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International Trade Fair for ICT Industry. Fair Main Sponsor. Organizer. 6 – 10 October 2010 TÜYAP, Istanbul. Alexander Kühnel General Manager HİFAŞ.
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International Trade Fair for ICT Industry Fair Main Sponsor Organizer 6 – 10 October 2010 TÜYAP, Istanbul
Alexander Kühnel General Manager HİFAŞ
OECD’s economic forecast report has predicted that Turkey would become the fastest growing country in 2010 with a 3.7 percent growth rate. Turkey & Eurasian Region Turkey is one of the key growth markets for IT vendors. Despite of the recent challenging economical situation, the size of the strategically located Turkish IT market is still expected to increase from around US$6.5bn in 2008 to US$13.6 bn by 2013.* *Turkey Information Technology Report Q2 2009 /published: 5.7.2009 from: Business Monitor International
Economic Outlook of Turkey Source: Medium Term Program 2010-2012, State Planning Organization
ICT Industry in Turkey Market volume in 2009 : 28 billion USD Information Technologies :7,4 billion USD Communication Technologies : 20,6 billion USD 13 % Increase in 2010! Source: IDC Research Company - 2009
ICT Industry in Turkey Why it is important to be in this market*: • 7,5 billion $ market volume in 2009 • Over 65 million GSM subscribers • Over 32 million internet users • 26 Technoparcs • 10 million estimated ADSL users by the end of 2010 • 30 TV channels at the national level, 250 at the local level • E-Government in expansion *Source: IDC Research Company
IT Service Expenses in Different Industries *Source: IDC Research Company
Murat Özer Fair Director HİFAŞ
CeBIT Bilişim Eurasia More than just an exhibition Buyer Delegations Forum Areas Global Networking Matchmaking Activities International Conference Bilişim Summit Year-long marketing exposure
Fair Plan Public Sector Digital Life Bilişim Market Business World Media& Special Displays
Thematic Sections • Webciety • 2. Job & Career • 3. TÜTED area • 4. eHealth / TeleHealth • 5. TechnoParc • 6. TÜBİDER area • 7. Software
International Participation Exhibitors from 22 countries Visitors from 79 countries
Visitors from all Industries * Selected sectors of registered Business World Section visitors.
International Hosted Buyer Program 20 Target Countries!
Hosted Buyer Program in Anatolia 20 Target Cities!
Matchmaking Activities B2fair Matchmaking Event Purchasing managers and decision makers will be brought together with the exhibitors for face to face meetings. Activities will be carried out by b2fair, which offers companies a quick and easy way to meet new business partners, customers and suppliers worldwide. Smart Appointment System Smart Appointment System Professional visitors will be able to make appointments with relevant exhibitors through a smart system.
Efficient Marketing Communication • Global Communication of CeBIT Bilişim Eurasia via 80 representative offi ces of Deutsche Messe AG • Special focus on the entire Eurasian region • Advertising campaign in the whole region • Invited journalists from neighbour countries • Press Meetings in 10 industrialized cities • Anatolian VIP Program : The top decision makers will be hosted at CeBIT Bilişim Eurasia with all the travel expenses covered. • AnatolianDelegations:Purchasing Managers and IT experts will be invited to Istanbul in cooperation with the Chambers and Associations • Sectoral Media Meetings for relevant vertical industries • Social Networks: XING, Facebook,Twitter, ... etc. • Google ADWords promotion activities in several Eurasian countries
Doç Dr. Asım Balcı General Manager Consultant TÜRKSAT
Synergy of Two Fairs Broadcast, Cable & Satellite Eurasia 14th International Trade Fair and Conference for Satellite Communication, Broadcasting and TV Content The biggest satellite communication, broadcasting and TV industry fair of the Eurasia region
Synergy of Two Fairs International Conference Program Anatolian Delegations in cooperation with TUYAD International Buyers from target markets Sound & Light Special Display
Alexander Kühnel General Manager HİFAŞ
CeBIT events Worldwide 1– 5 March 2011 Hannover, Germany 24 - 26 May 2010 Sydney, Australia 6 – 10 October 2010 Istanbul, Turkey 6 – 10 October 2010 Istanbul, Turkey 10 – 12 May 2011 Porto Alegre, Brazil