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chapter 16

chapter 16. Other Descriptive Research Methods. Chapter Outline. Developmental research The case study Job analysis Observational research Unobstrusive research techniques Correlational research. Developmental Research. Longitudinal designs Strengths Weaknesses

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chapter 16

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  1. chapter16 Other Descriptive Research Methods

  2. Chapter Outline • Developmental research • The case study • Job analysis • Observational research • Unobstrusive research techniques • Correlational research

  3. Developmental Research • Longitudinal designs • Strengths • Weaknesses • Cross-sectional designs • Strengths • Weaknesses • Combinations (overlapping) (continued)

  4. Developmental Research (continued) • Methodological problems • Unrepresentative scores • Unclear semantics • Lack of reliability • Statistical problems • Protecting participants

  5. Case Studies • Types • Descriptive: develops a detailed picture • Interpretive: uses data to classify or conceptualize • Evaluative: determines merits of practices or events • Selecting participants • Gathering and analyzing data

  6. Job Analysis • Used in sport management • Used in fitness leadership • Methods • Surveys • Interviews • Shadowing

  7. Observational Research • What behaviors to observe • Who to observe • Where to observe • How many observations • When to observe (continued)

  8. Observational Research (continued) • How to score observations • Narrative (continual recording) • Tallying (frequency counting) • Interval method • Duration method • Using videotape

  9. Unobstrusive Research • Collecting data when people don’t know • Nature of cities • Who watches television • Records of people and events • Birth certificates • Magazines • Newspapers • Nature of graffiti

  10. Correlational Research • Explores relationships • Makes predictions • Characteristics • Nature of participants • Spread of scores • Shrinkage in prediction • Does not establish cause and effect

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