Custom Website Design and Web Development Company, Atlanta

1. Custom Website Design and Web Development Company, Atlanta Your Design Online is an interactive development company, specializing in custom website design and development, search engine optimization and marketing, and email marketing.

2. About Us • We are a full-service web site design and web development firm operating in the greater Atlanta area. The professionals at YDO have been satisfying the modern marketing needs of customers since 2004. Our portfolio of custom marketing solutions includes web design and application development, graphic design, branding and support for both traditional and new media marketing campaigns. • Your Design Online is comprised of designers and developers, an architect, a media crew, an SEO guru, a copywriter and a marketing whiz. Everything we do meets a direct need for a specific client, and specifically addresses their requests. You won’t find a one-size-fits-all approach here! • We’re here to take the pain out of effective marketing. If we can serve you in any way, please contact us!

3. Our Process

4. Solutions Database Integration: Got data? And something to do with it? We can help. Whether data is housed in an MSSQL or MySQL, Access, an Oracle database, or even a Clarion database (remember that?), we’re able to utilize data to trigger associative processes, or display data in a logical format that is relevant to the viewer. For an example of how this solution can be implemented on a Web site, check out this case study. Contact YDO today for information regarding your web site solution.

5. Solutions Open Source Applications: The rise in availability of open source applications is changing the way business is conducted today. the approach to development, specifically, offers a level of attainability for a wide set of users, of solid solutions that have thousands of man hours of strategy and development behind them, and made freely available to the community for furthered development. That’s a win for everyone. Open source applications provide incredible opportunities to acquire tools of high viability, allow for concurrent input from different agendas, approaches and priorities, and enable customization of an application to a company’s specific needs. The YDO team has been able to utilize several open source applications, to further develop and customize to suit particular needs of our clients, and to leverage them for our clients’ purposes. YDO has experience utilizing several offerings of open source applications, including but not limited to: -Drupal -Joomla -osCommerce, OpenCart, and several e-Commerce packages -WordPress Our in-depth familiarity with these packages have enabled us to offer substantial solutions at prices that are within reach for many. Contact YDO today for information regarding your web site solution.

6. Solutions Web Development: When an “out-of-the-box” solution won’t do what you’re needing it to do, custom development is a viable alternative. Boxed solutions are an incredible resource if your company is just like every other company that they serve, but that’s not often the case. Custom development can provide the solution, formatted in the exact manner you specify. Our development team has many years of experience in the industry, with backgrounds including HTML, XHTML, HTML4, HTML5, CSS, CSS3, PHP, ASP, ASP.NET, Java and Javascript, Cold Fusion technology, MySQL, MSSQL, Access and Oracle, Flash, ActionScripting and other animation methods, whew! Gotta take a breath. That said, there’s not much that we can’t handle among our group. If you have a custom need that requires a custom solution, we can help. Contact YDO today for information regarding your web site solution.

7. Solutions Mobile Development: Mobile devices are everywhere, and buying decisions are becoming more frequently influenced on mobile devices whether on the go in general, or even in the location and at the time of purchase. Phones, tablets, and PDAs in other forms offer an array of capabilities and functions that can enhance an organization’s ability to sell or to build rapport. Mobile devices can have a broader purpose than entertainment or gaming; they are revolutionizing the way companies communicate, initiate and maintain relationships. Whether using mobile websites or mobile applications to facilitate transactions, organizations must integrate a mobile strategy in order to remain competitive. Our team specializes in: • - websites optimized for mobile devices and tablets- application development for iPhone and iPad- application development for Android-based phones and tablets Staying abreast of emerging trends gives your organization a competitive advantage, the ability to stay one step ahead. Our expert team has a wide range of skills in developing websites that automatically recognize the user’s device, and adjusts the website as necessary to provide a consistent browsing experience for your prospects and customers, and in developing mobile applications for an interactive experience. Contact YDO today for information regarding your mobile solution.

8. Content Management Systems Make changes to your web site from anywhere. The inception of content management systems marked the end of paying a web developer to perform updates to your web site, from the simplest of text changes to image swaps. You have complete control of your web content and can change it as often as you like from any computer with a web browser. Benefits of a Content Management System: Accessibility Make updates at any time, from any internet-enabled computer Pays for itself quickly Save money by making your own changes instead of paying a web developer Easy to use If you can use Microsoft Word, then you can use most content management systems. Our platforms make content management extremely simple for even the most novice of users. CMS systems we recommend: 1. WordPress Open source (PHP and MySQL) and license-free, WordPress is a great CMS for building a site for a small business. Sites built on WordPress rank well with Search Engines, and its interface is intuitive to use. More information on WordPress> 2. Sitefinity For the business poised for growth, Sitefinity is a robust CMS that is extremely versatile and easily scalable. Websites that require Enterprise-level support that depends on .NET technology are a great fit for Sitefinity.More information on Sitefinity>

9. Commerce Websites YDO offers an e-Commerce package that is powerful and effective, is affordable, and is as robust as it is easily manageable. Every e-Commerce web site is unique, but all boast the following benefits: Robust and Feature-Rich Our package offers the same features that enhance user experience on the large retails sites such as Amazon and eBay. Your e-commerce site can have these features as well! With our package, Your customers are able to: • Search for products by keyword, category, price range • See multiple views of a product • See real-time shipping rates from leading carriers • Create an account to save their information for future purchases • Save an item for later, or add to a wishlist • Offer an affiliate program to grow revenue Web site owners are able to: • Add, edit and remove products and product categories • Add multiple images for each product • Add product descriptions, tips for product use • Add cross-sell items (“if you like this, you’ll also like this…”) • Offer coupons, discounts, specials and incentives • View reports on customers, products, sales and traffic • Download data into quickbooks • Send announcements and offers via email to client lists

10. Commerce Websites Stable, Secure Platform Our e-Commerce package typically utilizes the PHP programming language, a MySQL database on a Apache/Linux web server, producing the most efficient, stable and secure system available for retail Web sites today. All financial transactions are conducted via 128-bit encrypted SSL connection (industry standard). Your customers’ data will be secure. Easily Maintainable You’ll be able maintain every area of your e-commerce site, including your products and product categories, your product descriptions and associated images, your prices, your coupons and special discounts, shipping and tax rates, and much more! But don’t let that scare you. The administrative area is easily maneuverable, and we’ll train your staff accordingly. Versatile Do you need your site to perform some custom functions? Follow a workflow that is unique to your business or industry? Whether you need to allow a customer to upload files upon ordering, or to notify another database on another application or server that an order has been placed, we can handle that too. Our boxed solution comes ready to customize to your specific requests. YDO offers an incredible e-commerce solution for a very competitive price. While we do prefer to use our platform, we’ve also worked with several of the leading e-commerce solutions, so please contact us if you have questions regarding a specific e-commerce solution. For more information on our e-commerce sites, get in touch with us here.

11. Search Engine Optimization YDO offers search engine marketing and optimization services that take the mystery out of your internet advertising. From quick blitz campaigns to ongoing ad campaign management, we can help drive targeted traffic to your site. Notice the qualifier: ‘targeted’. It’s not enough to spew traffic onto a Web site. We help identify your target client, and through research and analysis, determine the best methods for producing the desired result. We also look for conversion, not simply traffic. A deluge of traffic won’t help if the landing page doesn’t produce results. Split testing applied to both your ad campaigns and to your landing pages will determine the optimal input for targeted results. Search Engine Services include: Keyword Research and Competitive Analysis Onsite meta data and copy optimization Submission to search engines like Google, Yahoo! and Bing Link Building to establish standards of popularity Robots file and XML Sitemaps for search engines Integration with Google Analytics Integration with Social Media channels Major search engines such as Google®, Yahoo! and Bing offer some of today’s most affordable and effective advertising opportunities. They are the ideal way to geographically target local consumers from the internet. 43% of search engine users are seeking a local merchant offering products or services to buy offline, and 54% of search engine users have completely substituted internet search for their copy of the Yellow Pages, and as population ages, the percentage is rising. These stats tell us that consumers are looking for products or services from a local business, which tell us that the chances are good that their search begins or ends on the internet. Marketing without measurement is like playing Dodgeball blindfolded. Someone’s bound to catch one in the eye. Our analysis and reporting will track which ads are effective in drawing traffic to the site, and which offers on your web site are effective in attracting customer attention. We can then determine which ad campaigns to drop, and which campaigns to sustain. This concept alone will cut advertising costs drastically, and will cause campaigns to become self-sustaining. When your ads are effective and profitable, you can spend more time satisfying customers, and less time finding them.

12. Search Engine Marketing YDO offers search engine marketing and optimization services that take the mystery out of your internet advertising. From quick blitz campaigns to ongoing ad campaign management, we can help drive targeted traffic to your site. Notice the qualifier: ‘targeted’. It’s not enough to spew traffic onto a Web site. We help identify your target client, and through research and analysis, determine the best methods for producing the desired result. We also look for conversion, not simply traffic. A deluge of traffic won’t help if the landing page doesn’t produce results. Split testing applied to both your ad campaigns and to your landing pages will determine the optimal input for targeted results. Major search engines such as Google®, Yahoo!, MSN, and Bing offer some of today’s most affordable and effective advertising opportunities. They are the ideal way to geographically target local consumers from the internet. 43% of search engine users are seeking a local merchant offering products or services to buy offline, and 54% of search engine users have completely substituted internet search for their copy of the Yellow Pages, and as population ages, the percentage is rising. These stats tell us that consumers are looking for products or services from a local business, which tell us that the chances are good that their search begins or ends on the internet. Marketing without measurement is like playing Dodgeball blindfolded. Someone’s bound to catch one in the eye. Our analysis and reporting will track which ads are effective in drawing traffic to the site, and which offers on your web site are effective in attracting customer attention. We can then determine which ad campaigns to drop, and which campaigns to sustain. This concept alone will cut advertising costs drastically, and will cause campaigns to become self-sustaining. When your ads are effective and profitable, you can spend more time satisfying customers, and less time finding them.

13. Social Media Marketing Social media marketing is an emerging concept that is being utilized by businesses in developing online communities for the value-added effect of connecting users. The concept itself is brilliant, in that the business hosting the collaborative environment maintains control over the environment, controlling the media, the message, and the advertising. New media marketing typically uses mechanisms such as blogs, forums and message boards, podcasts, product reviews, RSS feeds, and a support system or Wiki. The rise of social media marketing has in part presented because of the premise that traditional advertising is losing its effect on consumers. This is backed by statistics demonstrating an increasing trend of consumers making their purchasing decisions based on internet research and referrals. Consumers seem to be more inclined to put stock in feedback from like-minded peers, consumers just like themselves, rather than a corporate-funded marketing campaign disseminated via traditional advertising on television, radio or print.

14. Content Development Know what you want to say, but can’t find the words? Or are you too busy to keep your Web site updated properly? YDO offers professional copywriting services to help improve site performance, and let you focus on your business. Copywriting is one of those fields that people think anyone can do. After all, if you speak the language, you should be able to put it on a web site, right? Web copy is not just about telling the public what you want them to know. There’s a strategy behind specific words used, in terms of readability for a target audience, and accessibility to search engines. It’s even important to consider how information is arranged. Generating copy and content that will rank well with search engines, that will be attainable by a target audience, and will motivate an audience to a particular action, that takes talent. YDO offers in-house counsel for web site copy writing and content development.

15. Video Production • Custom Animation • Whiteboard Animation • Cutout Animation • 3D Animation • Vector Animation • Hand-Drawn Animation • Mixed 2D/3D Animation • Technical/Medical Animation

16. Web Hosting YDO boasts one of the strongest networks available, in order to provide the most reliable service out there. We have space in data centers in Dallas, TX that boast an advanced security infrastructure (the retina scan kind of stuff you see in spy movies), anti-fire, anti-flood and anti-shock measures, all designed to keep our servers running smoothly, come hell or high water. Or earthquakes. For more information on our data centers or our hosting packages, please read more at www.yourdesignonline.com/data-center/.

17. Email Marketing Email marketing is at your fingertips. Build rapport with clients by providing relevant, opt-in content, and reach out to prospects with sales ads and opportunities. Email is one of the greatest marketing tools because it is economical, measurable, and personal. Online Outbox, our email marketing system, is an incredible tool that enables the sending of mass marketing emails with a few clicks. Here’s why we think you’ll love it: Personalize your customer relations Studies have shown that people respond better to emails that actually address them via their first name. Online Outbox allows you to capture your subscribers first name, last name, age, salary — even their shoe size, if you want it — when they signup to your mailing list. You can then use these fields in your email to deliver personalized content. Send any type of email communication Newsletters, special offers, follow-up emails, member notices, customer service announcements, affiliate emails, invitations — anything! Build a relationship with your subscribers One of the most import steps in the buying process is to establish trust with your visitors. By starting your own weekly or monthly newsletter, you’re establishing your web site as a credible source of information, which helps your visitors build up their trust in you. Unlimited number of subscribers and lists Create hundreds or even thousands of mailing lists and either import your existing subscribers or use online outbox to automatically create a subscription form for your web site. Comply with email laws and anti-spam measures Our system includes powerful permission features, such as double opt-in confirmation and one-click unsubscribe which puts you in control of your email marketing campaign.

18. Budget Solutions Getting your Web site built does not have to be expensive! YDO offers thousands of pre-formatted templates that have been professionally designed and optimized for a wide variety of web environments. Upon selection of your template, YDO’s designers (the same expert designers that build our custom sites) will customize the template to match your branding, import your text, and you’ll be “live”! Here’s why templates are an incredible value: - Price. Pre-formatted templates give us the framework to get started quickly, bypassing much of the time spent in creating color palettes, graphics, frames and buttons. This allows us to offer templates at a more attainable price than our already value-packed custom designs. - Momentum. Browse through our templates and select the one that best suits your needs. Using a pre-formatted template can strip weeks off our development schedule. - Control. You select the template from the beginning, which leaves no guess work as to what your mockups will look like. Budget template customization starts at $2,500. Contact YDO today for information regarding your web site solution.

19. Contact Us We take pride in being able to provide solutions that meet a wide range of specific needs, for a wide variety of clients. Contact us today. Your Design Online Atlanta, GA1095 Zonolite Rd, Ste 102Atlanta, GA 30306 Mobile, AL312-T Schillinger Rd. S. #182Mobile, AL 36608 info@yourdesignonline.com www.yourdesignonline.com 800.698.5859 (Voice & Fax) Hours of Operation:Mon-Fri, 9:00-5:00 EST