1 / 15

Exerting Maximum Effort For Minimal Results

Exerting Maximum Effort For Minimal Results. Creative Card Placing Machine. Overkill Inc. Background. Exchange of Business Cards Is Commonplace in Industry Marketing Tool / Networking Aid Companies Seeking Creative Method Of Accepting Business Cards Differentiate Themselves

gray-boone
Download Presentation

Exerting Maximum Effort For Minimal Results

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Exerting Maximum Effort For Minimal Results Creative Card Placing Machine Overkill Inc.

  2. Background • Exchange of Business Cards Is Commonplace in Industry • Marketing Tool / Networking Aid • Companies Seeking Creative Method Of Accepting • Business Cards • Differentiate Themselves • Display of Creativity

  3. About Our Sponsor…. GDA Digital Media is an award-winning, dynamic, creative digital marketing agency that specializes in communicating ideas and information through outstanding design integrated with leading-edge technologies. GDA Digital Media focuses on creating Impact Technologies. Impact Technologies are digital solutions that measurably impact a buying decision. • Three areas of focus • Multimedia Applications • Internet/Intranet Applications • Custom Applications

  4. Problem Description Needs: Develop a device to highlight GDA Digital Media’s functional creativity and celebrate a client’s visit Device will randomly place a business card on the wall in a method representative of GDA’s imaginative style Benefit: Device will convey GDA’s receptive and “down-to-earth” approach to business relations.

  5. Creative Card Placing Machine Team 13 Members: Jeremy Garey, David Conway, Evan Kress, Rob Roche Customer: GDA Digital Media Advisor: Dr. Glancey Mission: To design, build, and evaluate an innovative, multi-step machine that accepts a business card and places it randomly in a defined area of the wall. Approach: The problem will be attacked through detailed problem definition and research. This will encompass identifying specifications, contacting customers, prioritizing their wants, and benchmarking existing solutions. Based on this iterative procedure, potential solutions will be developed and evaluated based on metrics. A prototype will then be constructed and tested.

  6. Customers • Lee Mikles Marketing Manager • Dick Florchutz President • GDA Visitors Potential Customers • Amy Lefton Secretary • GDA Employees • OSHA • Business Card Manufacturers

  7. Top 10 Customer Wants 1. Creative Image 6. Safety 2. Reliability 7. Low Cost 3. Limited Run Time 8. Simple Re-loading 4. Customers Represented 9. Employees Represented 5. Multi-step 10. Eye-level Operation

  8. Constraints • Operate Safely • Random Placement In Defined Area • Maximum Cycle - One Minute Thirty Seconds • Minimum Five Steps • No Profane, Indecent, Or Lewd Expressions • Cost Not To Exceed $250 • No Human Intervention After Startup • Must Include GDA Logo And ‘Spike’ Image • Print Must Face Outward • Designated Wall Area Is 3ft x 3ft • Must Include A South Park Character

  9. Benchmarking • Areas of Concentration • Rube Goldberg Machines • Human Interaction • Placement Options

  10. Rube Goldberg Machines Internet Searches provided: Necessary Background Contest Ground rules Numerous Winning Designs Imaginative Outlooks To Engineering Problems

  11. Human Interaction Benchmarking Topics: Bill / Card Acceptors Conveyor Belt Robotic / Moveable Trays Robotic Fingers

  12. Placement Options Benchmarking Topics Placement Devices: Random Positioning: Robotic Arm / Booms Computer Aided Stamping Machines Indexing / Grids Labeling Devices Printer Head

  13. Budget Maximum of $250 Bulk of money spent on robotics and electronics for for random placement GDA will supply logos , South Park items, etc.

  14. Schedule

  15. Conclusion Developed Understanding Of Problem Identified Specifications Contacted Customers Prioritized Wants Benchmarked Existing Solutions Next Steps Continue Benchmarking Develop Metrics Develop Possible Solutions

More Related