is it. Bob Boiko UW iSchool ischool.washington.edu Metatorial Services Inc. www.metatorial.com. What we will cover. What is IA? Define it Divide it Delimit it. Define It. A la English. Information : The common forms of knowledge artifacts we find around us
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Information ArchitectureWhat is it Bob Boiko UW iSchoolischool.washington.edu Metatorial Services Inc. www.metatorial.com
What we will cover • What is IA? • Define it • Divide it • Delimit it
Define It A la English • Information: The common forms of knowledge artifacts we find around us • Architecture: The art and science of designing structures. • Information Architecture: The art and science of designing information structures.
Define It A la Rosenfeld & Morville • Organization, labeling, and navigation schemes in an information system. • The structural design of an information space. • Making web sites manageable and accessible. • A new discipline bringing architecture and design to the “digital landscape.”
Divide It By Deliverables • Organization systems: Creating indexes, taxonomies, associations, sequences, thesauri. • Labeling systems: Choosing and organizing the way concepts will be named and pointed to. • Search systems: Creating effective automated info retrieval systems. • Metadata: Developing the schemas and other representations that encode the above. • Navigation systems: The use of all the above to assist a person to get to what they need.
Divide It By Tasks • User study: Finding out what users know, want, expect, and need. • Info ecologies: Discovering the way information works and interacts in the social system of the organization. • Research and writing: Digging into and explaining the above to the organization. • Structure creation: Creating and revising deliverables. • Negotiation and compromise: Getting the organization to agree on the appropriate structures and their constituents. • Testing and revision: Trying structures and revising them and trying again.
Delimit it • Vs information design: ID is the sensory representation, IA is the logical representation • Vs usability and Human Computer Interaction (HCI): HCI and usability are about the behaviors that are useful and wasteful in using computers. • Vs user experience: UE is about the emotional reactions that an application inspires. Or maybe UE is the overarching concept that envelops IA and related studies. • Software development: Implements the structures that an IA creates
Delimit it • Vs content management: A CMS consumes the products of IA and manages their continued update • Vs KM: KM depends on the structures of IA. Good IA is KM. • Vs Web sites: The Web is what made IA so hot, but it is only the first stop. • Vs Libraries and information science: IA came from library science but has moved on to embrace a world of other stuff.
Discussion: Classical and Modern IA • Contrast the classical and modern approaches described by R&M on page 356 • When would you use one over the other? • What is the essential difference between the descriptive and the prescriptive? • Can the descriptive ever become the prescriptive?