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  1. THEPOST-MORTEMEFFECT

  2. THEPOST-MORTEMEFFECT

  3. Google requests including the terms • «Amy Winehouse» over the time

  4. Post-mortem effect • Google requests including the terms • «Amy Winehouse» over the time

  5. PME • Vaclav Havel PME Kim Jong-Il

  6. David Reeder President - Greenlight « [celebrities can] transcend their own death to create commercial opportunities »

  7. Post-mortem album of Amy #1UK charts in december 2011

  8. No. 1 Michael Jackson $170 million • Top-Earning dead celebrities

  9. No. 1 Michael Jackson $170 million • Top-Earning dead celebrities No. 2 Elvis Presley No. 3 Marilyn Monroe

  10. «What life half gives a man, posterity gives entirely" • Johann Wolfgang Von Goethe

  11. «Club 27»

  12. In Russia, march 2012

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