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Eva Morrow’s Marketing Plan

Eva Morrow’s Marketing Plan. Developed and improved over 19 years Experience combined with keeping up to date on new marketing trends Internet driven because 9 out of 10 buyers will search online first before choosing a realtor Online access to entire marketing plan

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Eva Morrow’s Marketing Plan

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  1. Eva Morrow’s Marketing Plan • Developed and improved over 19 years • Experience combined with keeping up to date on new marketing trends • Internet driven because 9 out of 10 buyers will search online first before choosing a realtor • Online access to entire marketing plan • And showing feedback throughout the listing term

  2. Making Your Home Stand Out! • Professional large photos • Customized webpage for every listing • Detailed home brochures printable online • Property map and price online • 40 to 60 photos of interior and exterior

  3. How is Eva Morrow Different • Numerous quality wide angle lens photographs • Customized web page for every home • Fast response time to all requests via phone, email or text • Thorough website with current real estate news and easy search home search options • Virtual password protected offices for buyers and sellers

  4. Web Connections • Begins at www.MichiganHomes.Net • Four Main Sites created just for your home • Realtor.com – The number one home search engine • Realcomponline.com • MaxBroock.com • Real EstateOne.com • Information from these four sites spread across the internet

  5. Online Flow Chart

  6. The RealtorsMLS • Realtors main way of previewing and sending listings to their buyers • Can upload up to 25 photos • Can link a virtual tour or in my case the 60 photo website for each listing • Powerful • – Realtors Preview The House • – Appears in Buyer searches online

  7. Max BroockReal Estate OneJonstone and JonstoneFamily of Companies • Creates Sites of all their listings on: • You-Tube • Craigs List • Trulia • Moveinmichigan.com • Zillow • And many more… Google any of my listings and watch them appear at the top of the first page through these sites including Reatlor.com and MichiganHomes.net Google Eva Morrow See What Happens!

  8. Realtor.com • The importance of Realtor.com • First impressions are crucial • 5.7 million potential clients visit each month • Showcased Listing • 25 Photos • Direct link to 60+ photo webpage • Featured homes section at the top

  9. Featured Homes - • Home on the top and bottom of the search page • 1000% more exposure than the average listing • Featured Home Slots in these cities • Birmingham • Franklin • Bloomfield • Beverly hills • West Bloomfield Cross Marketing Is Effective!

  10. Current Market Conditions • Direct Link from Realtor.com • First Realtor to provide monthly market condition reports in the following cities • Franklin - Bingham Farms • Bloomfield – West Bloomfield • Royal Oak - Berkley • Beverly Hills - Birmingham • Farmington Hills - Troy Builds Credibility More Buyers Will Call

  11. Trulia Zillow Moveinmichigan.com Hotpads Oddles msn Craigs List Google Homes.com M-Live Marketplacedetroit Freep Move cyberhomes From MichiganHomes.Net to:

  12. Mediums Facebook Twitter Linked-In YouTube Plaxo My Space Information Shared New Listings Market Trends Informative News Viewed by Business Associates and Friends – A Huge Network Blog All Social MediaBlog.Michiganhomes.net

  13. Wild Cards – More Online Exposure

  14. Fast Pace – Being The First to Respond • Everyone uses the internet • Everyone wants an immediate answer • Everyone wants a fast response • Everyone wants to connect online • Everyone wants to be time efficient • The Key is to be available and respond!

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