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Crowd Computing: The Revolutionary Evolutionary Solution to the Content Industry’s Problems. A software solution for the f inancial and market data industry. Adam Devine VP | Product Marketing & Partnerships CrowdComputing Systems, Inc. NFAIS Annual Conference February 25 , 2014.
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Crowd Computing: The Revolutionary Evolutionary Solution to the Content Industry’s Problems A software solution for the financial and market data industry Adam Devine VP | Product Marketing & Partnerships CrowdComputing Systems, Inc. NFAIS Annual Conference February 25, 2014
A relatable problem faced by content providers: do more with less. 40,000 legal entity records updated 1x / year CUSTOMER wants more, faster, and cheaper content sets Maxed-out 15-person team facing budget cuts. DATA is rising in volume, variety and velocity
The content industry is struggling. SHRINKING MARGINS COMMODITIZATION INDUSTRIALIZATION RISING COSTS REGULATIONS RISING WAGES INEFFICIENCY
Data providers are hitting two big road blocks. • TECH • GUI • SOURCING • PROCESSING • ETL • WORKFORCE • UNSCALABLE • INFLEXIBLE • SLOW • EXPENSIVE
You’ve probably squeezed all of the potential productivity out of your FTE workforce.
You may have even added automation and crowdsourced / freelance workers. CROWDS (crowdsourcing, freelancers, outsourcing, BPO) AUTOMATION (NLP, scrapers) EMPLOYEES (subject matter experts)
POLL: Do you crowdsource content / data work? WE HAVEN’T TRIED CROWDSOURCING HAVE EXPERIMENTED WITH CROWDSOURCING CROWDSOURCE SOME OUR WORK WE HAVE MAXIMIZED OUR USE OF THE CROWD
But in most businesses, there are walls between these resources. CROWDS AUTOMATION EMPLOYEES
POLL: True or false…. “Our automation tools, distributed workers and subject matter experts are not integrated into the same workflows.” TRUE FALSE
Crowd computing combines these three resources in the cloud. AUTOMATION CROWDS EMPLOYEES
Data providers are hitting two big road blocks. Crowd computing is a high-performance hybrid workforce solution. • TECH • GUI • SOURCING • PROCESSING • ETL • WORKFORCE • UNSCALABLE • INFLEXIBLE • SLOW • EXPENSIVE
A crowd computing approach maximizes automation and the use of crowds.
Crowd computing is enabled by an intelligent work management platform. AUTOMATION CROWDS EMPLOYEES PRODUCT SOURCE CONTENT PROCESS SaaS WORK PLATFORM
So how did the crowd computing approach make 40,000 “tear sheets” more profitable? 40,000 X
Crowd computing increased automation, reduced headcount, and cut production time.
We’ve built a software platform that creates and manages a hybrid workforce to create content.
Many of the leaders in the financial content industry are using it.
Q&A + Contact Info adam@workfusion.com www.workfusion.com crowdcomputingblog.com