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Electronics Recycling. What Works Today at Sony. Electronics Manufacturing Waste - >80% $2,000,000/yr Refurbishing Center Waste > 95% $200,000/yr In Service Warranty Waste >95% No cost Closed Loop Manufacturing – STC-P Post Consumer Content
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What Works Today at Sony • ElectronicsManufacturing Waste - >80% • $2,000,000/yr • Refurbishing Center Waste > 95% • $200,000/yr • In Service Warranty Waste >95% • No cost • Closed Loop Manufacturing – STC-P • Post Consumer Content • 8,000,000 lbs plastic/yr: $4,600,000/yr savings • Clean Glass Cullet: +$200 per ton
We all have of a role to play Manufactures Design Retailers Market Consumers Recycle Municipalities Collect Recyclers Process Use Material Suppliers
Sony will design product to be recycled Sony will use recycled material in its products Sony will identify and approve recyclers who share our vision Sony will work with recyclers to improve their profitability Responsibility as a Manufacturer
TV Design Activities • Developing Post Consumer Plastic Sources • Lead Free Panel • Recycled glass in funnel - post consumer • Reduce plastic/materials • 100% post Consumer Plastic in Speaker Box • Lead-free solder
Use and Reuse are not Balanced Recycling- Inefficient Poor reverse Logistics No efficiencies of scale Poor market for materials Use - Efficient Mass Production, Mass Marketing, Efficient Logistics, Competitive Retail Education Collection Processing Design
We all have of a role to play Manufactures Design Retailers Market Consumers Recycle Municipalities Collect Recyclers Process Use Material Suppliers
Our Goal • Make recycling a profitable business • Make collection for recycling as easy and simple as collection for disposal • Make waste electronics part of a closed loop system – cradle to cradle • Resources conserved • Energy use minimized