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Helping elect a pro-small business majority in the U.S. Senate and House in 2012. Who We Are …. Trust In Small Business (TISB) is a member-driven PAC with a proven track record of helping to elect ‘Champions’ of small business in both the U.S. Senate and House of Representatives.
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Helping elect a pro-small business majority in the U.S. Senate and House in 2012
Who We Are … • Trust In Small Business (TISB) is a member-driven PAC with a proven track record of helping to elect ‘Champions’ of small business in both the U.S. Senate and House of Representatives. • TISB members are small business owners who are dedicated to preserving free enterprise. • TISB members know they’re the engine that drives our economy by creating jobs and wealth that benefit our country. 2 January 2012
What We Do … • TISB endorses and supports conservative congressional candidates who fight for America’s small businesses. • TISB devotes its resources to independently helping candidates win competitive elections. • TISB has a highly successful track record of using targeted media to help propel candidates in close races to victory. January 2012
Who Receives Our Coveted Endorsement … • Before receiving our coveted endorsement and/or support, each candidate is thoroughly vetted and interviewed by TISB to determine if they qualify. • To receive an “A” rating a candidate must be committed to lowering taxes, decreasing government spending and eliminating or reducing counter-productive government mandates. • Candidate is an incumbent in jeopardy, a challenger with a vulnerable opponent or in an open seat contest. • Finally, candidate is in a race where TISB can make a difference. January 2012
Results Matter … Starting in 2006, our positive, pro-business message and timely endorsements have helped numerous congressional candidates win on election day. Creative media targeted for maximum impact keep results high and costs down. January 2012
Take a Look at Our Proven Track Record … In 2010 • 100% of our (10) endorsed House candidates won • All but one were challengers or ran in open seats • 79% of our (14) endorsed Senate candidates won • All but two were challengers or ran in open seats • 87.5 % of candidates (7 of 8) we supported with independent ads WON In 2008 we went against the tide • 71% of candidates (5 of 7) we supported with independent ads WON • TISB supported all 4 candidates who challenged U.S. House incumbents and all 4 WON! These results are even more impressive given that they were all highly contested races. January 2012
Testimonials … “I had very little outside group support. Thank you for helping me get here…your TV ads were very effective!” Senator Bob Corker (TN) 2006 TISB’s TV ad supporting Corker won an American Association of Political Consultants’ “Pollie Award.” January 2012
“Thank you! Thank you! Thank you! The TV ads you ran were great and definitely helped me win my first race. I remember turning on the TV and seeing your positive ads supporting my candidacy. I’ll never forget it.” Congresswoman Michele Bachmann (MN-6) 2006 January 2012
“ I appreciated your support and the ads you ran in both my general election and the run-off a few weeks later”. Senator Saxby Chambliss (GA) 2008 January 2012
“Thank you. You came through for me… helping me squeak out a victory. We were able to send a liberal home. I am eternally grateful.” Congresswoman Lynn Jenkins (KS-5) 2008 January 2012
“Thank you again for your endorsement and the positive ads you ran supporting me. You are the job creating engine of America! I will work hard to enact the 10 policies in my Small Business Bill of Rights as part of jobs legislation in the Senate.” Senator Mark Kirk (IL) 2010 January 2012
“Thank you TISB for your small business support in my primary and general elections. I am sure your positive TV ads showing my “A” small business rating helped me win in November.” Congressman Paul Gosar (AZ-1) 2010 January 2012
Why invest with TISB? Advantages we offer: • We have a solid track record of success. • We have no “bureaucracy” … because we’re small, we can make decisions quickly and implement them with record speed. • We are volunteer-driven … no office overhead and only one full time consultant who manages our political analysis and fundraising. • We time our positive and effective ads so as to get the votes that help put candidates in tight contests over the top. • TISB is a powerful group to deliver the small business message to voters. • Tom Edmonds is our media consultant … one of the best in the business! • Mari Patterson Rusch is our political and fundraising consultant… a veteran of numerous U.S. Senate, U.S. and Gubernatorial races. January 2012
Our 2012 Objectives … 1: Pick up enough seats to move small business issues forward in the U.S. Senate. 2: Increase the pro-small business majority in the U.S. House. January 2012
Pro-small business forces can increase their margin in the U.S. Senate … We have many races to choose from: 6 Competitive Democrat Incumbent seats 5 Competitive Democrat Open Seats 2 Competitive Republican Incumbent Seats 1 Competitive Republican Open Seat 14 Competitive races Our goal is to help elect at least 7 to get a pro-small business Senate. January 2012
U.S. House of Representatives … • Pro-small business forces can increase their margin in the U.S. House. • TISB’s focus will be to: • Help re-elect ‘Champions’ we supported in 2008 and 2010 … if in competitive races. • Help elect pro-small business candidates in open seats in competitive races. • Help elect challengers in competitive races who have the potential to be ‘Champions’ • Put emphasis on those currently in leadership positions with competitive races. 16 January 2012
Summary: • TISB has a proven track record. • Testimonials speak to our effectiveness. • TISB is a small business, member-driven PAC. • TISB is an efficient, nimble, low overhead group that’s able to act quickly. • TISB’s resources are devoted to helping elect pro-small business candidates in competitive races. • TISB runs positive, effective and award-winning ads. • Small Business owners will be pivotal to victory in 2012. January 2012
We need your help! Your investment in TISB will allow us to deliver a pro-small business message in very competitive races … effectively and efficiently. January 2012
Together we can regain the pro-small business majority in the U.S Senate and increase our margin in the U.S. House January 2012
TISB is a SUPER PAC As an FEC registered Super PAC, TISB is able to legally accept personal, corporate or PAC contributions in any amount. January 2012
For more information visit www.trustinsmallbusiness.com or contact: Mari Rusch, Executive Director 703-399-1004 marirusch@attglobal.net 21 January 2012