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Tweeting for Profit & Pinterest

Tweeting for Profit & Pinterest. Karen Barks & Kyle Hyer. Tweeting for Profit. Push strategy Businesses push messages to users @52teas success through Twitter More than doubled sales of teas since tweeting. Opportunities/Downfalls. Difficult to filter live feeds

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Tweeting for Profit & Pinterest

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  1. Tweeting for Profit & Pinterest Karen Barks & Kyle Hyer

  2. Tweeting for Profit • Push strategy • Businesses push messages to users • @52teas success through Twitter • More than doubled sales of teas since tweeting

  3. Opportunities/Downfalls • Difficult to filter live feeds • Difficult search engine if not verified • 16 Starbucks’ • Aggressive tweets become Twitter rejects • Need happy medium of tweets

  4. Pull strategy • Business pull users to their websites through images • Greater reach thanother companies • “Casual consumer”

  5. Class Discussion Which strategy is better? Push or Pull? What website is most addicting?

  6. Thank you

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