The W hole W orld is W atching: An Introduction To R esponsible Social Media and Web Use

1. The Whole World is Watching:An Introduction To Responsible Social Media and Web Use Laura Lambeth, Claire Maginness, & Aaron Taliaferro Texas Tech University

2. Embracing: Cutting edge technology is essential to the educational experience. It is important to begin utilizing technology in classes to enhance student engagement. • Distrusting: There is a misuse or abuse of technology in the news. Social media can be harmful through comments about other people, stalking, harassment, and Twitter comments about other peers and faculty. This behavior is being named “electronic incivility.” Students need to learn that their “fun” might come back to haunt them in an internship or job search. Two Views at Middle College

3. Social Media Committee was formed to create a possible “home base” for social media presence at MC that acknowledges both distrusting and embracing views of technology, web use, and social media. • Social Media Committee has established a collection of resources and programs that show prospective and current students the creative & safe ways technology and social media are being used in the curriculum and co-curriculum. • It is important to show benefits, challenges, and potential consequences of posting social or unprofessional comments and images. MC Social Media Committee

4. We need to look at the population of current and incoming students at MC to guide our work: • How do these students view technology? • Developmentally, what is the best way to engage students as we address issues surrounding technology and social media? • What are our current activities, and how can we incorporate social media and technology best practices into our campus culture? • “The Whole World is Watching” Campaign • Current Student Web Use Agreements • New Student Orientation • Website and Promotional Material for MC Goals For Our Practice

5. Online Privacy: Conceptual and Technological Difficulties (Junco & Chickering, 2010) • Impact of lack of nonverbal communication • Cyber bullying, detrimental information usage, harassment • 45 percent of employers check social media profiles during the hiring process (CareerBuilder.com) • Increased usage of cell phones, social media sites, and web information sites How Do MC Students View Technology?

6. Based on Kohlberg’s Stages of Moral Reasoning, for students to further understand their social media actions and the effects they have on other people, it is important to challenge their ways of thinking and to teach them to see things from a different perspective. • To contribute to moral stage development, it is important to: • Be exposed to higher-stage thinking • Be exposed to situations that arouse internal contradictions in their moral reasoning structures or when they find that their reasoning is different from that of significant others (Kohlberg, 1976) Foundational Theories:Guiding Our Practice

7. Using Astin’s ideas, it is important to concentrate on how we, as educators, can facilitate the development of the students involved instead of concentrating on where they are developmentally. • “The effectiveness of any educational policy or practice is directly related to the capacity of that policy or practice to increase student involvement” (Astin, 1984). • Using Astin, the goal is to get the students actively engaged with social media and to create learning opportunities both in and out of the classroom. Foundational Theories:Guiding Our Practice

8. Make a formal institutional commitment to supporting institutional pluralism • Recognize the educational value of open sharing and examination of diverse views • Recognize that online forms of expression are as important to student development as traditional oral and written expressions; • Emphasize the importance of respect and civility • Junco & Chickering 2010 Incorporating Technology Into the Classroom

9. Emphasize the critical need for valid information, solid evidence, and explicit information about sources; • Spell out expected positive behaviors and sanctions for negative actions; • Require that personal identification be part of all communications and interactions; and • Designate a clear locus of responsibility for monitoring online communications and interactions, and for strengthening the educational uses of these emerging communication and interaction technologies. • Junco & Chickering, 2010 Incorporating Technology Into the Classroom

10. Emphasize the eight themes mentioned; education and information are key • Understanding how social media can impact students • Understanding how law and social media intertwine • Advocating awareness and “netiquette” • Junco & Chickering, 2010 Incorporating Technology Into New Student Orientation

11. The Whole World is Watching:An Introduction To Responsible Social Media and Web Use Student Orientation Program

12. Student Orientation Program Why it is important to use appropriate social networking etiquette? Reputation Matters: • Current and future employers and law enforcement are inclined to use social networking sites to do their due diligence. Proper Netiquette

13. Student Orientation Program Companies conduct security checks for job applicants that may include security team browsing social networks: • Unrestricted profiles can leave open displays of “unacceptable behavior” • Profile pictures and picture galleries can tell the story of you and your lifestyle (whether outside of work or not) • “Emotional” rants (statuses) can paint the wrong picture for prospective employer Professional Consequences

14. Student Orientation Program Facebook may act as your resume!

15. Student Orientation Program Many companies have on policies on computer/internet/electronic communication usage during company hours and on company properties, which may include: • Restrictive use of social networks • Limitations on use of company property for personal communication • Use of company time and resources Professional Consequences

16. Student Orientation Program You represent your school!

17. Company Access Badge Student Orientation Program Facebook Profile pic = Could your Facebook picture be your company access badge?

18. Student Orientation Program The Patriot Act gives law enforcement more unfettered access to your records. • Social network profiles are being used to communicate with criminal suspects and gather data about people • Poor “netiquette” towards others can be used as evidence in the court of law. There are statutes against it in ALL 50 states. Consequences range from misdemeanor to felony charges. Unlawful use of Social Networks

19. Student Orientation Program • Cyber stalking-the use of the internet, email or other electronic communications to stalk, and generally refers to a pattern of threatening of malicious behaviors • Cyber harassment-usually pertains to threatening or harassing email messages, instant messages, blog entries or websites dedicated solely to tormenting an individual. • Cyber bullying-sometimes interchangeable with cyber harassment however can specifically pertain to electronic harassment and bullying of Minors. Also, often used in cases where the incidents occur towards students. (No matter what type of school or grade level). Unlawful social networking

20. Unlawful social networking has become increasing popular and sometimes tragic: Cyberbullied-Tyler Clementi of Rutgers University commits suicide after roommate and accomplice expose his sexuality through hidden webcast. (El-Ghobashy, 2010) Cyberstalked- Several sorority members from five Southeastern Conference universities harassed via Facebook by guy pretending to be alumni of their organizations. (Morgan, 2010) Cyberharrassed-Woman post 17 year old girls photo and personal information on Craigslist, girl began to receive lewd messages and pictures from adult males. Assailant charged with felony. (The DreaminDemon, 2009) Unlawful social networking

21. Student Orientation Program • Violation charges range from misdemeanor to felonies! Unlawful use of Social Networks

22. Student Orientation Program SUMMER READ: Educate incoming students on: • Institutional policies and violations of social media uses • Criminal consequences of improper social media use • Professional consequences of poor social media representation

23. The Whole World is Watching:How Middle College is Educating the Community

24. MC Social Media Policy

25. MC Social Media Policy

26. The Whole World is Watching:An Introduction To Responsible Social Media and Web Use Future Use, Assessment, and Adapting practice

27. Astin, A. W. (1984). Student involvement: A developmental theory for higher education. Journal of College Student Personnel, 25, 297-308. El-Ghobashy, T. (September 30, 2010) Suicide Follows a Secret Webcast. Wall Street Journal. Retrieved from http://online.wsj.com/article/SB10001424052748704116004575522410465437660.html. FreeSpiritPublishing. [video file] Teen cyberbullying investigated: Where do your rights end and consequences begin? Retrieved from http://youtu.be/BNV28aEAOPk. http://www.bizjournals.com/sanfrancisco/news/2011/10/03/can-facebook-help-find-young-alcoholics.html. Kohlberg, L. (1976). Moral stages and moralization: Thecognitive-developmental approach. In T. Lickona (Ed.), Moral development and behavior: Theory,research, and social issues (pp. 31-53). New York: Holt. References

28. Junco, R. & Chickering, A. W. (2010). Civil Discourse in the Age of Social Media. American College Personnel Association and Wiley Periodicals, Inc. Retrieved from wileyonlinelibrary.com. Just90tv. [video file] Social media policy for your business- an example. Retrieved from http://www.youtube.com/watch?v=6zmud_gPSdg&feature=youtu.be. Morgan, S. (December 20, 2010) LSU Police locate Florida man accused of harassing students via Facebook. NBC33. Retrieved from http://www.nbc33tv.com/facebook/lsu-police-locate-florida-man- accused-of-harrassing-students-via-facebook. National Conference of State Legislatures (January 26, 2012) State Cyberstalking, cyberharassment and cyberbullying laws. NCLS. Retreived from http://www.ncsl.org/issues-research/telecommunications-information- technology/cyberstalking-cyberharassment-and-cyberbullying-l.aspx. The Dreamin’ Demon. (August 2009) Elizabeth Thrasher faces four years over Craigslist ad. The Dreamin’ Demon. Retrieved from http://www.dreamindemon.com/2009/08/19/elizabeth-thrasher-faces-four-years-over-craigslist-ad/. References continued